SaaS Partnerships 101 (A Simple Guide to Partnership Programs for B2B SaaS Companies)

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SaaS Partnerships 101 (A Simple Guide to Partnership Programs for B2B SaaS Companies)
Partnering up with other companies that share customer bases can grow your sales and marketing. This allows you to leverage a well-known brand with a broad network to connect with and service more potential clients than possible if on your own.
During this video we cover:
00:00 Intro
02:06 - White labeling
03:20 - Integration
04:49 - Affiliate marketing
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Опубликовано:

5 авг 2024

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Комментарии : 7

@nightcrawler5176 19 дней назад

really useful content! do you already have a content about best ways to attract or find new white label and integrated partners?

@Oneverseaday365 2 года назад

Hi . Im working in sales department for a saas company..and this video helps me gain more knowledge. Thank you keep up the good work

@SaaSDistrict 2 года назад

I'm glad you found it helpful. Let me know if there's any other sales topics you'd like to learn more about.

@StuartFaught 2 года назад

Great video Akeel. Partnerships are the way to grow! I’m a big fan of the grey label option as well.

@Shadab9617 Год назад

Shadab Khan + Outfox Martech

@user-ig8pu7xf9j Год назад

Great summary of the different types of partnerships. I work as a partner manager for a SaaS company focusing mainly on referral & reseller programs. Although we have many great partners already, I am "struggling" more with the ways to enable them and really scale the partnerships... Any advice/suggestion would be much appreciated ;)

@SaaSDistrict Год назад

What I've found helpful is nurturing the relationship with your partners/partnership managers and continuously reminding them with incentives and giving them easy to use material to promoting your SaaS company. Give them reason and make them excited to want to do more with you.