sailor moon and its fashion influences 🌙🪐👑 

I think that you should have mentioned that the show takes place in Juban, which is a rather upper class neighborhood in Tokyo. and the fashion is very inspired from Juban, being very rich, very preppy, very opulent. and in world, the girls in sailor moon are all... Comfortable to say the least. Ami's mom is a doctor, Minako is comfortable enough to be able to travel all around the world and speaks English fluently, Usagi lives in a pretty nice house, and Haruka and Michiru both makes money out of their career as prodigee. The only people who struggle a bit economically are Rei bc being a temple priestess doesn't make u that much cash, but she still has the support of her politician father and Makoto whose parents are dead, which is why she learned how to cook in the first place.

She's got a point, she's an icon, she's a legend and she is the moment

I can’t believe that I used to wish as a kid that these dresses existed in real life, but all along they were real! This video is amazing! ❤️

I really love how Naoko Takeuchi put so much thought into each character and their outfits!

if you're doing more animes may i request an analysis of nana? (also maybe paradise kiss, from the same creator, i haven't read it yet but its more fashion-centric i hear) ai yazawa artstyle and of course the fashion on her characters are really amazing :D

Not only sailor moon, but I always love Naoko Takeuchi’s character in another comics. Her drawing always look so chic and stylish

Sometimes I feel so aged when my friends say they don’t know this series. This was my entire childhood……. :D and still part of my friends group’s present lives and home decor. Love it!

Even Naoko Takeuchi’s manga art style is DIRECTLY influenced by the art drawings of high fashion. That’s why the line work is so fast, loose, emotional, with lots of movement. It’s a beautiful style and so unique to her and only her.

I'm ever so glad that you've mentioned it - One of my favourite things about Sailor Moon is that it's a manga/anime about a squad of girls who kick butt, never shying away from their femininity, and they save the world in heels.

This channel is everything to me

It's amazing to see that the influence of anime and weeb culture can be seen even in fashion honestly I get very tired of people thinking that anyone liking sailor moon or similar animes has weird fetishes or in general are not be to taken seriously

Ugh Sailor Moon is truly iconic, it's the main reason I even became interested in fashion, anime, and the art nouveau movement in the first place, and it's been such an inspiration in my own writing so far. I even plan on having my wedding dress partially inspired by Princess Serenity and the Palladio dress!

"Proving that even in manga costume designs can serve a purpose" SPECIALLY in manga and anime! After all they are LITERALLY character designs. Absolutely every detail was intended to be there

I’d give anything to see the mood boards for the series…

watched this entire show and read the whole manga when i was 11 😭😭😭 the fashion was always so iconic, the girls definitely had some crazy outfits but they also had adorable ones and each character had a wardrobe of sorts, in that they'd rotate between a few outfits unique to them through the entire show

I adore that each of the girls have their own sense of style, so they dont always have to wear one color in their civilian outfits. Usagi/Serena wears very feminine, cute outfits with childish prints like bunnies, bows, and hearts, Ami/Amy prefers pastel colors and cardigans, Rei is very sleek and sophisticated, etc. Makoto/Lita is an interesting example.I love the way they handle her style because she’s a gentle, feminine girl who is still “the muscle” of the group. Her clothes are girly, wearing turtlenecks, pants, pencil skirts, etc. but they accentuate her fuller figure and keep her looking large and powerful.

This is WILD to me… when I was in high school, circa 2001, I used to draw my own versions of the sailor scouts in Versace runway looks, I would have Mercury always be the show opener and Neptune in the swimwear, for example. The antagonist would always be in John Galliano’s Dior Haute Couture looks. I always loved the outfits of the original manga and anime but I never made the connection, nor would have ever imagined, the connection to real fashion houses! This video may have changed or altered my life now in some way…

YES YES YES I CAN'T BELIEVE YOU POSTED THIS 😭💖💖 FOR MONTHS I'VE BEEN HOPING FOR A GOOD ANALYSIS ON THIS TOPIC! Thank you, you never fail to make me happy!

