Hey guys, enjoy what you do and you’re obviously providing a lot of value, but have you thought about display screen on these chats so people can see what you’re referring to in the structure?
Poor way to structure an ad account considering we’re talking about an agency here. Why mirror your website navigation at a campaign level when the bid strategies are working towards a conversion value goal? Campaigns should be built based on profit margins. The campaign or bid strategy doesn’t care about your website navigation.