Getting responses from cold emails can be tough! In this video, we share the results of an extensive test we ran to find the best CTAs (calls-to-actions) to use in cold emails.
Over the course of 2 months, we sent out over 1,000 cold emails to potential customers and split-tested over 50 different CTAs.
These included things like "Schedule a call", "View a demo", "Try our product", etc.
After analyzing the data, we found 5 CTAs that consistently DOUBLED our response rates:
0:31 - Reply YES and I will send [resource] your way.
0:55 - Mind if I send you a [resource] on how to do that?
1:22 - Interested? Feel free to book a time slot on my calendar.
1:54 - Are you free this [day of the week] at [time of the day] to discuss [main benefit]?
2:29 - Open to learning more about [desired outcome]?
We have broken down exactly why these 5 CTAs resonate so well, as well as share examples of cold emails using them.
This is a must-watch for anyone wanting to improve their cold email outreach!
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6 янв 2024