Just a little add-on about Hakama, Hakama aren't women's only student/ceremony uniforms. Hakama are worn by both men and women, and Hakama is a type of clothing reserved for ceremonial occasions or as a uniform to certain fields, such as shrinemaidens in temples and as sportswear for martial arts. Women's hakama are so colorful, if i could get a chance, I'd wear it even once!!

you should make a video where u style a modern version of the sailor moon girls

As a dude who loves Sailor Moon since 7th grade I'm glad you made this video. I got into anime because of this show regardless its target demographic, I just love the overall aesthetics of the show and its message about love, friendship and femininity as well as its fashion.

As a Japanese I first wondered how "gakuran" is literally 学 GAKU (acronym of 学生 gakusei = student... makes sense) and ラン RAN (western... why???), and found out that RAN is from RANDA meaning informally "clothes" in Edo era, which then comes from ORANDA, or Holland, meaning "western" because "western" equals Holland in that era. Or, 蘭服 RAN-PUKU meant western clothes so we can also consider the term as an acronym of 学生(GAKU sei) 蘭服(RAN-puku)。These are what I just learned ^^

i just binged the whole 5 seasons of the 90s this months. i'm so glad you made this video. so good

I had to do a double take at first. Moderngurlz does SAILOR MOON???? YES PLEASE IVE BEEN FED

sailor moon will always be one of the most iconic girlboss animes in history 💗💖

The haute couture references in the costuming are superb! I had no idea they were based on real fashion of the time.

People term to ignore the impact of Sailor Moon. As a gay kid, I been growing up watching sailor moon and you have no idea how much sailor moon is important to me

Honestly would love this to be a series! I think another comment mentioned Nana but one good option is Jojo's Bizzarre Adventure which has entire characters named after fashion houses and has collaborated with Gucci

Please, don't tell me i'm the only one that was IN LOVE with Tokyo Mew Mew outfits - from school uniforms to their suits. Literaly ICONIC!!!

Okay, I had zero idea the costuming was so well-thought out until now!!! I always loved the fashion of Sailor Moon, but didn't know the references. This is super cool, Naoko Takeuchi is a genius.

One thing that popped in my mind that was missed is there's a bonus chapter (I believe in SuperS but might be Stars) with Sailor Gucci and Sailor Chanel! Or rather, Chibi Usa's friends buy outfits that turn them into Sailor Guccicci and Sailor Channel. Sailor Moon had so many fun bonus chapters and that one is really cute, definitely worth the quick read.

I've always been kind of curious about the inspiration for Prince Endymion's armor. Knowing that Naoko designed it (since she draws inspiration wholesale from fashion), I'm 100% sure she drew it based on designs she saw.

whenever i learn anything about Sailor Moon I realize more and more how much of an impact it had on me as a child and how much I love it. Loved this video, thank you so much.

yes i love this!! sailor moon is basically a combination of everything naoko takeuchi likes and her life (she’s said her personality is most like usagi and named the parents and brother after her family irl) the series referenced fashion so much but is now being used as inspiration for collabs. takeuchi is a fan of anna sui and they’ve had several collabs

I'VE BEEN WAITING FOR THIS ONE, TURN IT UP!!! ps: you should do jojo's, their fashion is so sick, too

4:35 - yeah, I wish they kept the concept versions of the costumes, they also kinda served to show the esprit of each inner scout (and they are stylish as heck , to say the least). I cosplayed concept costume of Sailor Mercury and still consider it the most iconic out of the bunch💙💙💙💙

As a kid usagi transforming into sailor moon was so beautiful and feminine to me. I love school skirts,pleated skirts,stockings Still do.

I loved this cartoon as a kid, I definitely see it’s impact on the movie Perfect Blue

I wonder since the author was so heavily inspired if she didn’t get “copyrighted” or anything related for adapting these creations into character designs? Anyone can make an animation and get heavily inspired by these runaway designs without getting into trouble? Some are just inspired but others are the exact design, I’m asking as an artist who loves fashion and wants to create her own stories

Honestly I would love a series where you just breakdown all the fashion references in Sailor Moon. You could go by season and point out which are taken form the Manga and which are actually anime originals.

I love this video. I was obsessed with Sailor Moon since I saw it in mid 90's. There is one particular dress that a remember. It was a usagis dress when she was captured by Prince Diamand, I believe, inspired by alfons mucha's posters from late XIX early XX century.

as a half japanese girl who has grown up with sailor moon, thank you so much for this analysis! it makes me so happy!

