@@vijays4091 Personally, Covid gave me a career lmao. I launched my French channel during the pandemic, and it quickly blew up since everyone was at home watching RU-vid 👀
i dont keep up with releases at all in general anymore, nightwing is still the goat outta everyone cause he really knows his stuff, shame about his shoe thingy that's around the time I fell off his content so I didn't know the company he worked w scammed everyone and dipped
Nacho makes the best, most interesting, greatly-appreciated *long form* shoetube content and I'll ALWAYS be here for it. Edit: Honorable mention to SeanGo, WearTesters & Foamer who found a formula that works (7-10 min straight forward, brass tacks product reviews) and stuck with it.
Everything went corporate after 2016, the internet used to be an escape from the mainstream media. Once the sponsorships, promo codes and everyone having the same sponsorship links, everything became a copy paste of one another.
outside of Jacques slade, most of the sneaker youtubers over consume hype sneakers. For me i have never been able to buy any hype shoes within the last 6 years for retail besides the OG pirate black yeezys. The culture is also diluted with resellers posing as sneaker enthusiasts. Sneakers have lost their cool.
Hope was lost. When you (or your parents) start struggling to pay basic bills and the job market is less than stellar, and that lasts for a prolonged period of time, you end up with a bunch of people who lose hope. People switch from hoping they will be able to afford a luxury item soon to people hoping they can afford to live for a few more months. You say it started in 2021. That lines up extremely well with things opening up after lockdown, so there were more ways to pass time again. But more importantly it lines up with people seeing savings stretched thin, a job market that was plummeting, and basic things like gas, rent, and groceries jumping in price. The US has been on a downward spiral of hope since that time so content about just flexing suffered and people were starting to focus on non-luxury things. The few luxury things that still get some attention are things with a strong underlying intrinsic value. The resellers and manufacturers abusing the market didn't help, causing hope to deteriorate at a more aggressive rate than it otherwise would have.
You aren’t wrong with this comment. But it’s hard for me to sympathize when people keep voting for this shit. Not like one party does much better than the other. But with Biden we knew inflation was coming because his actions would lead to a massive rise in the oil ride of gasoline. A lot of other consumer inflation grows from that. It’s tough. We have this two party system and I’m sure I’m not the only one who doesn’t feel even remotely representedx
I actually wish move sneaker content creators would do different styles of content instead of reviews, unboxings, and flexing. TopShelfKicks, Trash aladdin, and Q6 kicks are what I look forward to nowadays
I just got tired of watching hrs of content on kix/clothes that I know I would never be able to get … wether it be to resellers or my specific region/location, online bots, I eventually lost any interest in sneakers and sneaker/fashion videos
Bro I have the answer for you. The U.S goes though moments of popularity in material things. It’s inevitable that in the future, sneakers will become popular again in the U.S. right now what’s more popular here is spending money on experiences over products. Over in France yall were fans of something but now it’s sneakers, and that’s perfectly fine. Not every country should be favoring the same thing.
Care to elaborate? What makes it into a culture? Not into sneakers, cant fathom why people would spend hundreds or even thousands on something that will touch a piece of land that will cause it to get dirty or keep it in a box collecting dust to do what? Hype about it? Attempt to make others jealous you bought a product?
@@franciscodiaz3028 collecting sneakers is no different than collecting baseball cards or action figures, cars, etc. it’s a product that can hold value. It’s a culture because it brings people together to talk about and enjoy wearing. I been in the sneaker culture since 2012
folks just tired of the same ole same ole from content creators who aren't even genuine in their love for kicks. everything is just about resale value. real sneakerheads don't care about that they care about the stories behind the shoe and how dope of an outfit can put together with it. As you mentioned the audience is just looking for something fresh. ps. I heard that channel ThingzNStuff w/ JAH has the fire sneaker enthusiast are look for 😁😁
Resellers ruined the market, so if you’re taking an L on a shoe you’ll never get, who cares to watch a review on it. I still watch Wear Testers, great content Retail or Bust Gang
Interesting theory I guess there’s a bit of truth to parts about short content. Especially with reels/shorts, sometimes I don’t want to watch a video that has a 5 min intro, 2 min ad just to watch 5 mins of the actual shoe when there’s a quick reel showing me. Also I’m definitely one of those people who never went through the Hypebeast phase so I have like 0 brand loyalty and I consume more “rep” RU-vidrs because I never brought into inflated prices.
