The Untold Story Of ASAP Yams | Creator Of ASAP MOB 

RIP YAMS🕊️🍠

being onto Lucki and Playboi Carti in like 2014 shows how tapped in and ahead of his time he was. RIP to a legend.

Influenced a whole generation man. Yams and Rocky had everyone on that Wavy shit then we had Raider Klan, SGP, Robb Bank$ , Wulf, Bones all ushering in the Soundcloud era while simultaneously OFWGKTA was jumpin off into the underground gaining traction. There was a lot of cool collectives and artist at that point in time, it was like an endless stream of new music that was fire. It was so refreshing and had so much individuality at the time. Lucky I was able to experience all of it in its infancy. RIP Yams

Yams needs more props for influencing basically the last half of the decade . Just started creating myself

ASAP Yams was the energy behind the whole ASAP movement.

A$AP lost their sauce, their sound, their whole swag and in fell off really hard sound-wise and in the general vibe they radiate since Yams is not around anymore. Yams been tapped in so fucking deep with the underground, with arts & fashion. This guy is a true inspiration, may his soul rest in peace 🙏🏽 Bless u Yams, maybe Hip-Hop as a whole would look different if you were still here❤️

thank uu for playin “kissin pink” rip asap yams forever - lou (producer of kissin pink & trilla)

love watching self made documentaries like these you doing a good job bro, keep it going

RIP THE COZIEST 🕊

He sacrificed his big homie… The world is wicked.

R.I.P. Yams 💜 love the video too, very nostalgic

Fire video 🔥RIP A$AP YAMS

Keep going bro your channel is dope

Great video. Rip yams

Lovin the channel bro really appreciate the way you put stuff together and you sound like a professional keep goin

Best video done on Yams, keep it up 🙏

i been having hard days this video was awesome

Tight, very well done

Dope content 🙌🏼📺🙌🏼

You did good job with this video long live #ASAP long live yams 🍠

This is a great vid bro

Excellent breakdown had to gone head and sub big dawg. 🫡

very dope🔥🔥

Yo I need a new video every day. I just subscribed.

Yams will always be one of my inspirations for real

Cool vid. I always wanted to see a deep dive into ASAP Yams & in general I don't think we'll ever get a proper one due to the lack of interviews he did on the internet. To me, he pretty much moulded modern hip-hop today. He was onto Migos and Travis Scott early on, not just Lucki, Carti etc. I saw old tweets of him and Travis back and forth in 2013, and the Mob was pictured with the Migos in 2014. However, in my opinion, the biggest talent Yams ever endorsed was literally his own son. Rocky. A common characteristic of the rappers Yams endorsed was their unique music style or approaches to music. For example, Travis was all about experimenting with autotune and melodies to bring a new sound to hip-hop and Carti was about adlibs and pushing his voice to the limit. But in the end, I really just prefer when rappers can actually "rap" and then make creative or unique music with that raw rapping talent. This is something I just could not find in Travis or Carti's music. Live. Love. ASAP to me is the best project that dropped in the past two decades. I have listened to a lot of hip-hop. But I wanted to understand why. Why is it the best project that dropped? Considering that, Rocky, of all people, you wouldn't typically expect to have a hip-hop classic, considering how much of a fashion diva he is. But somehow, it is very evident from when looking a decade back, that Rocky was actually somewhat of an insane rap talent. People would say he was formulaic, but I beg to differ. Dude could switch up his flows as many times as he wishes. That's why he was accused of biting so many different flows and sounds at the time, because he genuinely had the capacity to adapt his voice to several different beats and scenarios. He could rap on both Southern production and boom bap. He was versatile. Like he would never overdo his flow ever. "Leaf" and "LVL" are some of the best rap songs I've ever heard. Word to Clams too, what a production goat. That whole Live Love ASAP mixtape is just fucking insane. Like some day I want to get a vinyl of it. It's the only hip-hop vinyl I want to be honest. I like some older 90s rap records like Wu's debut but I don't like the cover enough (yes, I know, petty). So yeah, I watched this to really understand what actually went wrong with ASAP Rocky. He has this insane mixtape, seemingly with so much potential to have enduring impact by himself for the rest of the decade, right? Not quite. I wanted to understand what led to Rocky abandoning his old mixtape style, and my only conclusion was pretty much to do with Yams, and likely SGP / Raider Klan. Rocky was already abandoning the mixtape style when Yams was alive, though, so it's not just this. It's a lot of things I suppose. My conclusion based on the sources I could find was that shortly after Rocky earned his record deal from Sony shortly after Live Love ASAP's release, label politics affected the initial movement. In exchange for millions, Rocky had to change his style of music to be more marketable as that purple lean, trill, sex themes weren't gonna cut it (although Future has been able to succeed with both taboo music and radio music so why couldn't Rocky?). But anyway, you might wonder why would the label want to sign a rapper and then force them to make music that isn't the same as their blow-up music? Well it's quite simple. The label wanted to cash in on the internet fanbase Rocky had. It was obvious no matter what Rocky dropped, it would get attention as he was buzzing. They recognised he had a diverse rap ability so wanted him to link up with some different producers to make marketable radio music (notably Skrillex). This pushed Rocky to mainstream but alienated his real fanbase. The trill bitches that loved his mixtape stuff did not like Wild For The Night. Rocky did eventually, and rightfully admit he hated those songs. But the problem is, he still never returned to his mixtape roots even after dissing his radio music. ALLA returned to the trippy style, but it was despondent and had 0 bangers. It was like Rocky made the album to reminisce on Yams' death; it's too much like Blonde. It's still a well put together album, but not the correct sonic approach for a rapper. And then it seemed he and the Mob made the Cozy Tapes to continue from Yams' death and they were garbage, they sounded too hippie rather than raw and trill. And Rocky didn't do any favours with his own solo follow-up effort Testing, complete nonsense, and was his worst album by far, and seems to be the last album Rocky will make. So in that sense it wasn't just temporary interference by the label, but also when he cut ties with SGP, he wanted to go away from the Houston sound. Yams would keep him rapping with hunger, but then the energy his voice distorted over time. It's unfortunate, but we'll never get to experience an era like this ever again.

