"This Is Your 18 Month Analytics Roadmap" - Doug Hall / Media Monks (Windsor, UK) 

Foundation: Consent, privacy, strategic alignment of business goals and data collection
Collection: GA4
Activation: ML workloads - prediction, classification, ID resolution post 3P cookies
Automation: PII detection, smart bidding
Why? What's new here? What's the innovation?
This isn't just any old roadmap. Covering 4 discrete areas Doug will share with you the inside track on how Media.Monks is scaling their data capability across 6000+ Media.Monks globally.
Productisation and standardisation based around a discrete well defined set of use cases.
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Filmed at SUPERWEEK 2022 (January 31 - February 4).
MOTION BACKGROUNDS: Amitai Angor, AA VFX
/ dvdangor2011