The NEW Guitar Brand with the BIZARRE NAME (affordable coil splitting with stainless steel frets!) 

Max speaks so clearly and is very articulated during his reviews. Some reviewers struggle with finding words and fill in space with "um" and "ah" repeatedly. Good work Max.

So many silly comments, me as a 66 year old man battling a rare form of Parkinson’s disease but hoping to learn to play the guitar, I thoroughly enjoyed the guitar and your playing, thank you sir !!!

Max makes every guitar Sound Like the best guitar ever.

So great to see more companies coming out with quality stuff that you don’t have to pay in an arm and a leg for if you get a chance I’m a Jackson guy through and through but I purchased a subzero generation pro glacier burst with a Floyd rose special for $280. Stainless steel frets five piece walnut And mahogany neck swamp ash body coil split I was floored by the quality of this instrument. Thanks again.

*Holy Moley; that thing sounds and looks dynamite! I'm curious to see what other styles Boya & Ziqi have to offer! Thanks for the review, Max!*

I bet you're wondering: why are our brand's called this? Who are they?Yes, our brand name comes from a story that is very famous in China. During the Spring and Autumn Period in China（2000 years ago）,there was a musician who was good at playing the Guqin, named Yu Boya. One day, on a boat trip, Boya played a tune he had composed before he became famous, but unfortunately no one could understand it, which expressed the lofty mountains and flowing water. At that moment a woodcutter passing by on the shore listened to it and said exactly what the tune meant. Boya said excitedly："You're the one who truly understands my music！"and this woodcutter was Zhong Ziqi. They talked about music very happily and agreed to visit Ziqi again when Boya returned from his trip.When Boya came back, he had already passed away due to illness. Boya was so sad that he broke his Guqin in front of Ziqi's tomb. After that, he never played the Guqin again. We use the brand name to pay tribute this precious friendship,and we hope to convey this musical friendship with guitars. Know what you want and do what you need, become your musical confidant.

Never heard of them but it sounds and looks great. Which is awesome to know that you don't have to pay 6000 for a decent guitar

I like how the 22nd fret butts up against the neck pickup like a 70s/80s SG. I like that better than current (and original) SGs where there's a gap between them. It puts the pickups further apart like a Les Paul and also limits some of the neck dive by making it a little shorter. I'll have to check these out!

In the early 80s Cort put out Lotus and a few other quality off brands. I missed out not knowing any better. Js there's always been good cheap guitars out there.

Great video. For what it's worth, the "Zi" is pronounced closer to "Zuh" the "Q" is pronounced similar to a "Ch." So something like, "ZuhChee". The pronunciation of "i" changes based on what letter precedes it.

Hey man, thanks so much for all the research you do in putting your videos together, gear and news alike. Cheers, from FL!

The biggest thing, is it doesn't have the beveled edges around the body. That's probably why they could have it symmetrical.

I was very happily surprised at the tones. The neck pup was rich and warm, while the bridge had all the punch you could ask for. As for the frets, I like this style over rounded fret ends. Probably just because of my playing style, I find rounded frets to easy to drop to off the edge on a downward bend of the high E string. This kind gives you a slightly larger playing area... just my preference.... Seems like a fantastic axe for the price!

Great guitar Max. I have been in China for some time. If the brand is Romanized spelling of Chinese characters, I believe Ziqi is pronounced as Zi Chi (Q in China is equivalent to CH) Boya & Ziqi existed during the Warring states period.

I love the SG body style. The fit and finish looks good too. Nice tone, but we all know tone is from the speakers. Excellent demonstration Max.

Max conducts himself very well!! Great guitar player and the guitar seems very nice as well!! Great presentation Max!!😁👍✌️🤘

I miss the use of the sword and armor for the openings, lol! Please bring them back every once and a while. That said I am impressed with this Boya & Ziqi model. Looks and sounds great, plus the affordability almost makes it a must have. Doubt it would sound as great in my hands but at least I know the potential is there.

