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Vision, conviction, and hype: How to build 0 to 1 inside a company | Mihika Kapoor (Product, Figma) 

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Mihika Kapoor is a design-engineer-PM hybrid at Figma, where she was an early PM on FigJam and is now spearheading development on a new product at the company that’s coming out this June. She’s known as the go-to person at Figma for leading new 0-to-1 products, and, as you’ll hear in our conversation, beloved by everyone she works with. Her background includes founding Design Nation, a national nonprofit focused on democratizing design education for undergraduates; spearheading product launches at Meta; and community building within the NYC AI startup scene. In our conversation, we discuss:
• How to effectively take ideas from 0 to 1 at larger companies
• How to craft a compelling vision
• The importance of vulnerability and feedback
• The role of intuition and product sense in making decisions
• How to practically communicate your vision
• How to balance collaboration and strong opinions
• Advice for building a strong team culture
• Pivoting with grace and enthusiasm
• The current AI revolution and its impact on PM
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Find the transcript and references at: www.lennysnewsletter.com/p/vi...
Where to find Mihika Kapoor:
• X: / mihikapoor
• LinkedIn: / mihikakapoor
Where to find Lenny:
• Newsletter: www.lennysnewsletter.com
• X: / lennysan
• LinkedIn: / lennyrachitsky
In this episode, we cover:
(00:00) Mihika’s background
(04:29) Core attributes of great product managers
(07:34) Crafting a compelling vision
(12:12) The vision behind FigJam
(18:25) Delivering a vision without design or engineering skills
(21:52) Creating momentum
(26:36) The importance of strong conviction
(27:45) Direct communication
(32:48) Building hype
(42:20) Immersing yourself in user insights
(47:16) Operationalizing user insights
(50:33) Caring deeply about what you build
(54:01) Finding passion in your work
(57:00) Building a strong culture
(01:07:07) Pivoting with grace and enthusiasm
(01:11:48) Design Nation
(01:13:15) Mihika’s weaknesses
(01:16:07) Building new products at larger companies
(01:20:50) Coming up with a great idea
(01:22:49) The key to going from 0 to 1
(01:26:47) Spreading the idea across the company
(01:29:15) Closing thoughts
(01:32:11) Lightning round
Production and marketing by penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.
Lenny may be an investor in the companies discussed.

