The Rise and Fall of Casey Neistat's Beme 

Hey everyone! Thanks for stopping by. Curious what you think of this one. Are you guys upset that Beme is gone? Or are you happy to see Casey daily vlogging again? Let me know your thoughts :)

Yeah this editing is so good

Most of Casey’s ventures remind me of Entertainment 720 from Parks and Rec, like “what do you actually do here?” “I don’t know, but we have a half pipe!” lol

Absolutely incredible editing, man!! 🙌🏽 I don't know how you've been able to consistently keep up this quality, but thank you for holding us up to this standard and wanting to make the best content you can!

As soon as he cashed out, he stopped putting effort in his work. Why bothering when you have enough cash to live for 250 years.

Your style is amazing dude. Keep up the good work you will be huge soon

He lacked the management skills to make this go. As you said he is a pure artist working best in his own laboratory.

The editing on this is absolutely crazy

Casey made out big on this, the only fail was by the company that bought it.

You could get a huge number of subs just by doing some editing tutorials. You have such a great style. I also love that your videos aren’t artificially stretched to 10 minutes. They’re tightly written and wonderfully artistic. Thanks man.

this is the highest quality video i’ve actually seen all day

Quite literally unbelievable this doesn’t have more views. Incredible work man. Seriously, this is amazing.

Wild how all these years later BeReal is the new “big” app with all of its similarities

This isn’t the first time I’ve seen a channel with an insane amount of dedication to visuals and not nearly as many views as it deserves. I’m bewildered why your channel isn’t a lot more popular, but well done from me.

Each of your videos just keep getting better and better. Loved this one, such an amazing story! And The VISUALS!!!

Holy shit that is some sick editing. Absolutely loved it!

Another banger video. I appreciate your content so damn much. It's written and animated on such a high level. Always a major Treat so see a new Galaxy Brain video 💛

this is a GREAT explanation of what happened to Beme...for years on and off i'd search the web wondering what happened. this video is the best report blog or vlog i've seen. thank you. and pretty much the only one since you're not gonna get an honest recap from the players, either the Casey or CNN side. they'll always put the best face on it. totally agree that Beme was ...wwweird from the start. i was a huge Casey vlog fan for the 2 years he uploaded every day. Beme surfed the wave of the peak of his popularity. it was an example of someone given the keys to the kingdom but without a good idea. can you imagine if Casey and his team thought of TikTok or even now-dead Vine? he would've been silicon valley LEGEND. but hey, he is a trailblazer and redefined vlogging and being the Best at Anything is impressive. one other thing all of the reports on Beme forget to mention is big corporations have to claim losses in order to get those sweet tax breaks. $25 million to you and me is everything, but to Turner it's hardly noticeable. for a small bit of money (to them) they bought (they thought) Casey's talent and audience. and if it didn't work out (it didn't) they can always put it in the loss column and boost their bottom line that way. for CNN, it was a win-win. for Casey, same. for his audience, it was just a big HuH?!?

Excellent video as always. I really miss Beme News. I only discovered the channel after Neistat left so to me Beme was basically Lou and his excellent coverage of a wide range of topics. I'd love to see him start a new channel some day.

It seemed pretty clear that once contract terms were fulfilled. Casey and his partner got out of Dodge with the bag of money. I don’t blame them, CNN thought they were being slick by buying the App to have access to Casey, so Casey leveraged his own channel to get a big payday. Pretty smart!

i’ve just found this video a year or so after it’s release and beme reminds me of bereal

I love you video and people should acknowledge the work it take to produce such a master piece regularly.

Why I never heard about beme before? Well, maybe that's why it failed...

damn the efforts in editing. I am even scared to see after effects timeline.

I personally think the initial beme concept was interesting and had a potential. As they kept putting their eggs in too many baskets and casey going from an artist to a mangerial role it was doomed. Awesome video!

I really miss Beme News, there's hardly any other journalistic channel like that on RU-vid (that I'm aware of) Also, your production quality is phenomenal

Great vid man, really filled in some blanks for me on the whole situation. Loved Casey's dailey vlogs and company 🤙

Neistat's heyday came when he was churning out content about new iPhone releases, electric skateboards, ebikes, and expensive plane tickets. His vlog was mostly just a daily celebration of consumerist culture. While the personal wealth he amassed is admirable, his accomplishments aren't really something to aspire to. Aside from separating CNN from several million dollars, his biggest contribution was being a really talented drone salesman.

Beam walked so BeReal could run

The best review of BEME yet ! Kudos man! Do you think BEME was ahead of its time? Could it work today?

Lesson : Never make business with people who doesn’t have a clear business goal.

Interesting! I always wondered about that! Casey didn't talk about it much. Kind of burned out on Casey now. He made enough money so he does not have to work to hard these days. But he spent a lot of money on that office space in New York he was remodeling. Nothing ever became of that either.

He's still on the top of his game, he just doesn't need social media to be happy.

Bro, what an amazing and beautiful editing, please keep this quality up!

Omg your videos are so well made! I love it!

Casey is an innovator with a creative mind. His type of creativity blossoms off of “quick pace” art form with quick results. Beme ran into a lot of other competitive apps and the issues it had were not quick and easy fixes. This hindrance of creative solutions and development really boxed Casey’s mind so he was frustrated.

RU-vidrs rarely have a plan as far as a career to fall back too.

This is so interesting to me because Casey said he wouldn’t have stayed with Candice if she gave up on HER business. This was because he said he couldn’t be with a “quitter”. That just feels so wrong after hearing this.

hey man great video! the production quality is marvellous!!!

