Welcome to the May 2024 edition of our monthly series, "Social Media News Updates" with Luan Wise and Andy Lambert!
Each month we go live to host a discussion about the latest #SocialMediaUpdates and trends that are shaping the online world.
📧 Don’t miss an update - subscribe to my weekly email newsletter via www.bit.ly/WiseUpdates
Here’s what you will find in this recording:
* Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
*. Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
*. Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
About the Channel
Welcome to my hub of social media marketing information and examples! Expect regular learning sessions to empower you with actionable insights and the latest trends. Dive deep into the world of social media, decode its nuances, and find tips to elevate your online presence. Subscribe now and never miss an insight! 🔔
About Luan Wise
Luan Wise is a chartered marketer and fellow of the Chartered Institute of Marketing (FCIM) with over 20 years’ experience in agency, client-side and consultancy roles working across sectors including b2b and b2c professional services, higher education, manufacturing, learning & development and more.
A specialist in social media, Luan has trained thousands of business professionals across the world via open social media training courses and in-house programmes. She is a course instructor for LinkedIn Learning and an accredited lead trainer for Facebook and Instagram.
Luan is author of the award-winning book ‘Relax! It’s Only Social Media’ (published 2016), best-selling book, ‘Planning for Success: A practical guide to setting and achieving your social media marketing goals (published 2023).
Contact and Social Media Links:
Email: sayhello@luanwise.co.uk
Website: www.luanwise.co.uk
LinkedIn: www.linkedin.com/in/luanwise
X (Twitter): www.x.com/luanwise
Instagram: luanwise
Facebook: luanwise
TikTok: www.tiktok.com/@luanwise
About Andy Lambert:
Andy Lambert has over 12 years’ of experience in creating markets, building profitable businesses, and leadership roles in industry-leading SaaS (Software-as-a-Service) organisations. Working exclusively in B2B SaaS, he has led sales and marketing teams, created two businesses from scratch, and achieved significant exits. In 2016, Andy joined two others as one of the founding team of ContentCal, a social media marketing SaaS product. Over the course of five years, they raised over $10m, grew to be used by multiple thousands of customers in over 100 countries, won numerous awards, and, at the end of 2021 were acquired by Adobe Inc. Andy is the author of Social 3.0: How forward-thinking B2B’s can unleash the power of social media.
LinkedIn:
/ andyrlambert
Facebook:
/ andy.r.lambert
TikTok:
/ andyrlambert
15 сен 2024
