Tsutsumu - The Art of Japanese Packaging 

A beautiful people who have a beautiful long standing tradition for being in harmony with nature and other outside influences, wonderful people who are genuine people who try to be the best that can be.

This is the pure flow of human potential ... The extreme genius that awakens in those who refuse to give up. Japan has demonstrated this throughout history.

This is what's so unique to this culture. Using plants and natural packaging and it looks and performs so beautifully. Absolute creative genius. Is it any wonder that their cars have the most robust electrical systems.

i want to live in japan where everything is a art..the art of packing, the art of waking up, the art of going to work, the art of sitting, the art of sleeping, the art of showering at some point, the art of napping, the art of living, the art of having a hobby thats not work....

Japan has a very fascinating culture. I don't understand a word of Japanese but i watched the entire video.

The narration is so poetic. I love 日本.

It is so beautiful to see how the work, and nature, are so deeply honoured, not just things, goods. This is very beautiful and inspiring to see. Thankyou.

Thanx for posting this. happy to see, in a land of consumerism, some ppl still respect a strong conviction in how to live and partake of what our planet offers. Not everyone can appreciate the beauty and gravity over this concept

These ancient arts will sadly be soon forgotten. They are truly beautiful asher I hope I'm wrong!

OMG, I swear I can just watch that box wrapping lady non stop for a whole month!!!! Truly mesmerizing AMSR OVERLOAD!!!!

Although there are no English subtitles after about halfway through, I can tell that these methods of packaging are as practical as they are pretty, and all done with natural and biodegradable materials!

Whoever translated this, THANK YOU VERY MUCH!

I agree, this clip, even without language is hypnotically beatiful

This what I love about Japan; not the international tourism version, but the real Japan. My best memories of Japan are those times when I am far from the tourism centres, out in the countryside, learning and understanding Japanese people and their culture. I believe Japanese mono-culture is important to maintain for our human history; past present and future. Maybe I've enjoyed too much fine Japanese sake, but I would be happy to defend Japan if it ever felt threatened, probably more so then my own country.

Even without Subtitles (which you can turn on!), the majority of the content still comes across clearly through the demonstrations and visuals. However, to me the beauty of this is in the presentation, and beautiful use of combined natural materials. Love seeing the eggs being cradled in a straw type cage, precise knots closing a basket, and beautifully printed paper being folded and wrapped around treats of some sort! The printed straw mats that were sewn around the wooden buckets near the end of video were the icing on the cake. It is the extra step, and extra effort- even when not required- that helps us all recall that there can be Art and Beauty even in a package of eggs, when at the hands of a utilitarian artist. Too many lovely ways, traditions and skill sets are being lost and forgotten, which is a Multi-Cultural disgrace, great loss for future generations, and I think diminishes the quality of life for those that value the more handmade, thoughtful, products in the Marketplace. Thank you for this Video! NOTE: I watched without subtitles ON the first time- then realized I could turn ON- sorry! EDITED!

Everything in Japan is an art...

The way that nature is adapted into the packaging of Japanese products is so beautiful its like the breath of life is fresh and beautiful and growing.Thank you for sharing your culture.Charles E.Huggins Jr.

I'd like to give a shout out to whoever did the translation. The quality of translation is very high and clearly took a lot of work. You can't translate Japanese to English just like that on the fly.

There's something so satisfying about how deftly they fold the paper when packaging.

The artful use of the only materials you have to work with, beautiful. This is a choice in everything in life, do I give up because I am poor, or do not have what I want, or do I create beauty with what I have? To create beauty, harmony, respect, dignity, compassion, or to distroy with apathy, hate, small mindedness? Seems unconnected to some, but all is connected. Thanks for this.

beautiful to watch these masters of their craft - and yet so sad, how commercialism has brought humanity to a point where we don't want to learn these wonderful skills anymore, which were acquired over generations in hundreds if not thousands of years. which were so beautiful, ecological and satisfying - and took so much time to learn and to execute for seemingly so little "reward". Today, we don't have time for anything, can"t concentrate on one task alone for more than 10 min (i bet half the people watching this video even fast forwarded half of it) and consume senseless amounts of ugly packaging which we use only for a few seconds and then discard it. ironically, our modern packaging WILL last for hundreds of years, just AFTER it was used. what crazy world.

Just like others have mentioned, the video itself is a work of art and sublimely 'packaged' even without full grasp of nihongo. Thank you very much for sharing this!

This is the best I've seen in a long while! Such beauty!

You could really lay somebody out with that lunchbox, wish I had one as a kid.

This is a gem! Thank you for sharing!

Great reverence for nature

Phenomenal film! I knew about "tsutsumu" and really enjoyed watching this doc. THANKS for uploading!

i think this is a great sustainable model for modern society.

