I have seen that in my campaigns like total search terms having 0 orders and having just 1 2 3 clicks. But when we see in bigger picture these smaller clicks Keywords had eaten the budget >1000$ in the past month. although many of them seem relevant, having root Keywords in them. what to do with them. They raise the ACOS so much if they do not consume so much the ACOS should be around 22%. what is your take on this.
what is your opinion on daily or weekly negation? not everyone has that much money to spend on a kw just to find out it'll not work? how to u do your daily or weekly negations? what about the kws with 1 or 2 clicks? they are somewhat relevant but are showing in big numbers in your ST report?
why not use the search term from the bulk sheet. Clearly you have downloaded it with your bulk files. why the extra step? I believe ST download with the bulk file is the same as the one you download from the sponsored tab.