Amazing video! The only one I’d say was an error was the Princess Snow Kaguya being influenced by the 1999 wedding gown as she was drawn around 1993/1994; the timeline just doesn’t match. Naoko’s influences came from 80’s and very early 90’s.

Something about the fashion in Sailor Moon is so beautiful to me! That’s part of the appeal of why I love it so much. Also, I hear that late 80s and early 90s style fashion and hair ribbons is trending again in Japan as part neo-Showa fashion subculture.🤘

Naoki Takeuchi should have been a designer rather than an animator/writer, but ironically, I think she has influenced entire generations of fashion because of that

I’m proud that I’ve became an instant fan of the anime since I was 6 years old and as a 33 years old man I’m still a going strong. I had great tastes from the get go lol. I’m amazed how the style especially of the art books is still very much trendy today. Naoko definitely knew where to find her inspiration. Chanel x Sailor Moon is forever iconic.

Not sure if anyones mentioned this but for the sukebans altered long school dresses, it was in order to no and weapons underneath the dresses like the delinquent baddies they were I just find that so interesting

This video was amazing. I love when people deep dive into Sailor Moon. Plus any video that mentions Sailor Moon and The Nanny is automatic top tier.

There's nothing better than waking up and having breakfast with a fashion inspired Sailor Moon video. I really enjoyed it!

As a Sailor Moon stan since the 90’s I have to say that this is a brilliant video that takes such a deep look on details that went off my head when I was watching this as a young girl, and I appreciate them so much more today. Thank you!!!!

This was such an informative and nostalgic video to learn about this show’s fashion influences! When I watched this as a young kid, I loved the colourful outfits of all these female characters, but I never thought about the fashion trends that the show showcased at that time! Super cool! 😊

I was surprised she didn’t put that the Fez quote “ she came in yesterday lookin all sailor moon and sh*t “ lol

This video was a delight! I'll admit, as much as I love magical girls, I was just too young to get into Sailor Moon. (my introduction was the often forgotten Mermaid Melody) But even with that, I've always admired the style of the series. It's interesting how it's influenced fashion in future anime, and changed how magical girls are designed. Looking at series before it, which also tended to only have one character, the "magical outfit" was usually a lot more casual, and didn't have matching outfits for the team. Then you have Sailor Moon, and boom! PreCure is a big one, famous for its beautiful matching team designs. Even western series like Winx club got in on it I always like how anime tends to be a lot wilder in their character's outfits, since western cartoons tend to be a lot simpler and less fashionable. PreCure, as I mentioned, always has great outfits. Symphogear's outfits are... Unique. They're certainly wild but I like that, it conveys a lot of personality. Magia Record is very similar, in that a lot of both the magical and casual outfits are often absurd, and definitely a huge mixed bag, but what's good is very good. And I can't go without mentioning Cardcaptor Sakura, which honestly probably deserves a video in itself Some of my person favorites and biggest inspirations come from the very obscure Aikatsu series, which is consistently stellar in both it's concert and casual outfits So yeah, magical girl fashion. It's pretty cool

I LOVE SAILOR MOON!!! Its such a timeless fashion icon anime, with fierce women fighting to save the world. I love the whole aesthetic so much!

i can't express how incredible this video is. i wish this was a photo book so i could have this on my coffee table. it's so interesting!

This Video is a treasure!! SailorMoonXFashion ICONIC!!

i loved the deep dive into the history behind the sailor style uniforms. and i never knew about naoko's og drafts of their outfits ! thx 4 making this vid 💌

Nana would be an INCREDIBLE anime to cover about in terms of its fashion

So this video made me cry like Usagi has arrived. The impact. Like it’s such an amazing thing to see something as much as manga and to show impact sooooooo many people.

I always wondered where the sailor thing came from. It’s very interesting. I love the Sailor moon outfits. So cute. Edit: it makes sense that Pluto would have high fashion and expensive outfits. Pluto is named for Pluto and Pluto was the god of the underworld and mineral riches like gold and diamonds.

thank you so much for this analysis!! ive been a fan of sailor moon ever since i was little and revisiting this franchise has been such a delight for me in my early 20s. i only recently noticed and started to appreciate the fashion of sailor moon and its influence. this is amazing, thank you so much!!!

perfect thing to watch while breaking my fast

As a lifelong Sailor Moon fan this is the most SICKENING video. I love thissss

The aesthetic of Sailor Moon is god tier. It's so memorable.