I wonder if they used Chat GPT to make that origin story 😂

He smashed his axe on his friends headstone. Brutal! 🤘

The thing I don't like about this guitar (or similar ones) is that they use push-pull pots with the top hat style knobs. Speed knobs are so much easier to pull up, and those hat styles are so difficult. Maybe this guitar is different (I don't have it in my hands to test), but I upgraded a cheap Les Paul style guitar to push pulls and immediately regretted leaving those knobs on it. Otherwise, no complaints. Looks good, sounds good, decent price.

I dig the clear knobs and it is cool to see the nut is cut decent blue to teal I'm a little skeptical of but it's not bad

Thank you for showing me the beautiful guitar!Its colour looks so nice!

Very Cool, Thankyou. Stunning looking and sounding guitar and awesome playing as always. Don't think they'll be available in Australia, but still found this interesting, informative and entertaining. Cheers

Great playing, you always know how to squeeze every drop of tone out of the guitars that you review. The finish on this instrument looks pretty darn good and coil splitting on a guitar at this price point is also a plus. Keep up the great reviews…

Hey, Max. Good video. The horns on a Gibson SG are offset and not symmetrical. The big body difference I see on the Boya and Ziqi is that the edges aren't really contoured and it's more of a slab like a Tele.

Just getting around to watching this 4 days after the video came out and Dang! The price on Blue one already went up a bit. So maybe 339 to 359. Things happen fast these days. Thanks for sharing.

100 percent agree about frets. Only pertinent question is was the job done well. I like your call on that.

When you first pulled it out of the wrapping it looked like a Guild Polara S100, they were the first brand I remember having the SG offset horns back in the 70's

Im an 80's novice guitar player and really like these reviews/ videos. I think Boya&Ziqi SG series may have been sold/ merged with the Leo Jaymz Store.

Max is the best by far and makes his guitar reviews entertaining and enjoyable. Great job again Max! Thank you!

Cheers for the Manowar shirt. 🤘💀🤘 Brothers of Metal

Awesome Sound ! Gratitudes 4 Ur Review, Max ! I will look into them !

The name brnd Ibanez was borrowed in the 1960s in Japan because it sounded "Spanish." But Boya & Ziqi ain't got *nuthin'* on the brand name Dot On Shaft. I think it came from a translation from Chinese to English in an attempt to describe the neck of a guitar.

Hey Max, interesting guitar. Thanks for sharing that. I might have to check one of those out. I am an SG player for sure. I own four of them looks very interesting. Might be worth spending a couple of bucks to check one out. Thanks.

Sounds fine to me. Excellent fit and finish. And a great price! Thnx Max

Regarding trademark concerns, I'm just reminded how surprised I am that Dean's Gran Sport got lumped into the lawsuit and they aren't permitted to make it anymore. Of all "SG style" guitars out there, it was probably the one with the most variations from the original. Makes no sense.

Great review I love the guitar and as always you play awesome.

The clean sound on the single coil mode is because it isn't single coil but a series to parallel switch. To check this measure the dc resistance output which will show something like 9k to 12k ohms. Single mode coil would measure something like 4.5 to 6k but parallel would show approx 2.25 to 3.00 . Nothing new as Seymour Duncan 's schematics show the wiring. You could also just look at the switch wiring To see how it is achieved ! The advantage of the series/ parallel switching you can already hear !

I have 2 of them. Both very nice.

I bought a guitar a few years back that very quickly became my favorite. The brand name is Spear, and the model is called the Adventator. It's a solid neck thru w/ passive EMG HZ humbuckers plus wire tap.

Sounds great! Was looking at their bzk-024.....might have to check it out now.

It’s great to find people making good affordable guitars kudos.

From Leo: The SG is the only gibson solid body I like. That one looks like a great example. Of course Max knows how to make everything sound great.

First off, excellent fretwork as always. Secondly, this almost makes me want to make a left turn from my next acquisition. I'm looking to get a Schecter with one of those Sustainiac pickups. I really want one of those. I want to do a lot of crazy bends, and trem effects with that guitar. The guitar you demoed sounds pretty damn sweet. Definitely an odd name, but you can tell that they take pride in their work. I might wind up getting one of theirs next round. I do love the fact that this body is more the traditional SG, but I love how they beveled The Edge all the way around. It looks really awesome. Thanks again, brother. Keep rocking always!

