This method works way better than just going right for the sale, and it’s all about the ad type, which is reels, and putting yourself in front of them over and over again.
I call this my Omnipresent Reels Strategy. 😎
First, create one specific Reel ad to attract your ideal customers. It won’t look like an ad at all, it should just be content-based, on a topic that resonates with them, thats closely related to your offer.
Then retarget anyone who watches it for over 3 seconds with a variety of Reels to hit different psychological triggers. Include a couple how-to, or tip reels, a couple advice-style reels, and a more inspirational one letting them know what’s possible.
This approach works better than just throwing out a single ad and hoping it hits.
Keep the targeting wide open, and set the campaign engagement type to video views with a total budget of around $10 a day.
#Instagram
#smallbusiness
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#marketingstrategy
#entrepreneurship
#contentmarketing
#influencermarketing
29 авг 2024
