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Results Your CFO Can Believe In: How Tapestry Is Winning With AI 

CommerceNext
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By now, integrating AI into your operations is a “how,” not an “if” statement; both how did you do it and how did you prove the impact? In this session, we go beyond ROI and ROAS to explore how Tapestry is approaching their investment in Lily AI to drive immediate impact in areas like product discovery via Google Search, as well as planned for expansion in e-commerce and beyond to drive greater value across various facets of the business.
Ahmed Naiem
President, Lily AI
Mandeep Bhatia
VP, Global Digital Product & Omnichannel Innovation, Tapestry
CommerceNext is a community, event series and conference for marketers at retail and direct-to-consumer brands. Join our events to meet other industry leaders and learn the latest ecommerce and marketing strategies: commercenext.com

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14 окт 2024

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