I'm a big fan of both Sailor Moon and this channel and I can truly say that this is one of the most comprehensive videos about the fashion within the franchise, so thank you for this!

id definitely recommend doing a similar video on ai yazawas work ( nana or paradise kiss) she used to do fashion design and you can tell through her work/ the animes

I also like how Hideo Araki used fashion in his Jojo's bizzare adventures series. Literally, his manga is just fashion magazine covers.

One thing worth mentioning is that the Sailor Suits in the manga were all given a unique quirk. Eventually Naoko phased out most of them out with each transformation upgrade where everything got identical in all but color. Ami's sailor suit had no arm cuffs on the top and her earrings had 3 studs in each earlobe. Makoto's had a pink potpourri belt and rose shaped earrings. Minako's belt was the Venus Love Me Chain and her earrings were simple studs. Rei's outfit had a brooch clasp above her skirt (Naoko almost always forgot to draw it) and star shaped earrings. Also none of the footwear were identical. Ami wore knee high boots, Rei high heels, Makoto laced/heeled boots, and Minako heeled shoes with ballet ribbons. The PGSM outfits included the unique outfit flourishes, but the anime didn't. All versions kept the shoes though. The Outers had unique outfit touches too. Michiru wore ballet heels and short gloves and a choker with a jewel and gold clasp. Haruka wore short boot, plain choker, short gloves and a single hoop earring. Setsuna had no stripes on her sailor collar, large shield earrings, a choker with a garnet, a belt with keys on it, and no arm-hole cuffs like Ami. Hotaru had a completely unique sailor suit with petal sleeves, an elaborate brooch, saturn shaped earrings with a dangling tear shape, and a flared crystal brooch. Chibiusa has her specific brooch and odango shields as does Sailor Moon and they have Sailor Moon had the super upgrade, but the Sailor Moon outfit had multiple different variations on the moon tiaras/earrings, her transformation brooches and her red boots. The Eternal Sailor Moon design is kind of a "and the kitchen sink" design, so I won't get into it though.

This was fascinating! One of my favourite videos. I knew Naoko Takeuchi was fashion influenced, but not to this extent.

I was so excited when I saw the title of this video! I love Sailor Moon and fashion so I couldn't wait to watch 💗🌙

This is the video I never knew I needed. Thank you so much for making this! It brought me right back to childhood. I always loved the fashion in Sailor Moon!

Takeuchi’s OBESSION with Mugler is making me love her EVEN MORE now!! ❤

I am so happy that this video exists, I absolutely love the outfits shown in Sailor Moon, especially in the manga. Though I mostly loved the villain's outfits for how super detailed they were. 😊

Wooow que video incrível, fiquei impressionada com o nível de detalhes sobre a moda na cultura japonesa e o quanto sailor moon é importante até hoje. Imagino que você pesquisou muito pra esse vídeo que ficou ótimo e completo. Quero ver mais vídeos de moda em animes, ia ser incrível. Ganhou uma inscrita ♡

The hakama is so pretty!

SailorMoon is an icon and household name. Sailormoon is what inspired me in everything I love today, art, fashion, femininity, and the beauty of love and magic.

Hot take: the og 90s anime is superior to Crystal in every way and I say it as the manga fan. Sometimes manga material doesn't translate as good in anime.

Yay! I’m so exited to watch this one queen 👑 💕 You should analyse the outfits in Heathers!

This video is such a visual feast. Thank you for all the work put into this.

