Product Placement In Movies And TV 

HE'S ALIVE!!! MISSED YOU!

It's like when someone tries to shift Hiptang onto their audience

This product placement makes me want to buy a lava lamp.

I, Robot, they literally stop the movie several times just to have people inexplicably and inappropriately comment on how sweet Will Smith's branded shoes are.

To be fair, James Bond basically being a walking mannequin for the newest sh*t no real agent would actually use is almost a character trait at this point.

Transformers films are based on the cartoon which is ultimately based on the Transformers toy line, the whole cartoon concept was an ad product placement for the toys. "More Than Meets The Eye, Product Placement In Disguise"

Unlike my relatives, this was a pleasant and unexpected return. Glad to have you back, Georg.

Every GRS video features product placement, because Georg Rockall-Schmidt is the greatest product money can't buy.

my favorite example is Man of Steel: Amy Adams drives to Smallville, parks at a 7-11 to get gas, randomly walks to to a Lowe's to ask if anyone knows Superman, and is directed to an Applebee's employee, all in like 40 seconds

The whole point of advertisement isn't too sell you something at that moment but to sell you the idea of that product/brand in the future. Pretty much it comes down to manipulation of people's minds to sell you an idea and not a product.

"Strategic swaggery" is a term I will start using from now on.

To me, the most ingenious product placement ever is Wilson from Zemeckis and Hanks' Cast Away.

The ads in Blade Runner were very much in the spirit of PKD’s work if not so much DADES itself. His novels/stories were often full of idiotic consumerism

As someone who works in the ad industry (yes I know, I'm garbage), there's been a noticeable shift from strategic advertising to more entertaining advertising. They are far more concerned with holding attention rather than it make any sense with the brand. It's funny, cause product placement is just an extension of this idea

Holy shit dude where ya been?

Look into Adam Sandler's "Jack and Jill" and learn exactly how film can be used to launder advertising money.

The lava lamp is alive! And oh hey Georg is too

Wait was this whole thing just product placement for your movie. MY GOD this man is a genius.

I like how the Subway cup turns in her hand when the camera does shot reverse shot. Some "artist" was really hot that day.

So he isn't dead. That project better be good.

RU-vid just asked me to describe your video, some adjectives I could click were: heartwarming, calming, life-changing. Thank you, my life will never be the same.

4:21 Exactly. Asking me to watch an ad is chasing the pony.

Viewer: Man, I loved that Tomb Raider movie. And the car too Volvo: Aw yeah it's all coming together Viewer: _goes out and buys a Volkswagen_

product placement? that'll be the hiptang!

I missed your voice. Glad you are back. RU-vid is a better place with you.

In the movie ET they needed to use some candy in the plot. They first approached M&M to be in the film. However, they declined. Next the producers went to Hershey who agreed that they could use Reese's Pieces in the movie. Their candy sales went up 300 percent. Product placement did work here.

A quick note on Blade Runner. Back then in the 80's, Coca Cola's tag was 'the real thing' and TDK's tag was 'perfect replication every time'... which ties into the themes of Blade Runner perfectly... I don't know for sure if it was intentional but would like to think it was...

Product placement sometimes helps the movie to tie in with our own reality through pop references. I think the Blade Runner clip you showed is a good example of this. There's something trippy about seeing the juxtaposition of something so mundane and familiar to our times with that bleak futuristic cyber-punk scenario.

During the darkest hour he returns...

Whenever I think of product placement I think of when McDonalds appears multiple times in a futuristic chase scene in 'The Fifth Element'.

Don't ever do Jack Nicholson again please.

Holy shit the Lava Lamp still lives... Oh it's nice that you're back too George.

Mac & Me had very subtle product placement, almost unnoticable. I knew Wayne"s World had to feature somwhere😀. Great vid, really enjoyed watching, good to see you!

I always wonder if anyone at Taco Bell recognized that their placement in "Demolition Man" came with the implication that a) their food was so bland as to be acceptable to a tame and homogeneous society and b) their food, as presented, just wasn't very good.

These videos are so good and so welcome in this age of thoughtless drivel. Love them all

As much as I love these videos and miss the more regular upload schedule; I'm happy knowing that a content creator I apprecate and look up to is taking time to persue their aspirations and goals. I'm willing to bet that having made a project himself, future videos will have an extra degree of insight that can only come from direct hands on experience.

That shirt looks respectable but comfortable, warm yet breathable. Where can I buy several?

Wait, how did you escape the dungeons under Buckingham Palace? Liz won't be happy with that.

The only time I didn't skip past a youtube ad was for the Purple brand mattress protector, as plugged by a sasquatch homemaker.

"I haven't seen an ad in ages, and I've skipped all skippable ads" RAID SHADOW LEGENDS

I could feel the seventh seal opening during that beans on feet monologue. The Boisteri are coming.

Georg: Product placement definitely works for brand recall. Also Georg: *Repeatedly calls a Volvo placement Volkswagen.*

It's been a tough few months, with this channel being the only channel I view and also the only media I consume. I've probably gone through all of the GRS show like 554 times. I am truly glad to see you back and looking well.

Finally! Man, I checked your channel earlier today to see if there was new content and nothing. Ended up rewatching Brits in 10 minutes. Now you come back?! Great! Welcome back!

I don't know if it ruined the movie, but when Heineken showed up in Matrix Revolutions I saw it as a portent of things to come.

Jesus he's usually uncanny but now he's downright unhinged.

WELCOME BACK!!!! Watched and rewatched the older videos so many times.

I appreciate the extra humorous effort put into the captions.

James Bond wearing a watch doesn't bother me. Many people wear watches. James Bond drinking Heineken on the other hand. It's not even good beer. It's pisswater.