I think ppl watched more when there was more of a release day hunt for sneakers. Once yt started to make the money and sit back and just pay the high to get releases it got old. But as long as they have a core cult following they’ll stay above water.
Lost & Founds & the Yeezy fiasco killed sneaker hype. SBs & Kobe’s are the sole product that’s keeping a pulse alive with Nikes. Travis doesn’t count since they’re a GOAT exclusive and only less than 10% of people who want the shoe has the chance to buy it via retail.
Gotta look at someone like Sean Go who not only reviewing Jordan or hyped type of shoes but general releases like New Balance and Asics as well which easier to get, comfier, and mostly cheaper
Part of made the scene fall off was new blood who couldn’t ever win a draw for any of the sneakers that the influencers made videos about. Eventually they gave up and found another hobby to throw thousands at. People don’t want a hobby that makes them feel like a loser when other hobbies sell their products strait to customers and make them feel included.
When these dudes were popular, you had Off-white, FOG, and Yeezy at their peak of creativity. Toss in the hype-beast thingy. The guys you mention lost the plot, I think, for reasons that you mostly cover. I still watch sneakerheads just not the guys you mention outside of Weartesters. The guys I watch are real OG heads, know the shoes, genuinely love them, and, in most cases, have been collecting for decades. They aren't about building a brand like the guys you cover they are just real sneaker guys who like to wear what they buy.
not a bad assessment but do not come for weartesters. They (Chris, Jodie, Drew, all of them) did all they could over the weareunderdogs fiasco. They did no scam/use anyone or do anything wrong there.
I'm not saying it's their fault or they're bad guys. They didn't try to scam people but there's always a degree of responsibility when you work with a brand. That's why I've never done any partnerships or projects with brands on my French channel (+300k subs). As content creators with a large audience, we must be aware. If something goes wrong in a project associated with your name, you inevitably bear some responsibility. And this kind of flawed project damages the overall image of sneaker RU-vidrs and creates a form of mistrust, because even if it wasn't intentional, there are people who lost money because of them 🤷♂️
@@RAPIDSVISION fair enough. I’d just say it felt like tarring everyone with the same brush. I get it fits the overall trend and yep there’s some responsibility. But at the end of the day the company had done a lot of shoes, but something went majorly wrong with them during that release. It’s part of the general trend I’d agree but aside from that, not sure weartesters quite fit the narrative of the rest of them. Have you looked into the issues around sneaker RU-vid never really having its own section or heavy RU-vid support also? They go into it abit on the weartesters podcast. Decent video though and nice a new voice
Just like baseball card market in the 90s Over saturated, back dooring and overpriced resell Bubble has to burst at some point And nobody wants to be like these losers pushing the trends
I stopped watching and following these sneaker RU-vidrs cause they became cringe and promote resell/materialism. I pretty much left the "sneakerhead" culture altogether because they lose sight of what it was really about and the grassroots of real sneaker culture. It's all about getting the most hype or expensive stuff. I now live off the grid with my dog and grow my own food and I couldn't be happier living away from modern day society.
resale killed the youtube views...when people got fed up with the hype/resale, they tuned out from youtube channels (especially that were about the hype and resale)...feel bad for whoever bought pandas for resale back in 2021😂
Their content honestly got really stale for me. There’s only so many ways to make a sneaker mystery box video or review a shoe for the 10th time. Also, at least 90% of them are hypebeasts. They try to act like they’re not, but their wardrobe and sneaker choices tell me everything I need to know.
Simple, bad economy right now everything across the board is more expensive. As far as sneaker channels Weartesters OG has genuine passion for sneakers. Jaythesneakerguy real one his movies always on point. Lace swap Mikerich keeps it honest with his blogs out and about. Nachoaverage mini documentaries behind a specific sneaker. Always a good watch and learn something Everyone else dont care or 🖕🏽
No one believes me, but in my opinion, the rise of designer sneakers like LV, Dior and Balenciaga has crushed the need for cheap Jordans and Nikes. As a "sneaker head" since like 2006, I always preferredd fashion sneakers over Js but fashion brands never made sneakers. The changed in the last 5 years.
I can’t stand 99% of sneaker RU-vidrs. They’re so cringe! They make me sick, they’re all in it for themselves & none of them ever wanted to help anyone but rhemselves!
