Startup Partnerships Playbook. Why consider partnerships in startups and key things to optimize for. 

Part ✌️ with Abhishek Lahoti, VP of Business Development, EMEA at Sapphire Ventures 🚀 we discussed why and when startups should consider #partnerships. Learn about typical mistakes and key thing to keep in mind while relying on other companies in scaling. Before moving into VC, Abhishek led partnerships in Dropbox and product in Adobe.
📍 In this episode:
0:00 - Preview and intro
1:30 - Partnerships and product stickiness
2:30 - Integrations: why it’s impossible to get away with one #ecosystem anymore?
2:30 - Why you need to search for a Sumo Partner?
4:00 - Typical mistakes that startups make in partnerships
6:30 - Leveraging global partnerships to scale faster
9:30 - Leading partnerships inside a company vs in a VC fund
In conversation with Roman Kirsanov, founder of Partner Insight.
👍 Visit www.partnerinsight.io for and more insights on tech partnerships, ecosystems and platforms.
#SapphireVentures #playbook #Dropbox

Наука