This is great info! I used to run conversion ads for ecom, now in the beauty business, would you say that for lead generation ads, the messenger works better than traffic?
This video is from a year ago and things have changed drastically since then. Now, I'd recommend running either lead form campaigns OR a conversion campaign generating conversions from a landing page/funnel. Then having killer follow up to get the lead to schedule.
@@beautyamplify okay cool, would she need to do a discount offer, do they work best? And do you actually give the discounts usual, I’ll put her in touch
The issue with messaging campaigns is that most people that send messaged won't respond or take any further action. Your best bet is to lead them to a funnel or a lead form and collect their contact details and setup automations from there to book them in.
@@beautyamplify yes thats what i thought. But maybe if the engagement is so much higher via messages it outweights the disadvantages of some people not responding again
@@Destroyyyer Exactly, it all depends on what works best for you. It's not a one size fits all approach. We have some clients that do better with messages, some that do better with funnels, and some that do better with lead forms. You have to test them all and see what works for you. If you need some free resources on how to setup some of these automations and strategies, you can download our checklists for free here www.beautyamplify.com/
@@beautyamplify i have one question my man. If you are doing lead ads for a client with instant forms. Do you put in the link of your agency privacy policy or the private policy of your client? Since his profile is used to do the advertsiing on meta? Thanks
Totally depends on the city. In NYC or LA, yes 10 miles could be a bit much. In Alaska or Wyoming? People are used to driving long distances for everything.
@@beautyamplify so I do in the Netherlands where people aren’t used to driving so much for just an appointment and my reach goes below 80000 so I don’t know if it is proffitable
@@ManlyGrowth If you have a good offer and a good service, and you speak to your lead on the phone and build comfort, I don't think 10 miles is too far. But, you can definitely start with a smaller radius, even if below 80,000, then once you saturate that area, you can slowly add another mile at a time.
Hey thanks for the video. I would like to ask a few questions such as how much you charge for your ad service to the beauty business? How many leads do you get for your clients also? do you think this niche is saturated? thanks so much. I would love to chat with you on a call to pick your brain as well if at all possible. I am just getting started on my agency and I have family who run their own permanent makeup business, they tell me they couldnt imagine paying this much for ads. what would your response to that be?
Does publishing the ad with a non-beauty (instagram/fb) page ruins the results? I am running with my empty agency profile, and I got no results (300 reach no leads). Is there anyway I can track that? I am giving away $100 OFF, and the ads image and script is good in my opinion. Thank you.
