I want to do a PhD in gamification in learning among Knowledge Industry. Can you please help me, tell me on which areas or variables should I look into
This is a terrible video. This is not what the title suggests. Instead the title should be the underlying philosophy behind gamification techniques. These are not actually gamification techniques. It's a monologue worse than being an a lecture. It has nothing to do with anything that's actionable. Which is what the title suggests.
I think the key point why video games are so addictive is that they give you immediate feedback. Most things in life that yield great result have an extremely long feedback loop (think investment, RnD and so on) which makes gamification hard. I wonder how to (at least virtually) decrease the length of the feedback loop? Making goals smaller doesn't really work for long term projects, feedback oftentimes is also negative (e.g. when doing software engineering).
I think making goals smaller can work if we don't treat them as something that needs to be, like something very triumphant, but that can indeed change between fields, although I believe that even in IT if we try we can increase the number of goals if we try I think what could work would be an achievement/event system that could have some milestones or mini challenges. Stuff like "You've written 50/100/150... lines of code!", " You've fixed 1,3,5... bug(s)!", "You've managed to focus on writing code for X commutative minutes!" and so on. You could also have such achievements for a specific project and all of them at once too, as in, for example, if you finish working on the project, you can restart those milestones you've gotten like work for x amount of minutes on x, but you can have achievements that track the cumulative time of working on x types of projects. This would help you track your actions if that's your thing too. I just thought of it so it might have some aspects that should be fixed, but I think it's an decent idea, especially if you were to use it with like leveling systems
4:35 - wdym by "conflict" exactly? challenge to achieve goals is not directly zero sum, leading to "conflict", because achieving an objective most often does not limit other players from achieving it too. - so is conflict essential or additional to this?
Some of my notes/thoughts. Don't rely on extrinsic motivation. Intrinsic motivation is enjoyment in the activity itself. Rather than focus on rewards, make the games intrinsically motivating. Researchers find that gamers feel most rewarded when these three psychological needs are present or accounted for: autonomy, competence, relatedness. 1 Goals, 2 rules, 3 challenge/conflict, and 4 feedback.Think about how different players like to play different games. Design your game to the type of gamer you have in mind. Get to know the audience.
I'm not a common commenter, but during writing my marketing project work, I found this definition 'gamification' regarding improving your business, and besides the very clear explanation in the video, the whole concept just blew my mind because I was also addicted gamer a few years ago just like my generation Y and I just realized all of this addictiveness can be implemented to the business. I'm so happy to find out about this amazing concept.
Hi Varga, we're so happy our content was enlightening! Our latest video is a cool piece on what video games do to your brain, which could prove interesting as well! Thanks for the nice comment.
It's funny how often people make pronouncements about things that we just don't know much about. Human motivation is a pretty murky subject. Clearly, the anxious energy produced by attempting a high-stakes challenge of meaningful difficulty is one of the big motivators to play games, and the relief that comes with success or evasion of failure -- I suspect these are the primary attractors of most people who would call themselves "gamers."
Your presentation is great, very clean and well spoken. Informed with an unassuming nature. Might I suggest getting a bit more in the way of attention retention artwork and camera work? It would help people with adhd to maintain focus on this great content.
@@lilianamarti4317 Pretty sure they can. And many do. Every man on pretty much every TV show you've ever seen wears Make-up. Every man who performs on stage wears make-up. Many men wear make-up every day to heighten their appearance, just like women do. Make-up is for everybody.