I’M SO HAPPY U POSTED THISSSSS AAAAAA

This is a great video! I do have a couple of notes about the inspiration of the sailor senshi uniform, though! On top of the obvious serafuku inspiration, the sailor senshi uniforms were also heavily influenced by figure skating outfits (in fact, one of Naoko's early manga that directly preceded Codename Sailor V, The Cherry Project, actually focused heavily on figure skating)! That's where a lot of the inspiration for the general silhouette came from, and why the fuku are much more revealing than traditional school uniforms. Also, you said that the only variation between the senshi's uniforms were in colour, which isn't entirely correct. Other than the obvious difference in their shoe styles, in the manga, each of the senshi actually had some sort of unique design element that set them apart! One major difference is that the inner senshi's collars all had at least one stripe (Moon, Chibi Moon, Mercury, and Jupiter having 2, Venus and Mars having 1), whereas the outer senshi (Saturn, Neptune, Uranus, and Pluto) had no stripes. (The Sailor Starlights and the Galactica Senshi also had no stripes on their collars, although this is because the serafuku inspiration was much looser). Sailor Mercury's fuku was missing its sleeves (or shoulder pads? Not sure what to call them), most likely to make it closer resemble a one-piece swimsuit as her character is associated with water. Sailor Mars had a red gem attached to her belt, which apparently helped her generate her fire? Either way, hers is easily the most subtle difference. Sailor Jupiter notably wore the Rose Belt, which is a pink belt with a translucent container which held rose petal potpourri. Jupiter used this potpourri to perform one of her attacks, Flower Hurricane. The antenna on her tiara was also out almost all of the time. Similarly, Sailor Venus wore her jeweled chain around her waist all the time in the manga, which she also used for a number of attacks. Sailor Saturn had a special crystalline brooch instead of the default circular one, symbolising both her beauty and her chaotic nature. Sailor Pluto wore a belt with a set of time keys attached, as well as having larger earrings. The only ones lacking in an unique design element of some sort were Sailor Uranus and Neptune, most likely owed to their later introduction (Saturn was introduced at the same time but was given unique design elements because she needed to be differentiated from the others). It's a shame that most of these design choices didn't carry over to the anime, but it really helped to set each senshi apart, even if just by a little.

I love these types of videos 💖 could you maybe do a video on Totally Spies? I loved their style as a kid ☺️

Loving how you intertwine anime and fashion 💅🏼🤍

When I think I can’t possibly love your channel anymore…you produce this🤌✨ So well researched! I loved the fashion in this anime/manga and I would’ve never known it was actually so thought out. More more more! ❤️

OMGGGG 😍💖💖💖Never clicked so fast on a video 🎀🌟💖🐰🌙 Edit: Great indepth analysis. Loved the background about uniforms in general. As someone who loved Sailor Moon and its message, it is amazing to find out how much thought lies behind these costumes. Would love for you make a series out of this.

Jojo's Bizarre Adventure next please! There's a whole database for it! Araki loved drawing inspiration from high fashion and magazine covers :D

OKAY BUT THIS ONE OF MY FAV VIDEOS OF URS SO FAR !!

All her knowledge in fashion really payed off to make these characters so fabulous

If you decide to do more on anime, I'd love to see an analysis on the clothing from Bleach. The author, Tite Kubo, is widely considered to be one of the best costume designers in manga and it's well known that if he didn't go into anime, he would have been a fashion designer. The outfits are stylish and each one has a lot of hidden meanings and symbolism to the characters.

We're eating so well today, guys. I have a whole ass Pinterest board on Sailor Moon inspired fashion 😍

im rewatching the series now & couldn't have asked for better timing! so impressed with how thorough u are in ur research & loved seeing all the reference photos as well. thank u for another great video!

I ALWAYS GET EXCITED YOU UPLOAD A NEW VIDEO!!! I LOVE THIS!!!

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I think you should talk about Lady Gaga's fashion. It is very inspiring to many artists.

As someone who loves Sailor Moon and fashion, this is right up my alley!! Great video 💕

This was fantastic! Great job! Thank you!!

never been this early!!!

FINALLY. Someone is making documentaries about things that ACTUALLY matter!

Sailor Moon is my favorite anime of all time and holds such incredible significance to me. As a Sailor Moon fan and fashion lover, this video is literally my favorite ever. Thank you for making this!!

OMG I LOVE UUUU!!!!!! I actually requested a "sailor moon fashion review" before so THIS is a dream coming true! I love your review! You even talked accurately about the change of fashion in Japan! Awesome job! If possible please create a 2nd part of the sailor moon fashion review OR any other Japanese fashion trend eras! I would be so thankful! ♡