The Beautiful Japanese are so advanced in incredible ways x I feel such humility when I see how they are, I feel such love they are the very best of us x brings such powerful emotion and wonder, tears come and pain at seeing such x

Thanks for sharing. A gem.

My God! This literally ties the Japanese aesthetic together for me! Thanks for sharing.

i found a book about this, didn't see how it was done.????it was titled - How to wrap 5 eggs.. i'm so glad to see this tutorial, now I can carry a buncha' eggs to - whereever I want

Great movie. If you allow viewers to create subtitles, I would like to translate ...

The Japanese take so much pride in even the smallest of tasks. Would that the rest of us would follow suit. It is very admirable.

Very good video. Thanks for uploading.

Japanese take all aspect of life seriously. Their art and culture is revered all around the world.

よく見つけたね　こんなに良い記録フィルム

Two Fish and rice: $4 Shipping and Packaging. $650

This is more satisfying to watch than those videos of people cutting soaps and dudes playing with kinetic sands.

Thank you for share such masterpiece

I've never thought of these! Beautiful.

the music in this SLAPS

Thank you for share! 🙏🏽

what an awesome video, some great editing!

Thank you for posting this. This video represents Alan Lomax level cultural preservation.

im actually amazed by all kinds of packaging..

So sublimely beautiful, a art worth learning, the sound the wrapping paper made was soothing..and the suttle music, what string instruments were used? watching this was an educational joy to watch!! Peace

packaging is an ART !!!

Thank you!

Wish there were subtitles but stunningly beautiful nonetheless. Thank you! What a find.

Idk why this made me feel more comfortable

This was so wholesome and satisfying :)

BEAUTIFUL.

Beautiful.

That's just amazing.

Thanks for sharing

old but gold

This is fantastic making

i like these packing technology of japan.

Beautiful!

amazing... thanks

So beautiful and artistic

Very interesting, thank you for sharing 😊😘

Such an honour to be able to watch this documentation, and learn a thing or two from this film. But it will be much better if we can read the subtitle from min.22 till the end, don't you think so? 🙏👍🤓

Tsutsumu - literally the word for "wrap" or "package"

At 22:24 the images become sublime as she wraps the items.

What an art form packaging is in old Japan...

Wrapped so beautifully, I'd hate to cut them open...

Haaaah! I am convinced I was Japanese in a past life... besides being a lover and a collector of Japanese art and antiques, it is once more confirmed after seeing them double wrap a gift box at 23:18 (as I have been guilty of wrapping all my gifts in sheets of colored tissue first, before wrapping them again in matching colored fancy printed paper. As a French/Irish, male fashion designer living in Canada, I am the only person I know that does that and my friends and family have often teased me for going overboard with the over the top, double wrapped, glamorous looking gifts I have given them.)

thanks for sharing!!!!

Wow!!!! Super epic sumo-ing!!!!

though not fully subtitled i love the artistry that goes into the packaging. i just wish i knew what the foods they were preparing after the subtitles ended were they look intresting

Beautiful

Using auto-generated Japanese subtitles auto-translated to English for the last third is hilarious. For example at, very end: _Introduction_ _There is a twist_ _That is_ _Do you live?_ _Be older_ _ni_

Very interesting and clever...

Buy an ink pen in Japan and they will wrap it, box it and wrap the box, then place in a heavy bag with two handles. At some point you lose touch with reality.

It would be useful to have subtitles in English.

awesome!!!

Interesting and enjoyable but the english sub titles ran out. Love the art of the wrapping weather very small or bigger awesome

Thank so much, too bad the captions ended when I was getting more exiting to know about this

Love the translation

still a beautiful art..

Peacefully art...

Enjoyed this thankyou. 2/13/2018

I wonder how many people didn't figure out that there are english captions?

Superb

@24~ the girl wraps a box in paper, and then.... wraps the paper- wrapped box... in more paper. It's crazy to me that ancient japan was so infrugal with resource management.

Now I know where the Japanese art of (body) bondage originates !… lol

We still use those techniques in USA for wrapping tamales :)

Everything was lost when labor time started to be worth more than this art.

Beautiful. Please transcribe the rest?

shame the subtitles cut off

Please translate the rest of the video!

will be talking live in the #seekingsustainabilitylive series with the founder of #KayuPackage in Japan who is making wooden disposable bento containers - better than the plastic version, but I wish we could get back to reusable versions like this in your film. Thanks for sharing!

Very artistic and creative,, that is done by only Japanese people and culture,, that's y they are most intelligent people on planet..

If only we didn't prefer white eggs in america... we'd be able to trust the strength of the shell like that man has when wrapping them...

time to wrap my cans of ravioli

21:48 "Made in Kyoto." This far surpasses "Made in Japan". Well, I just don't quite get it.That level of packaging is quite common throughout the country.

Does anyone have any tips on where things like these might still exist in shops in Japan, especially in Tokyo?