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'Share A Coke' campaign ...Coca Cola, a marketing genius!!! 

rahul ingole
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30 мар 2012

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Комментарии : 168   
@christophergyan6051
@christophergyan6051 8 лет назад
Damn you Coca-Cola, the University of the West Indies is making me do a group project on your campaign!! :-P
@yulissaguzman696
@yulissaguzman696 3 года назад
haha doing the same thing right now. Anyone know the KPI's and Value propositions of the campaign? haha
@jigmejigme2259
@jigmejigme2259 2 года назад
😂
@nadiahia4875
@nadiahia4875 2 года назад
Doing my homework on it now 😂
@areyaverma4740
@areyaverma4740 Год назад
Sameeee
@samirbernardes1142
@samirbernardes1142 3 года назад
Imagine if we had a marketing genius like that to help reverting climate change.
@sandlotyaya
@sandlotyaya 10 лет назад
Share a Coke with Diabetes!
@BrianGCN
@BrianGCN 9 лет назад
Marketing GENIUS!! I want to be like you when I grow up
@abhideeproy4479
@abhideeproy4479 8 лет назад
Brilliant marketing strategy. Kudos for the Idea.
@Jon.castaneda
@Jon.castaneda 2 года назад
Coca Cola we still using your marketing campaigns for college assigments!!!
@komoney1891
@komoney1891 7 лет назад
So I guess the moral of the story, or what can be taken from this is to interact with fans, and show the world how this interaction is going, and show it in the best type of light.
@SamWorley93
@SamWorley93 11 лет назад
From one man of science to another, thank you for sharing your wisdom and knowledge with us all. God is great, God is kind, God enjoys helping me to unwind.
@saprasla
@saprasla 12 лет назад
extraordinary yet very simple marketing strategy. who thought is it first...hats off to him/her!
@patriciaorozco4591
@patriciaorozco4591 10 лет назад
WAKE UP , do not drink it
@JoshBallan
@JoshBallan 3 года назад
BYU Idaho brought me here. Nothing personal.
@CFSAvellaneda2023
@CFSAvellaneda2023 3 года назад
Me too
@SpicyAutistic
@SpicyAutistic 23 дня назад
And 3 years later, BYUI still send us here! lol
@no1akash
@no1akash 11 лет назад
Awesum marketing..seriously hats off!!
@damacho
@damacho 12 лет назад
OMG my name is on a Coke Can! I can now die in peace...
@fabsisters1
@fabsisters1 6 лет назад
Brilliant work
@stedmans4christ
@stedmans4christ 10 лет назад
That's marketing genius though
@g0i2023
@g0i2023 12 лет назад
Well, this, I would say nearly makes up for the "New Coke" debacle ;) Nice job guys:)
@Vakda
@Vakda 12 лет назад
For the business, yes. Money is everything.
@Greenchillies.cent2016
@Greenchillies.cent2016 3 года назад
American International University of Bangladesh is making us do a project case on this 9 years old vedio..
@owlsightable
@owlsightable 10 лет назад
Genius! Genuine
@nuriap3278
@nuriap3278 10 лет назад
Amazing campaign!! We have to admit they have the best Marketers on earth!! A pitty the sell such a crappy product.
@nuriap3278
@nuriap3278 10 лет назад
Coca Cola...
@59771006
@59771006 5 лет назад
Coca-Cola is not and never will be a crappy product
@mahwashwaqar7203
@mahwashwaqar7203 5 лет назад
That is precisely why they need a good marketing team!
@serandoremor
@serandoremor 4 года назад
everyone talking about Coca Cola marketing and I'm here for a homework’ of English (I'm Hispanic)
@lilboer5340
@lilboer5340 4 года назад
so true
@jessicamascarenhas2438
@jessicamascarenhas2438 2 года назад
I remember this campaign..... HUGE HIT!!! Really confused me how having your name on a can/bottle could make anyone want to purchase and consume this sugar water!!!🤦🏽‍♀
@jonaslam007
@jonaslam007 11 лет назад
in just 3 months, 5% more people were smoking coke
@imadmarcelo1618
@imadmarcelo1618 9 месяцев назад
ce travail m'a gaché la vie merci rahul ingole
@vegetazer4408
@vegetazer4408 5 месяцев назад
pourquoi ca
@digilizer9547
@digilizer9547 8 лет назад
Great Stuff
@BenAbdallahOussama
@BenAbdallahOussama 12 лет назад
The Temper Trap - Sweet Disposition Pheonix - 1901 PES 2011 and 2012 soundtrack :D
@worstman2160
@worstman2160 10 лет назад
Mother of marketing :D
@Bpguy38
@Bpguy38 11 лет назад
I miss these names from those cans: PUTYIN, MUGABE, KIM JONG
@dicubillos
@dicubillos 10 лет назад
great!!
@Shevsterzorz
@Shevsterzorz 11 лет назад
most def !
@Penhauer
@Penhauer 10 лет назад
Very cool. Makes me a bit jealous that it didn't happen in my country. But they'd have trouble with most south african names...