Yeah don’t know who this is but I will still watch

this editing is insane, nice job bro

There's an episode of Atlanta's 3rd season, The Old Mand and The Tree, which made me think of Neistat.

Did you create the “subs” timeline (4:28) in After Effects? Was it a template or how did you pull it off?

I stopped watching Casey Neistat videos after he sold out to CNN. Can’t believe a word he says after that.

I never understood the CNN merger and I could never see how it would work. It was a hexagonal peg in a round hole.

Thanks for telling the stories behind. I really thought that Casey's app had a great exit. How much do you think Neistat himself benefit from the 25M acquisition? Since he had a business partner and a dev team

This editing is so dope. Well done.😎😎

Your Editing skill is really impressive ! Very intuitive and unique designstyle :)

Him getting all political in a few videos didn’t help either.

Nice graphics and editing. Keep Rolling!

This guy so Underrated he deserves so much more hype love your editing

Great work man, keep going. Channel might be small but this kind of content will eventually blow up

Your video style is out of this world!!

Never even heard about beme until this video

I love how you made a video about someone who makes videos, but by using animations

Lou's Segments on BEME were some of the best investigative journalism I have seen on RU-vid. It was like a less cringe and more informative "Adam Ruins Everything."

Casey singing on the way to the bank: «I’m the Robin in the hood, took all the money that I could... for of product that was no good! » :-) Thanks for the «what happened» video. I was a big fan of casey’s videos, before the launch of beme, till he went to LA. With perspective you come to think that the videos he was making was mainly to have an audience for his product coming up. Then it came out, was sold and Casey runned away with the money... And we never heard of what happened to the first floor of the building that was to become a multi task creative space. (Even if he would do videos again, I think the «Casey hype» is over).

I think he sold it before it failed big time.

You did all the graphics ?! The head scratching, the floating heads and so on ?

Beme was stillborn, I've never heard of anybody once downloading it even though if they're all the hype he put into it

Dude this video is SO well made holy cow

Here before 1 million subscribers

Great style! Love information videos and this was very entertaining to watch!

I have been looking for this for so long thank you

It’s almost like BeReal is the same idea as Beme, but with photos instead

The Corridor Cast RU-vid channel has a 12 minute video where they talk to Jake Roper about Beme behind the scenes. And a lot of the points you brought up are the same Roper mentions. For example: -Casey is a very independent person and didn’t like having to lead a large team -Beme itself seemed disorganized, there wasn’t a unified vision, their ideas and goals were always changing - Some of the products Beme tried to make sound terrible. For example one was where you could just choose whatever CNN livestream you wanted to watch so there could be no “bias” in your news but that definitely sounds like a way for people to cherry pick the information they want to see making it even more biased.

He did it for the sake of his family. If he didn't stop the hustle he'd be alone

i find it interesting how people call businesses failed if they shut down... i don't think we should measure success or failure on how long a business has been open. Eventually sooner or later, every businesses will close. So do people just say every business is a failure? What if the owner had a lot of success when the business was open? And just decided to close down shop to do something else, or live a comfortable stressful life? Or started a new business that is successful?

Man.. This editing is on an other level

When Casey first introduced Hackett I knew it wouldn't work!

Kinda sucks that he doesn't do much content but I can understand him wanting to do more stuff with his family because he does have young children so I think once they grow up we will see more of him again.

Iv known a few larger business that have been bought out. Part of the deal is owners, and some staff are usually kept on for a period of time as part of the contract, to facilitate a smooth transition. After that time period, previous owners obligations are over, and much of the staff may be replaced.

I remember the intentionally makeshift looking news background they had for their Beme news videos… It was awful and the videos were very underwhelming.

It failed because the idea that you have to be recording yourself to automatically post your face on the internet while you're watching any content is insane

He is not solo, tv production was paying him at the time he was only youtuber. I think it was HBO

His face always looks like it is swallowing his sunglasses

Beme walked so BeReal could run

7:55 Well said. To motivate a person, they need to know exactly what they are trying to achieve.

I watched Casey every day back then and never even saw anything about Beme 😅😅😅

What editing application do you use?

AMAZING quality content dude. Great job, thanks for sharing

Great Vid, next do 368 - it was a good idea that just seemed to be taking off when Casey left New York for LA - a few months later Covid struck.

Can someone explain why Beme was only worth $25M USD while other apps get huge valuations even while not being any more impressive?

MARRIED W/ CHILDREN IS WHAT HAPPENED. Its the height and down of almost every creative. its rare to make it out of the constant teeter totter of attention a family and work puts ones though. Hence Los Angeles

dude how do you make these edits? so good

I got the notification 10mins later lmao

This is awesome editing

It goes to show you that just because you know how it make viral videos, doesn't make you a tech guru

Great video dude, love the editing

Beme wasn’t a great app and Casey admitted it. But he sold it for a large amount of money, so I wouldn’t consider it a fall for Casey.

Crazy good production quality.

Casey and CNN really could have started something big. High potential, but I don’t think Casey was ready to change the world on that level. Few exceptions are: Stewart, Colbert, Chappelle, Noah, etc

High-effort family vlogs are DEAD, that’s why Casey fell off. He couldn’t re-haul his format. Also, TIkTok is a way better idea than Beam.

Excellent job on this video..

Superb edit!

Editing tutorials sharing tips on how to create things like the video in the sunglasses would increase subscribers.

So, you're telling me Beme was basically the cost of one of CNN's defamation lawsuits...I guess CNN didn't mind, then.

Great editing, #subscribed

I didn’t even know it came out as an app

Wow man! Great video, keep on!