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4 май 2024

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Комментарии : 32   
@panos_PM
@panos_PM 23 минуты назад
Vision --> conviction --> hype --> repeat! Thank you this was once more an amazing episode with great learnings!
@shivanandkotian
@shivanandkotian 10 дней назад
Amazing podcast. She loves and breathes the product. The marketing team at Figma should raise a toast for the awareness she has created for Figjam 🙌🏼
@JohanRonsse
@JohanRonsse 8 дней назад
Mihika is possibly the smartest mind in product. Amazing.
@chan90s
@chan90s 4 дня назад
One major question that you missed - She dropped out of Harvard to join Figma. Wanted to know her thought process leading to that decision
@med-3000
@med-3000 3 дня назад
Really inspired by Mihika relentless energy and enthusiasm. There are so many nuggets of inspiration for great team culture and product leadership, great interview.
@OpenBookmarksCo.
@OpenBookmarksCo. 13 дней назад
she spreads such a positive atmosphere, figma and team are surely great as well 🎉
@abdurrahmanhalis
@abdurrahmanhalis 12 дней назад
Thanks for the insightful and super uplifting conversation... Heres my take of Mihika in 4 pillars Paramount agency (no one cares, OK i will do it then) Delusional conviction (they said no, but they meant "not yet") Continuous proximity (meet, listen, pitch, prototype) Adorable empathy (set things up to fall in love with the team)
@tcallquest
@tcallquest 13 дней назад
Mihika does a nice job. Not common to find a high performing triple threat, so it was nice to hear her perspective even if it felt a touch vague (project I can't talk about) and a touch cliche (talk to users, I ask all my friends) at times. The question I'm really left with after watching this episode is about the nature of the podcast. We often hear from PMs within the tech-circles of SV (often the same circles/companies), and Lenny does that in service of helping other PMs learn from successful tech models and successful tech businesses. Those who aren't part of this culture stand to gain the most. The question I have is are they learning? Is it helping? We don't often (do we ever?) hear from a PM at a legacy company who might have deployed various frameworks and methodologies to build something different/unique/business changing. Is that because those PMs don't exist? Because legacy (or tech-adjacent) companies outside of SV are too entrenched to change? I would imagine interesting examples and stories exist, and that we could learn from them. I do appreciate Lenny's podcast. I almost always learn something. But often it feels like I'm learning similar things, or concepts that are born and are evolved through a similar cultural lens. The podcast, at times, feels like PR, or quid pro quo. I know Lenny can go deeper, wider.
@LennysPodcast
@LennysPodcast 13 дней назад
Totally hear you! I focus on top-tier companies because people there operate at the highest levels, and so there's a lot to learn from this group, but I know many people can't put some of these concepts into practice. I will definitely try to bring in more folks from "legacy" companies, but from my past experience, people don't seen to actually tune into those episodes. It's innately less interesting to people to hear what a PM at Comcast has learned. But feedback received 🙏
@acseattle1975
@acseattle1975 13 дней назад
I completely agree, and I'll explain why It feels like Lenny is throwing softballs many times to extract the big idea of how someone is successful and do what they do. This is helpful for the general listener. However for people in the weeds, we yearn for more tactical decisions that moved the needle for someone; I find myself learning most and leaving the podcast feeling empowered is when we learn war stories, intricate details of what the significant bets made were that could've gone sideways. In this case I think not being able to speak about this new project really hurts this episode because nobody can stress test or have a reaction on the instincts and bets made. All we know is that Mahika has been vouched for, and for that alone I am happy to internalize everything that was mentioned (I also agree with the approach and philosophy that she shares) Would love to see Mahika return after the product launches, maybe a month after and for us to learn what went wrong, what went well, how did they validate the interest of the product, what met expectations, what tradeoffs had to be made. I know Mahika couldn't share this here which is also a reason Lenny never tried to dig deeper.
@LennysPodcast
@LennysPodcast 13 дней назад
@@acseattle1975 love that idea
@aniketkulkarni9435
@aniketkulkarni9435 11 дней назад
@@acseattle1975 I agree with this! This was one of the best episodes :)
@olemew
@olemew 3 дня назад
If a cliche is true are you supposed to make up some contrarian opinion? I don't think it was vague. For example, when she talked about asking friends about using FigJam she mentioned the specific insights, like a barrier for non-designers and how previewing multiple templates for several typical use cases lowered that barrier. (45:39)
@lupresta7629
@lupresta7629 12 дней назад
One of my favourite episodes so far. Really enjoyed this conversation and left inspired. Thank you both!
@nosh3019
@nosh3019 13 дней назад
Got many good insights from this episode. Also an engaging conversation to listen to. Thanks
@victorchibacu7128
@victorchibacu7128 13 дней назад
Amazing episode 😍
@alih7628
@alih7628 12 дней назад
Thanks for the great interview, really appreciated the practitioner level point of view and the concrete examples that she gave.
@sun-ship
@sun-ship 13 дней назад
inspiring person
@LukeI
@LukeI 13 дней назад
MIHIKA! So proud
@user-js9hh2ri7i
@user-js9hh2ri7i 6 дней назад
Thanks for sharing your experience and wisdom, Mihika. Love your free-spirited and positive attitude. Fave timestamp is 01:20:50 onwards And as always, thank you, Lenny, for democratizing product management for the world.
@zulferjiffry765
@zulferjiffry765 12 дней назад
Enjoyed understanding the culture at Figma
@bhupeshsingh7252
@bhupeshsingh7252 6 дней назад
Great Episode! I'm curious about the books int he background! Can we get a list/recommendation?
@VishnuPrasad-uj6ek
@VishnuPrasad-uj6ek 10 дней назад
Very good podcast. I understand creating the hype aspect and selling your idea at every avenue but it would be nice if we can deep dive on how you convert the hype that you built into leadership buy in.
@juliuswinter995
@juliuswinter995 9 дней назад
Definitely deserves a Figgy!
@ioriii_k
@ioriii_k 10 дней назад
Lenny最近のエピソードの中で1番楽しそう。かわいい😊
@sagarjaid
@sagarjaid 10 дней назад
Devin is overhyped!
@Hallabol151
@Hallabol151 День назад
Saw Ayan Rand in the background after 11 mins into the podcast and had to turn it off. Can't take anyone seriously especially a grown brown woman open to white libertarian ideology.
@youssef.elmoumen
@youssef.elmoumen 10 дней назад
With all my respect to her seniority but Why the heck she's talking this way, it sounds fake
@olemew
@olemew 4 дня назад
"talking this way" in what way? positive and passionate about her job?
@youssef.elmoumen
@youssef.elmoumen 4 дня назад
@@olemew vocal fry
@olemew
@olemew 3 дня назад
@@youssef.elmoumen edit: ok, I was listening closely, and noticed some vocal fry here and there, not sure if people can control this or are aware of their accent
@youssef.elmoumen
@youssef.elmoumen 3 дня назад
@@olemew I don’t know either but it’s annoying 😅
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