@leslierustenburg5856
@leslierustenburg5856 10 лет назад
It's happening in your country!
@dilyana27
@dilyana27 10 лет назад
This purely sad. What coke actually does to your body is scary. In this crazy world where we supposedly "care" so much about our health, a company like Coca Cola is encouraging people to drink more coke. The campaign isn't even that good. Thinking about the scale and resources of the company, they could have done better.
@59771006
@59771006 7 лет назад
dilyana27 Who cares it's a great tasting drink and that's all that matters.
@3beng2beng1beng
@3beng2beng1beng 12 лет назад
pheonix - 1901
@virgipirgi
@virgipirgi 12 лет назад
no it shows how AMAZING their marketing department is ;) in todays hypercompetitive market, EVERY brand has to fight for recognition and to build sustainable customer relationships - coca cola is one of the few brands who succeed in doing so^^
@arielbauer1876
@arielbauer1876 5 лет назад
Nice!
@diegomedina8212
@diegomedina8212 6 лет назад
What is the beginning song called?
@BelieveInFaith
@BelieveInFaith 11 лет назад
how would this work in vending machines?
@adamkings3823
@adamkings3823 6 лет назад
a big part of marketing is not real results, it's convincing companies they get results. I'd say it's a big illusion
@MarlinGriffin
@MarlinGriffin 11 лет назад
Doesn't change the fact that if you do not like it you are not forced to drink it.
@alito8585
@alito8585 10 лет назад
a great strategy to increase sales!!!
@parworld
@parworld 12 лет назад
My name is Coke. This happened to me long ago.
@armandogalindo
@armandogalindo 11 лет назад
Only if, you can't control the amount of consumption. Everything in excess is dangerous, even water
@Mrsparshjain
@Mrsparshjain 12 лет назад
Marketing Genius... :)
@heavyfrito
@heavyfrito 12 лет назад
thank you
@dannybrasa
@dannybrasa 12 лет назад
in the US, share a Coke with Shaniqwa and Lakisha!
@yashsandhu3956
@yashsandhu3956 3 года назад
Where can I find this video in HD?
@huziful1
@huziful1 12 лет назад
try that in UAE see the cans getting bigger :-p
@armandogalindo
@armandogalindo 11 лет назад
Put names in cans and everybody go crazy!!
@freddy4136
@freddy4136 10 лет назад
Poor Pepsi
@Razormiller
@Razormiller 11 лет назад
Next cigarettes will be putting our names on the packets to convince us to buy them too..
@lilboer5340
@lilboer5340 4 года назад
how many frickin bottles were made and none of them with my name on it so sad
@pimpernel3
@pimpernel3 11 лет назад
searching for Elise, please help
@Dark-dj6pk
@Dark-dj6pk 6 лет назад
"cause sharings always better when we die with diebetes too"
@FernandoPetryBASS
@FernandoPetryBASS 9 лет назад
nehh...that still does not make me drink this shit. If is to drink something that has the pH of battery acid I rather have a beer.
@greasyslimeball
@greasyslimeball 12 лет назад
what song is playing in the background?
@thomyorkefromradiohead
@thomyorkefromradiohead 3 года назад
still lookin, buddy? its The Temper Trap - Sweet Disposition
@heavyfrito
@heavyfrito 12 лет назад
the music is ??? thanks ;)
@doryel8473
@doryel8473 3 года назад
The Temper Trap - Sweet Disposition
@aymaanchowdhury81
@aymaanchowdhury81 3 года назад
Cristiano Ronaldo wants to know your location
@fatalisia3236
@fatalisia3236 4 года назад
I love coca-cola
@alexandrecascino8375
@alexandrecascino8375 3 года назад
Coucou les français
@thatguy6288
@thatguy6288 8 лет назад
what is the song at the start
@brightlittlestars
@brightlittlestars 8 лет назад
+That guy The Temper Trap - Sweet Disposition
@thatguy6288
@thatguy6288 8 лет назад
brightlittlestars thanks
@robertbalassan
@robertbalassan 11 лет назад
OH lol.... Beacause, my dear girl, smart people work there, and believe me most of them don't drink it. ^^ And this is marketing revolution! I hope you got your answer.
@alelooooooya
@alelooooooya 10 лет назад
What is the name of the song playing at 1:55 ?
@idalizadeh
@idalizadeh 10 лет назад
Phoenix-1901
@alelooooooya
@alelooooooya 10 лет назад
Ida Alizadeh I thank you.
@dannybrasa
@dannybrasa 11 лет назад
i doubt that.
@leanelecicle7525
@leanelecicle7525 2 года назад
Y’a des gens qui sont là pour un devoir en anglais ?
@ritasroom9876
@ritasroom9876 6 лет назад
This campaign is very hard to be done in China😢We create children's names by ourselves.
@patriciaorozco4591
@patriciaorozco4591 10 лет назад
Be aware it is drug! Dont make them richer...