Yams was a genius but I don't believe him living would have saved the ASAP Mob. At the end of the day in life, if you want to be successful, you need to be independent and take authority for yourself. Rap groups are never built to last, members have to have solo careers and fend for themselves. It's like, in life, you can't always rely on your parents, you have to grow up and go to work just as they do. I truly believe ASAP Rocky was the only one in this group with unique talent. The rest were okay rappers at best. However, Rocky, just like the rest, were beta bums. With Rocky it's weird too, because his OG music pretty much depicts him like an alpha, because he alludes to pimping. Although we all know this was a marketing scam and pre-LLA Rocky looked like a scrub. But Rocky is basically a dude that needs babysitting in reality, he can't take authority over his rap career and call shots himself. He didn't negotiate his record deal, it was all ASAP Yams. Also back in this era, ASAP Yams was the only way you could get updates on ASAP Rocky's career at the time through his Tumblr blog. However Rocky should have left his label after Yams died and ventured himself after he got his 2nd #1 album. For him to ghost for 3 years solo made no sense, but upon doing extra research apparently it could have been because he caused a riot in New York in 2014 and was banned from filming music videos for 3 years. This was done when ASAP Yams was alive. Only so much can be done when you were made a star by your boss and had talent, but your actual personality was sewer waste. The fact he clings onto Tyler the Creator so much is further proof of this. Tyler is a grade A weirdo I mean he literally ate a cockroach on his breakout song and he's his "comfort pillow". Rocky was an immense waste of talent. Classic mixtape, his first two singles for Long. Live. ASAP (Goldie and Fuckin Problems) were great. It was downhill from there. The whole VLONE movement, the fashion, it was gimmicks and a waste of time. When you go back and look at Rocky's legacy, it will be how he came into the rap game rather than how he performed in it. It's like he got the $$$ and suddenly stopped rapping with real hunger. It's proof of how money can destroy a person's work ethic. Him hating his old music also shows serious career distortion. I have never seen Rocky perform Peso after 2015.

Got to meet yams he was a real cool, stopped what he was doing took pictures w us mad cool. RIP A$AP Yams

I definitely agree that when yams passed, the vision went along with it. The mob was never the same their old shit had his blueprint all over it. I always knew he was the Man behind the mob✊🏾

damn bro, i’ve only peeped like 4 of your videos and they each covered entirely different rap eras: 2009-2011 lex luger & the waka/early trap/808 mafia era 2015-2017 mexikodro & the soundcloud/underground carti era 2011-2013 big sean & the early g.o.o.d. music/k-dot era 2011-2014 yams & the tumblr/early A$AP era and u know your shit. i fw diverse hip hop channels that don’t just focus on one sound or region

this fire but why u left that synth playing for the whole movie even with the clips that have music in em?

“People forgot how dry NY was before asap hit the scene”….. that’s a fact. Definitely was two lanes at the time too, PE & A$AP, obviously asap became bigger but let’s not act like shit was really poppin before then. By 2012 50 wasnt as hot and jay was a god lol.

I miss yams tweets so bad RIP

Siempre esforzarse y prosperar

A$AP TILL I DIE

U’ should’ve turn the music volume down while narrating

RIP Lil Newport 🕊️

I met yams in San Jose after there show. He let me borrow his lighter and told me to pass the joint to rocky while he was being interviewed by some random. Rocky looked up at me then took the joint and hit it a few times 🫶🏼

the leader

❤❤

REST IN PEACE YAMSS COZY SHIT

Rip A$AP Yamborghini ty

Man RIP my nigga WavyBone

What’s the song in the background at 1:34

Rip YAMs

Long live Yams

When that first Asap Rocky album came out, I thought dude was from Houston

“Traditional backpack rap” then says Cam n DMx

The song at the end of the video ?

Asap lost that grunge/grimey sound after Yams passed

Went to high school with Yams. He was a year behind me tho

Yamborghini records was also heating up to be something great with a$ton Matthews & Joey fatts. Yam$ forever

If he didn’t died that young ASAP would’ve a bigger name still. He would had so much controversy too but musically it would’ve been much different.

I miss Tumblr

Sucks what drugs can do to a man of such greatness 😢

What’s the song that plays in the back ground? The second song. Anybody know?

I wish he didn’t die

whats the background song?

🫡💯🫡💯🫡💯👍🏿👍🏿👍🏿👍🏿YAMS WAS AND STILL IS HIS OWN MEN

Yams fell too deep into the lean abuse and it costed him

Real video ….. by the way you talk and think you a real one

your voice is sick!

Why did he call himself the Puerto Rican r Kelly ??