The Truth about Sponsorship in Strongman 

Strongmen seem like the nicest athletes out there!

I was honestly gripped from start to finish, of all the videos I've watched over the years(music,boxing,racing etc etc)this is one of the best and honest ever, you hit the nail bang on with comments about hard work and rewards and the protein v proper food and everything else. Top video from a Top man.hope my reply isn't too long!!!!Keep up the great work.👍👍👍🏋️‍♂️🏋️‍♂️🏋️‍♂️

Another top video. Straight-talking and no bullshit. Interesting and refreshing to hear. Agreed about Rob Kearney too. What a nice, genuine bloke. Hope he gets what he deserves.

Really awesome video. Way to break it down. Only way to get it is to go get

So honest...I liked it!

Hi Big Loz! I hear what you're saying in this video, but how can I do what you're saying and still keep my 12 hours a day video game habit?

Mark Lewis-Francis (MBE), dont know what for)) Remember him??....Didn't think so. A early to mid 2000 British sprinter. So much sponsorship money was thrown at him and he achieved nothing, bright you talent they said..... Prove your worth before sponsorship.

The thumbnail made me laugh

love the openness of this channel, Love watching you compete. Strongest legs around.

And some people complain that they cant train because they are tired from work. Such an unappreciated sport.

That's the no bullshit, truth that people need to hear thank you Big Loz for just being a great guy not only a great athlete much respect to you

Don't you think there would be more money in the sport if the events were televised closer to when they happened? We all follow guys on social media, yet have to wait 6 months to watch wsm etc. I find it frustrating

Loz, you must have been the perfect Doorman. Kind enough to disarm basically anyone and massive enough to just manhandle the rest.

Your candidness is refreshing Laurence, subbed!

So true mate, work hard n get shit done, far to many people out there believe this social media lies that really gets you nowhere apart from a early grave... get loads of steroids et junk food take Charlie on a week end you'll make it ..... see them everyday in the gym it's hard to find a gym where there is honest hard working people in it, I tell you if posing in the mirror after a set was a Olympic sport Britain would dominate!!!!

THE STRONGMEN HAVE ALWAYS BEEN THE TRUE SPORTS STARS IN MY MIND. NO ONE HAS SUCH DRIVE, DEDICATION AND CONVICTION. YOU'RE ALL INSPIRATIONAL. THANK YOU FOR BEING THE VOICE OF REASON TO THE NEW GENERATIONS OF STRONGMEN. I'VE BEEN WATCHING YOU GUYS COMPETE MY ENTIRE LIFE AND DON'T WANT TO SEE FUTURE STRONGMEN THAT CAN'T PUSH THROUGH WHEN THE GOING GETS TOUGH BECAUSE THEIR INSTAGRAM REALITY WASN'T COMMENSURATE WITH HARD WORK.

Wish this was round in my day social media and stuff I had to compete working 6 and 7 days a week on building site and the on compt days it was 8 events a day but although it was hard it was awesome

You’re the best Loz. It takes talent and heart to be pragmatic and inspiring at once. Great advice for anyone pursuing any goal. 👍🏾❤️

If I could superlike this video I would. Thanks for allowing us to peer behind the veil. Huge fan of this content

Amazing informative yet motivating video rolled into one. Good luck with the future 💪🏻💪🏻💪🏻

Love how down to earth and honest you are in these videos! #respect

Very valuable information. The sport needs to grow and to get more money in it, but for that to happen the fans need more ways to support the sport. As a fan who can't travel the world to go to shows and don't need a lot of merch, I'm not supporting the sport as much as I could.

Why is it like this in the "fitness/strength" world? Everybody needs and sponsor to do what they supposedly love to do? People that race cars as hobbies is not like this, say a Drag Race team, often there are several people that spits in money for the chassis, some own maybe the engine and trans, and then there is transport, trailers and tow rigs you need, a place to have it when not in use and garage, food and other expenses. If there are any sponsors it usually only a couple tires here and there, some oil, fuel etc. You must use all your vacation time to travel and race, your time after work to maybe wrench on the vehicle to get ready for a race. It could be a very expensive deal, especially if you aim slightly higher than just participating, if you do road racing, then just fuel consumption of the race car is VERY expensive. And there is no prize money there either. This goes for other sports as well, but it seems many in the "fitness" industry is some of the laziest people around. I do find that most Strongmen do not seem lazy though, yet, but the BB and fitness people.. Most strength sports and fitness stuff is very cheap to do compared to a lot or most of other sports where you need "stuff" to compete.. Sure, it depends on the level of commitment, but the lowest levels of almost any kind of racing is way above what an average Strength sport person needs in money to compete.

