David Payne, CEO, Invent Dev, shares his trade show marketing expertise on improving participant engagement with your booth, generating (and pursuing) quality leads and preparing your team for a successful show.
Learning from an expert. If you are not an expert specializing in tradeshows, the chances are high that you do not know how to work a trade show booth. Standard sales and marketing techniques do not work the same on a tradeshow floor as they do in traditional sales and marketing. Listen to this guy. #MagicBradMarketing