Love the video. I appreciate the breakdown. While I am quite familiar with the psychology behind Color and Marketing/Branding, it was refreshing to get another spin on it. Kudos. 👍🏽
I described the color blue to someone today as "I am good where I am at" color. A calming content color. If it was the stock market it would be the Bear. Yellow would be the Bull. VW logo is blue too.
Thank you for your presentation it was very interesting. I just want to make one point. If you are using red for digital display, you may want to think about the fact that red dithers and could be difficult for some people with vision problems.
Yup. It’s not a real couch. Not a real living room. Those vases? NOT REAL? You want to know what’s real? PEOPLE. Their needs, talents, wants and desires. Those are real. Way to spot the “fake,” stuff. Now tell me what you see that’s real.
Amazing video 😀 should I base my colour on the people I want to attract or who I am as a person. My business is built around women and I'm very excitable so I would love the colour Red on a white back ground. But I'm very healthy and part of my products are organic so should I go for green? And green is my favourite colour. Thanks marv
I just watched 9 TV commercials. 8 had people of color. One happened to be three white people. Given the current population ratios, that is not a true representation of national makeup. SO, why are the advertisers doing this ? (MONEY). So, are the companies marketing to people of color ? Or are they social warriors ? And MANY ads have a black guy with a white woman, often blonde ? Never the other way. The people are just actors, probably don't even know each other. What do the advertising company psychologists know that I don't ? Do people purchase because of this ? Thanks.