Very nice looking ... An LP or SG without chrome pick up covers I consider lacking ... This one checks all the boxs

Kudos for getting built - whilst very evidently looking after your hands, keeping the fingers slim and supple. That is actually quite rare. Nice vid, I will check out some more....

Sounds Great, and as minor as it is, I like those transparent Pot Knobs. Set Neck, inlays, binding.... full LPBridge. coil taps. For under 400$ that is a good Guitar. I guess we see how they age.

Doesn't look like they're available in the UK. They look great and your playing was spot on. I have a MIJ Tokai SG so probably don't need one. Great value though..

As always a great review from you Max. I loved to have that guitar in my collection of affordable guitars. Keep up the good work 👍🤟👍

I have a Boya & Ziqi headless guitar. It is really great. I like this brand and I hope to see more come from them. Thanks for sharing Max!

Great content man !! Much respect !! You are the man !! Trust your reviews implicitly !!

There’s real gems out there at $300 I bought a Mitchell HSH with 5 way and a Floyd rose double lock and with a perfect neck that played great and gutted it, I put in pearly gates bridge, petrucci neck and hot stack middle position bout push pulls for the humbuckers and copper sheilded all cavities and bought a better 5 way also added orange capacitor and it had a low string action and I lowered further with zero fret buzz I played every guitar at Sweetwater sound some in the 3-$5000 dollar range but none compared to the Mitchell I can make it sound like a strat, a Les Paul and it makes such clean warm tones or can make it rock with that crunch or it can sing with great sustain so never underestimate a $300 dollar guitar

Dude!!! I'm that weird guy who met you at NAMM. Thank you for taking the time to stop and talk to me. It was so great meeting you. As always, love the guitar reviews. All the best. -Timmy

It looks the business for so little money, and it does sound rad.

The packaging looked exactly like the West Creek guitars I've bought.... hmm? As always, great review and playing!

The guitar sounds amazing. Part of that is your amp and your ability to make the guitar sing.

Thanks bro for the introduction to this guitar. I'm stuck between a Harley Benton and an ESP

"That's the same problem I have. Nobody understands my music." Bruh...I think we've all got that problem over here. 🤣🤣🤣

I have to admit that I laughed for twenty minutes or more over your response to the end of this would famous Chinese legend; very funny!!! I am a relatively new player in the US, with a history of many musicians in the family and have been familiar with that legend since childhood. It is a unique and inspiring story worldwide, of the dedication of expression, even if never understood. ThanX MaX

Nice guitar but with you playing I think we could give you a cigar box guitar a make it sound wonderful you always kill it when you are playing,great guitar playing.

Its good to not have the prerounded frets. The more surface the better, less risk of slipping off the edges.

I like Max the story teller.

Just the rosewood fretboard gets the attention of many of us. Plus, stainless steel fretts flame top. . Good electronics. A killer first guitar. In my experience Indian laurel fretboard's most are good a few are compatible to old barnwood

He speaks so clearly and concisely!!

As with every electric guitar, I'm interested in knowing how the neck on this one compares to Gibson's 60's slim taper neck.

I thought "Boyaziqi" was a think Borat said when greeting people.

You should give a look at HLK guitars. I own two and enjoy them both. My first one came with a hardcase and a five star setup for a little ove 200 bucks. Their prices are rising a bit but the quality is there.

The Manowar shirt steals the video lol. What a great band. That's REAL metal right there!

Really great product review Max! Thanks for doing these.

That’s crazy! You pay twice that much for basswood. Also stainless steel frets. Dam that is a lot of bang for the buck! And I haven’t even heard it yet!

Hi max

For 3 Benjamins = Ibanez or Jackson and then add Dimarzio Distortions or Seymour Duncan Distortion pickups.