I've been binging your videos and wondering if you'd ever come back, then you came right out of the void.

Every once in awhile I binge watch this channel haha

OH MY GOD YOU'RE BACK! I missed you my dude! Fancy seeing you here Georg

Product placement gives me such a headache. I need a Nuprin.

How is your movie going? I know the “pandemic” may have set you back but curious how it is going!

Glad to have you back! I've been binge watching all your old videos to try and fight my seasonal depression so a new video felt like mana from heaven, or guns from Zardoz if you prefer :)

This is like an early Christmas gift...or a REALLY late birthday present. Nice to see your making new output.

"Bless Madison Ave for restoring the magical art of the cavemen to suburbia."

Is that judge Rinder in the background?? Is that product placement?.

My favorite RU-vidr! I'm so happy to see you again.

Korean Drama can be extreme in this regard. Eg "The King: Eternal Monarch" feels more like a vehicle for product placement than entertainment. Clearly it is a way to get funding, but the PP feels more important than anything else in the series. I recommend looking it up here on YT because it's beyond satire. On the other side you have "Signal", which again needs them, but places them perfectly between major acts in such a way it becomes surrealistic - a scene where the hero buys a subway and nothing else. It's a nod, yes it is exactly what you think. It's honest, and actually less distracting than an advertisement.

It’s funny how RU-vid adverts are blasted at us constantly as a way of advertising the fact that we can buy premium to skip ads. Lol

See ya in 2022, Georg

I kept waiting for it and waiting for it and it FINALLY CAME!!!! Wonderful video!

Welcome back! Always good to see another upload from you!

Exactly what kind of reach-around is GRS expecting by having Judge Rinder in shot throughout the entire vid?

That brand reinforcement didn’t work for Lara when she was driving a Volvo

So glad to see you back! Only the other day I was checking out the channel to see if you'd uploaded recently :)

Good to see you back and thanks for the interesting discourse!

Is no one going to bring up the Judge Rinder mask?

I dislike the term "content". For me implies filler, something done to mindlessly entertain yourself.

I've missed the cartharsis that comes with getting 10-15 minutes of dread in video essay form, on a regular basis. Glad you're back on youtube, Georg.

WELCOME BACK! It's great to see one of your videos again. Y'know the RU-vid algorithm has _plenty_ of problems, but sometimes it does work. Just now your video popped up on my home page as a suggestion, so I watched it. Otherwise it might've been a while before I realized you had something new out. So, product placement. As you said it's really more about brand recognition. The days when someone would see James Arness smoking and decide that what Marshal Dillon liked was good enough for them are long past. Today we're so overexposed the game has changed to near subliminal reinforcement. They put actual brands in TV shows and movies just to remind us that they still exist, and hope that when we do buy something and don't really care about one product over another, the simple familiarity that comes from seeing their brand more often will carry the day. Does this actually work? I don't think anyone knows.

i call it excretion. Like the streaming services have alot of digital exctretion for your consumption

I'm still looking for Red Apple cigarettes. Damn stores won't stock them!

OMG i was just checking up on your channel yesterday wondering if youll ever come back! i now have something else to be thankful for this holiday! welcome back!

Thank goodness. Glad you posted. Love these

He has returned to us! HAIL GRS!!!

imo sometimes product placement can be used as something to ground you in the universe, like in Blade Runner Everything looks and feels different but it's also the same and oh look Atari somehow managed to survive til then

There's a classical piece of music that I can't enjoy because someone thought it would be genius to make a jingle out of it "mufflers, tailpipes, we got everything you need" 20 years ago. Now to listen to this piece the jingle plays in my head and there is no joy. Back then I never muted ads and I would stick around to watch them all, today it's the opposite.

Happy to see you are still making content. Best wishes to you and yours, and if at all possible, keep up the excellent work!

4:12 GRS: I don’t hate ads. I think they’re an important part of ... Subtitles: ...blah blah blah GRS: ...things like RU-vid The disrespect

Look, Mister Hiptang is talking.

Been going through your back catalogue lately because I've been missing you. And here you are! Great to see you back. Nice to see the lava lamp is still working.

Criminally underatted channel.

It's been so long that he looks like he did this time last year, again.

I'm absolutely an anti-ad maniac. I can't grasp the minds of people who don't use Brave and AdBlock. Is it a self-flagellation thing?

It's always great to see Georg upload a new video. Also, the quality of the actual video is fantastic, with the lights and all. It has that by the fireplace feel to it. I remember being a kid and our teacher told us that whenever James Bond jumps into a vehicle, the brand logo is always facing the camera. After that I started seeing obvious brand logos in all the major Hollywood films. Me and my friends made fun of Terminator 3, if my memory serves me, because the blatant product placement was "so obvious" to us. Boy, if only we could've seen in the future and the abysmal Adam Sandler film Jack and Jill. It's like a fictional film in a dystopian book or something.

Honestly so happy to see a new video. Brilliant.

THE LAVALAMP IS BACK!! also george i guess. hey there george.

Call of the search boys. Target spotted,he seems unhurt.

I'm never bothered by product placement or even notice it. There's product placement of brand names all around us in real life and in our homes. Perfectly realistic to be in a movie.

still think the best was the Pepsi commercials and the bright Mountain Dew machine in in the background of the Raymond Hessel scene in Fight Club was the best use of product placement.

Bit dusty round here. You should stop in more.

I love the atmosphere of your channel, the setup of your set is classic!

Always appreciate these videos

wow... i really thought you quit it for good. great to see you back! always the best film related content by far.

one of the best channels on yt

Yay! Good to see you Georg and I'm so happy to hear that everything is well for your film.

So glad to see some you tube from you. Your so missed. All the best x.

Happy to see you back!! Best of luck and wish the best for Collaborator.