Awesome video, great information/advice. I'm pretty new to strongman competed for 1st time few weeks ago in BNSF wales strongest man under80kg and won now qualified for british absolutely addicted already. I've competed in powerlifting for few years which like u said in video i think build a decent strength base for me to start strongman, wouldnt look back now after switching sport really enjoying it. Not many strongman friendly gyms close to me so i ended up making most of my equipment to train with, yoke farmer/frame, loadable block, duckwalk etc. Also invested in few things like atlas stones but saved myself loads of money making the things i could myself. I'd love to get in to using RU-vid more for vlogs of my training only really use fbook and insta at moment for sharing my training videos but find it very hard to speak on camera haha

You talk about truth and openness but you've not touched upon drug use at all in strongman. Would be interesting to hear you talk about this and i'm sure others would be interested.

I remember a few years ago now, though I can't remember who it was, Eddie was talking to some one and even he said he actually lost money that year doing strongman. But his face said he loved it, much like yourself. Go and make this years WSM a great one.

Loveu. Boy. U. Mobel. No

I read "sportsmanship" and 2 minutes in I was really confused lol

Having Sponsor is like having a Boss, you are often his btch ..If he tells you to wear Chicken Outfit and walk around promoting his energy drinks, you have to do it.

I was at a novice and inters strongman competition on Sunday watching a few friends, they all work full time to support themselves, some have families too, and have to find time to get to the gym They are not expecting a sponsor to give them a living while training. As mentioned Mariusz Pudzianowski actually earned more from his bodyguard training school and truck company than his prize money from strongman and even MMA fighting.

I have my own PT business, work part time in security to supplement that and train as a strongman. Love it 💪💪💪

Yeah man, soon there will be too much money in the “league” and it will turn into that “bratty” mentality. Hope not, but idk someones gonna start with the “Hey ref! That’s a foul” lmao

How to get sponsored?? Be one of the strongest motherfuckers around like BIG LOZZ

Thereupon I love you as I do is things like what you are saying in this video. I am a realist and I was taught that the most successful salespeople believe in their products because you are telling the truth when you promote them. Thank you for being an inspiration uncle Loz

I believe if you go into strongman for the "cash or the sponsorship" you will not get very far take a look at the stoltman brothers they do it because they love lifting weights just like most high level strongman best line I've heard so far "I'm just being me"

Great video mate, come across as a gent, exactly everything you say about strongman is the same about the fitness industry, people begging for sponsorships, people need to back themselves, no one will get you where you want to be but you!

Mobile cafe ye?Thats why yer so good at the pick up and carry events m8!

Ive noticed this in every industry. Every young person thinks they deserve so much from sponsors just for saying their name or wearing a t-shirt. They don't seem to realise they need to see noticeable gains in revenue directly from their sponsorship ands they need to b e a big name to make any real effect

Thanks loz this video was needed ive seen alot of people who have seen eddien an brian an think its a big money maker, thats realy not the case ive seen brian an eddie both talk about money troubles an trying to make enough money to feed yourself, hopefully alot of people realise how much effort it takes to get there

Hell eddie hall was a diesel mechanic..kids these days just want easy money,easy fame without any of the hurt..

Get betting company's interested. It's a shit ton of money in the industry and strongman is perfect for it.

Worlds strongest man pay for tickets and hotel,food?

Laurence, your videos are so informative and interesting! Please keep them coming.

Great video, Loz 👍🏻 You can’t hire someone to do your squats for you! Sponsorship or not, you’ve got to put the graft in yourself.

Superb ! Always amazing insight

For all the Americans watching , on the doors means bouncer

Hafthor was a first division basketball player. If he had made it to "world class" of basketball as he has in Strongman, he'd make a lot more money with much smaller risk to his health. It's very positive talk from Loz when saying that people can use their passion to eventually build a career in strongman, but really the same advice applies to many sports where someone with that passion and effort can make a better living. Just look at prize money for crossfit and see what mass market appeal means, and how could strongman ever be as attractive.

Great vid here loz. Real truths.loved it. And kids this is a man that's not a sell out. Like a few I could name in strongman

Brilliant video. Like the honesty. Wish people would see it as a passion rather than a career and start making smart choices.

Admire your honesty

Big Loz, you sound like a Dad talking. Awesome advice for the newbies.

The easiest way to get sponsors...win damn events

thats some real talk right here.

Great advice. Sponsors see your love for the sport and your integrity and they know your value. Moreover, I admire your restraint by backing off the rant. I would went full-rant for at least 7 minutes!