Man that thing sounds good plus what I like about ur videos u play power cords and stuff most people just try showing solos keep up the videos my friend

Nice Vid and like your opinion on frets. i bought a Gibson Acoustic a year ago put new strings on it and put about 20 hours on it and just got too lazy to set it up as i've got other acoustics that sound just as good, even lower priced models. i'm not whining and know guitars need a setup, but I'm very disappointed in Gibson for the craftsmanship. it's uncool to throw out other manu names, but i like handmade acoustics at 1/2 the price that come from Canada I also have a Gibson Gospel that plays awesome, but it's a Jumbo and not a guitar i can just leave on a stand that i can pickup on a whim and bang out a song. And yeah, i play elec too, but i gigged in the 80's and did 70's cover band up until 2014 and just don't crank up the Amps as often. Your vids are invaluable to teach up and coming guitarists that ability is more important than equipment. And yeah, i had a Gibson Marauder when i was 14 and stupidly traded in my Lawsuit Univox LP Copy when I was learning to play Smoke on the Water. I'm a Geezer and wish i had info like this back in the 70's. Keep helping the up and coming Guitar Players and even us who played for 40 years. Dec 2023, Merry Christmas Axe Men, hope Santa is good this year.

👍👍 pretty cool little guitar thanks Max .!. 👍👍

I thought Grote was a bad name.. Boya & Ziqi just said hold my beer!

You have a great channel my friend, I'm a Harley Benton man myself but it was a great demo

"traditional fret ends are better than rounded frets (eart) because they're easier and cheaper for us to install, plus!... with humidity changes they allow you to slice your hands!" The Eart approach (rounded) is superior because the fret end in slightly inside the fretboard edge eliminating the possibilty of fret sprout developing later.

This thing looks almost exactly like my Gibson SG HP from 2019 with blueberry burst.

Firefly left a bad taste in my mouth when it comes to budget SGs. I think my favorite SG-style guitar would have to be a LTD Viper.

I just bought a SG special Cherry finish, but if I would have seen this one I might have thought twice. Very nice shade of blue. 👍

Thanks for a good honest review. Looks like a very good buy for a budget SG style guitar.

Max, very impressive review - you covered all critical issues about this guitar thoroughly and you sold me. Problem: Its not available on Amazon and I can't find one anywhere - any ideas? Nicely Done!

Cool guitar. I've played for 24+ years and one of my first real guitars was a Gibson SG faded special, the cool one with ebony fretboard and crescent moon inlays. Of all the guitars I've had I regret selling it more than any other. I wish I'd kept it. I have a wall of guitars now, 8 gig viable ones and yet I never replaced the SG. I'm interested in this one esp

That story had me in tears laughing my butt off. Thanks for that.

They are in stock now. Great review great playing

Tone is pretty impressive. I have to look into that rig.

I agree with their “to the edge” frets and only buy that type.

Interesting. Model has ghosted Amazon, although two others present. Thanks for the demo! Priced well for my ability and wallet.

Push-pull coil split should be standard feature for humbuckers IMO.

Only one review and it is critical of the uneven rets and not being able to get rid of the fret buzz. Not a good sign.

Sounds pretty good for the price point, however, I don't like where the jack is placed. I prefer it to be at the bottom of the body out of the way of my clumsy hands

I love my B&Z SG! I have the Red one...I also ready the B and Z story when researching these guys.. Hahaha

The one difference that sticks out to me is the location of the neck pickup compared to the Gibson. It makes a difference in the tone.

It'll be B & Z. Like B & O (Bang & Olufson), B & W (Bowers & Wilkins) or B & Q (Block & Quayle)

to mr. George Beavers , I know you mentioned Parkinson's disease , I'm a cancer survivor from 2012 , still calms the beast , start my mornings out with a hot cup of coffee & big ass pre-roll , 45 minutes to an hour , I have built up enough willpower to pick up my guitar . I guess what I'm trying to say is don't give up my brother ! one day at a time . God bless you and your family ..!

I don't see this on Amazon at that link, sadly.......and this would be the one I'd order.

Damn your playing has gotten good brother.

Q in mandarin Chinese is a Ch sound. Boya and ZiChi.

Looks like a Harley Benton. The way it has the offset horns and the neck is set closer to the neck pickup like the HB too.