@TooMuchSascha
@TooMuchSascha 6 лет назад
No it's not dude. Take your tinfoil hat off
@SahilShahcomedy
@SahilShahcomedy 12 лет назад
Would you have one with Hitler written on it?
@fuerte_javier_
@fuerte_javier_ 10 лет назад
How do u share a coke?
@TheJokerGuyz
@TheJokerGuyz 10 лет назад
share a coke. new video about coke pepsi
@DjTimoT2384
@DjTimoT2384 10 лет назад
You don't know what your talking about mate. It's true everything that we eat / drink is dangerous when consumed excessively.
@steamyboy2001
@steamyboy2001 12 лет назад
cant say the numbers reflect that the campeign ws successful in business perspective!
@kbkushalutube
@kbkushalutube 12 лет назад
doesn't change the fact the the drink is still garbage for the body
@bullstreet3455
@bullstreet3455 12 лет назад
in arab countries share a coke with abdul OVER 90000000!! people
@rohanekbote
@rohanekbote 12 лет назад
Australians had learnt to stay healthy... Coke reversed it ;-) :-P
@E7rik1239
@E7rik1239 3 года назад
Greta is watching (plastic)
@angelicademaio5654
@angelicademaio5654 11 лет назад
Do Lino
@boroxic9140
@boroxic9140 4 года назад
Coke: share a coke with Karen Me: OH HELL NAW
@HashSlingingSlicer
@HashSlingingSlicer 9 лет назад
Share a coke with NoOne
@adyrulz007
@adyrulz007 12 лет назад
AWSEMMMMMMMMMMMMMMMMMMMMMMMMMMMM
@natashakershaw8024
@natashakershaw8024 11 лет назад
Doesn't it seem silly that the manufacturers have started using Asian names,like Priya or Mandeep,just because they feel they have to?
@stephsegal
@stephsegal 11 лет назад
i say this is disturbing... we want to stop people from drinking this!
@afewgudmen
@afewgudmen 12 лет назад
aah..a brilliant campaign to encourage teens to gulp down more carbonated drinks and pile up on the pounds..
@buskingforlife
@buskingforlife 11 лет назад
Queuing for hours to get your name on a can of coke? Fuck me people are robots.
@justoneinmillions071
@justoneinmillions071 12 лет назад
This would have been more awesome if only Coke wasn't so bad.
@Hotmedal
@Hotmedal 12 лет назад
Because most people drink coke to stay healthy.
@MrKartik100
@MrKartik100 11 лет назад
I think it's because Asian people request it -__-
@faycalnoushi1079
@faycalnoushi1079 11 лет назад
or CHOCHOKPI & ALSOOMSE, maybe ?
@ksj1980
@ksj1980 9 лет назад
if you really care think they should stop producing coke. get us a healthier drink. how much more money do u really need?
@wolfiesteinbruh
@wolfiesteinbruh 9 лет назад
ksj2511 then drink water and try to advertise that. the coke scheme was not to make folk drink nothing but coke, it advertises itself as a treat; to be drank as part of a healthy diet (meaning you shouldn't probably chug the shit 24/7)
@iamnicarae
@iamnicarae 11 лет назад
I think the campaign is awesome. If you don't like Coke why would you even bother to view this video.
@iAKSHAY5000
@iAKSHAY5000 11 лет назад
Is there a problem?
@SangNguyen-uz4pb
@SangNguyen-uz4pb 5 лет назад
0:26
@syedmohamed3983
@syedmohamed3983 2 года назад
YASSS DRINK MORE POISON :D
@serandoremor
@serandoremor 4 года назад
everyone talking about Coca Cola marketing and I'm here for a homework of English (I'm Hispanic)
@feartheworldd
@feartheworldd 3 года назад
I'm here now for a homework of English too lol (I'm French)
@cyrusjaycirevaldez3963
@cyrusjaycirevaldez3963 11 лет назад
..then, all of Australia died of diabetes.
@MrDantheguitarist
@MrDantheguitarist 11 лет назад
Share a coke, Share a coke with meningitis...
@pinkcandyfloss69
@pinkcandyfloss69 11 лет назад
....Oh well hello there diabetes....
@phonyme5818
@phonyme5818 10 лет назад
I thought it was a great campaign...with ho-hum results. The purpose was to get more teens/young adults. 7% more were drinking after spending who knows how much money. In simple terms, 100 teens/young adults were drinking before, now 107 are drinking afterwards. *shrugs*
@TheNemoooz
@TheNemoooz 12 лет назад
If only it wasn't horrible for your health
@taylorroswell9423
@taylorroswell9423 11 лет назад
Add Taylor please xxxxx
@SamWorley93
@SamWorley93 11 лет назад
My mother's first name is Shaniqwa and her last name is Lakisha and I therefore find this highly offensive and believe you should be locked away and not fed at all.
@gethsemanesghost3546
@gethsemanesghost3546 8 лет назад
rotting teeth since 1885
@bella6819
@bella6819 7 лет назад
lmaoooooo
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