Shark Tank India Startups and Where Are They Now (Season 1) 

00:00 Sippline
02:48 Alpino
05:29 Livofy
07:16 Deciwood
09:26 Booz Mobility
Remember Sippline, the 'Aapke Glass ka Mask' company? Despite initial ridicule from Ashneer Grover and online mockery, Sippline thrives in 2024, witnessing significant sales growth. But their success isn't solitary. I've delved into the post-Shark Tank India journeys of numerous Season 1 founders, revealing some shocking stories. Before facing rejection on the show, Rohit had sold 1,200 drinking shields. Despite leaving empty-handed, he defied expectations by expanding Sippline internationally and introducing new products. Interestingly, Sippline is now Rohit's side project; his main venture, Warrier Electronics, specializes in fire suppression systems, establishing a trusted presence since 2010
After airing their Shark Tank India episode, disaster struck for our next Season 1 contender. Alpino, a successful peanut butter brand, faced a warehouse fire on February 16, 2023, resulting in a loss of 1 lakh product units worth 2 crore rupees. This setback led to an 80% drop in sales and stock shortages. However, Alpino showcased remarkable resilience. By May 2023, they relaunched as Alpino 2.0, introducing new products and packaging. Despite the setback, they achieved a sales milestone of 1 crore rupees in just three days by July 2023. Now, they're raising a million-dollar Pre-Series A round to expand globally, aiming to quadruple their sales to 100 crore rupees in the next two and a half years.
Pitching on the inaugural day of Shark Tank India posed uncertainty for Sahil of Keto India, leaving him unsure about the sharks' potential investments. Founded in 2019, Keto India stemmed from Sahil and his sister's caregiving journey after their mother's brain surgery in 2017. Initially bootstrapped, Keto India aimed to democratize personalized nutrition. Despite proposing a lofty valuation of 120 crore rupees in exchange for 1.25% equity, Anupam Mittal balked at the figure, leading to a reduced offer from other sharks. Sahil declined and, post-show, raised 4.5 crore rupees. Rebranded as Livofy, they continue their mission, serving over 15,000 clients combating various health issues.
Despite failing to strike a deal with the sharks, Sahil acknowledged the invaluable exposure gained through Shark Tank India. Conversely, Deciwood's episode faced the cutting room floor, depriving them of this marketing boon. The 'Unseen Pitches' upload on RU-vid unveiled their plight, where founders Karan Shukla and Ananya Meena sought 50 lakh rupees for 3.5% equity. Though Namita Thapar's question on Deciwood's distinction from boAt hinted at their potential, the show's omission hindered their visibility. Nonetheless, Deciwood thrived, with revenue skyrocketing 40X post-show. Currently, they're on track to hit 25 crore rupees by FY25, sans Shark Tank publicity. Securing investments, they're poised for exponential growth.
While Deciwood's Karan and Ananya missed Season 1, Rutvij Dasadia of Booz Mobility faced a stark verdict from Anupam Mittal, urging him to shut down, an unforeseen outcome. Rutvij's concept was straightforward: renting electric scooters to gated communities. Despite a 10-month business tenure pre-Shark Tank, his bid for 40 lakh rupees for 15% equity didn't land well. Negotiations led to a 50% sale for 40 lakh rupees, but extended due diligence prolonged the process, prompting Booz Mobility's self-reliance. Despite setbacks, their post-show trajectory is remarkable: a fleet of 200 scooters, expansion to new states, and projected revenue of 1 crore rupees. Discussions for a substantial venture capital raise hint at a prosperous future, culminating in a remarkable turnaround for Booz Mobility.
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