Great content. Just enjoying.

As always big fella, love your honesty and insight totally Unique 👍

Goes and buys Affinity pre workout

hey loz also i just found loads of new blog posts!! please promote them more on your instagram!

Bullshit sells great quote

Great advice Loz!

THE BIG HOMIE LOZ

well said 👍

Amen .... brilliant love it

Great!

Good video truth 👍

You have to earn notoriety and aggrandize your brand. The way to accomplish that is to work hard; harder than the next man so that you place and then win s few comps. Loz is right unless your placing in the top 3-4regularly at WSM, Arnold Classic, or any Giants Live affiliated comp you won’t be garnering much bank from strongman affiliated sponsors.

Loz did you know 'Extreme...' still have you on their website as a sponsored athlete?

Great advice

Derek poundstone Ronnie Coleman are police officers outside of the bodybuilding and strongmen

Did you ever use a energy/stamina/recovery product called "Ultra Fuel"? Is no longer made. If you had used this product, what replacement did you find for it?

Hi... Great info. Do you think WSM Strongman competitions could be divided into body weight classes like Boxing and Bodybuilding etc.. So we could find the strongest 80 Kg or strongest 150Kg guys and girls etc... and generate more overall interest in strongman sports. I bet there are some really strong people out there but, invariably, a monster size human will win all the major events available today.....So, if your less than 135 + Kg...you aint wining anything....which is a shame. In weightlifting body weight is handicapped etc... to even the playing field a little.

Love the honesty and how down to earth you are about the subject Loz. Anytime I order from Cerberus I make sure to use your code. Like i said on ig (I was the person who made the video for you the other day on instagram) can't wait to see you down in Florida!

I grew up watching you at wsm and it got me into powerlifting. I recently joined a gym that has strongman equipment so after my next meet I am planning on devoting a few months to strongman and preparing for a show I'm very excited lifting heavy things is fun and you are right with the way Instagram is it can be difficult to be proud with your own accomplishments sometimes when you see how far ahead some people are, but I think its important to us strength athletes as a community to help build each other up since we all started somewhere.

Damn Big Loz in other words your pretty 💶💶💶💲hahahaha you deserve it.

Straight up honest content as always. 👏🏻👏🏻👏🏻 Hope your well on the mend and hopefully see you and Mr Frampton again, when Alpha Pack Training and I go to UK Strongest on the Saturday @St Albans.

THIS is the kind of content that needs to be put out there. All the heavy lifts and seeing what guys are doing in a gym is awesome for motivation but it also needs to be tempered by reality. This video made up my mind to subscribe to the channel.

subscribed off the back of watching this vid Lawrence. been watching you fr years mate but your a great talker matey. really good 👍

The sports that pay really well seem to be the ones that are played at school. If schools could pickup strongman as a sport it would increase the money to what it should be. There are a lot of fat kids that spend most of their time playing computer games who are naturally strong but it doesn't translate well to most sports. Prime example would be Martins Licis who said he was a fat kid who spent all his time playing computer games.

How do you even get into strongman stuff in the first place. Also Laurence have you ever been to ciren

only who made some serious money are Haftjor bjornsen and not from money prices then more from acting in Games of Thrones and in few b movies

Great video!! Definitely applies to all careers, not just strongman. I am a fan of the sport and don’t really like going to the gym, but I love watching the sport and the training and getting encouragement from you and those athletes like you

Laurence you're really are an inspiration and a very insightful fellow strongman Thank you soo much for all the efforts you're putting into this channel as well as the sport Much love from Middle East

Wow, what an honest and open talk, love it. Inspirational Loz, I know you'll bounce back from your most recent adversity

interesting video this. Strongman will keep growing and hopefully we all see change :)

This was an amazing take and very informative!! Great look into the real world of strongman!!

Imagine some chav kicking off in a pub with Loz on the doors lol

Mate, it's a travesty that you don't have more subscribers. This is one of the best strongman channels.

please visit my strongman event here in the Philippines hehe

100% genuine advice!!! Great guy 💪💪

probably Z has the best earning, Hall was only lucky

Great sound advice

Sage advice and on point.

When and what are you doing in Norwich?

Great video, tells it like it is 💪👍

That thumbnail 😂😂😂😂👌

like 👍 👍 💪 💪

HES A BEAST

12 non strong men disliked the video...

This is what came to my mind when talking about certain people having great technique but no power base: The sports called strongman, not technique man hahaha. Great video though. Motivational content :) !

Mateusz Kieliszkowski also earns money only form strongman