More and more countries are considering banning the puff, including France, Belgium and Switzerland. But why ban the puff and not the classic electronic cigarette or the traditional cigarette?
To understand, we must ask ourselves why the puff was launched on the market in 2019, and what strategies tobacco manufacturers have put in place to sell these disposable electronic cigarettes to a minor audience.
And you, have you already tried the puffs?
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00:00 Introduction
00:44 Why did we invent the puff? (there are fewer smokers)
02:02 Focus on non-smokers
03:05 Puff is more addictive
04:07 The obscure marketing strategy of tobacco manufacturers
05:58 Puff, ecological disaster
8 июл 2024
