What Happened To Physical Tech?

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Physical tech is gone from our lives and has been replaced by pixel and subscription services. But now that everything is digital we are realizing we went too far and physical tech is back in again, and it's funnily becoming the "hot new thing", with the action button or the camera button in the new iPhone being the #1 example
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🖖 Hey! I'm Enrico and on this channel I go behind the scenes of the design, psychology and stories behind tech and making stuff on the internet. I'm a tech Product Manager, builder of things made of pixels.
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The visuals or audio herein may not be utilised to train a machine learning algorithm of any kind without express permission of the Copyright holder (Enrico Tartarotti)
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Thank you to the Google for Startups Campus, Seoul for lending the studio space to record this video

Опубликовано:

15 сен 2024

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Комментарии : 110

@aseemawad4294 12 дней назад

One important point about cars - physical controls are safer. After about a month, you develop a muscle memory for the control panel. With touchscreens that is impossible. One has to take his eyes off the road to actually manipulate the central dash controls.

@piereligiodisante 10 дней назад

More than muscle memory, it's the ability to kind of caress the keys for finding their exact location. Basically you recognize the key by shape, and then you can press it. Which of course on a touchscreen cannot be done

@Atropos148 8 дней назад

And also, no one can change where the physical button is by updating the version of software in your car. On a touchscreen? Who knows where that one setting you need is now :)

@da47934 4 дня назад

It was touchscreens in cars that made me become aware of the need for physical interfaces in our lives. Probably because driving is such an important, dangerous situation that you really notice it.

@axetue 12 дней назад

Bring back physical tech. Not against apps or anything, but tactile devices are a different experience altogether.

@vitorcordeirom 12 дней назад

Even when I clicked the like on this comment, and my tactic engine vibrated it made me think me that

@jannikhilger6739 11 дней назад

All fine until you get people complaining "it could have been an app"

@Lilleh__ 10 дней назад

Pressing a physical button is satisfying in a way that pressing a digital button isn't.

@axetue 10 дней назад

@@Lilleh__ One big reason why mechanical keyboards made a comeback and people are ready to pay a huge price to use it.

@Fredomnom 12 дней назад

most underated channel right now. Intereseting as fuck stuff in each and every video

@enricotartarotti 12 дней назад

Appreciate it! 🙏

@AlucardNoir 12 дней назад

My 2 cents: does a phone need a button? no. Should a glovebox be opened from a screen that might not be anywhere near it without any means to open it directly? Also no. Some buttons can be made away with, but some shouldn't be moved and eliminates/ How do you decide which is which? you ask yourself what's more convenient. And you go button by button. If a physical button is preferable you keep it. If it's not you remove it. If it's simpler to use a physical button you keep it, if not you remove it. Simpler for the consumer that is.

@espressoguy250 12 дней назад

The Nord Stage Keyboard is exactly what you are talking about, and it's my favorite keyboard that I have ever used because it is physical and digital at the same time

@die_lokki287 12 дней назад

Because there needs to be balance between touch and physical. I want a qwerty keyboard for phone so much

@ledizzy2634 12 дней назад

Are we all going to ignore the fact the thumbnail shows a gameboy advance game playing on a gameboy colour? What savagery is this?

@patricksquires77 12 дней назад

This is the observation that gives me faith.

@JSSMVCJR2.1 12 дней назад

Enrico is Tartar-over.

@enricotartarotti 12 дней назад

Busted. Explaination: - Gameboy advance SP was my first gameboy (bought it by saving up my own money) and I played pokemon ruby to death so I am quite attached to it - but Gameboy color is more aesthetic (and purple)

@ledizzy2634 12 дней назад

@@enricotartarotti We all forgive you. Thank you for the great content man! And 3rd gen was peak pokemon, nice to speak with someone who also probably spent weeks or months wandering if Mirage island was actually F'n real or not!

@Kolesha 12 дней назад

@@enricotartarottiOké, leuk.

@ytfeelslikenorthkorea 12 дней назад

Years ago, going bitmap + touch felt like "progress". Now, more and more, it looks like a lack of design mind and capabilities. "let's ship it as is, we'll fix this later".

@JamesR624 12 дней назад

GOOD. I REALLY hope this trend continues both with hardware and software. Reject minimalism. Embrace detail and skeuomorphism.

@RUBBER_BULLET 12 дней назад

I was showing a lad at work my 30 year old 'special interest' mags; he loved them.

@arunsp767 12 дней назад

I was SOOOO excited to see a giant wheel at the back of CMF Phone. Oh my god a wheel that can control volume, scroll etc. It was a gimmick. I'm still mad about it

@galderon125 12 дней назад

about the touch bar part: the MacBooks from 2020 and onwards were not praised that much because Apple got rid of the touch bar; it's because of the shift to their own M-series chips. The first MacBook Pro with the M1 processor (the one I'm typing on right now) still has a touch bar, the 13'' MBP with an M2 does so too. The touch bar also wasn't that universally hated, a lot of people complained about the escape-button not being physical anymore, which they changed a generation later and people took issue with the missing physical controls for brightness, etc. which is completely understandable, yet after a few months with a touch bar macbook maximum, users know exactly, where the buttons for sound and brightness are and can use the sliders that are available on the touch bar faster than the physical buttons. All in all, the touch bar obviously isn't a great new thing, but for me and probably many others, it's also not worse than the physcal buttons found on the newer MacBooks.

@enricotartarotti 12 дней назад

Very true on the M1 gen macs, however from online sentiment (and reviews of the 1st gen M1 MPros) the majority of people (myself included) prefer the physical buttons

@noneyourb172 12 дней назад

@@enricotartarotti For the brightness and volume controls I really miss the sliders the touch bar offered. Most people treated those as buttons (even DankPods complained about it) but they're modal and will switch to a slider if you keep them pressed! The 13" M1 with a touch bar but also a physical escape key was a perfect setup for me. 14" M1 now though, my wife gets to enjoy touching the bar. 🙂

@ASH-rc6hd 12 дней назад

Touch bar would be a piece of art if it didn’t replace function keys, because touch bar hide brightness function and other functions when there’s something else to show, which is my problem with them

@jannikcrafteryt 12 дней назад

i love buttons and switched back to an Flip Phone (but with Android)

@da47934 4 дня назад

I'm a software designer, and you made the video I have wanted to make (or at least write an article about) for years-and you really nailed the argument! Thank you for speaking to my heart.

@vulonkaaz 10 дней назад

one of my best (recent) computer purchase was a 7 button macropad from aliexpress, 7 extra buttons on my desk that I can customise to do exactly what I want all my audio is controlled with physical knobs and it's infinitely more reliable than handling volume through software just make my life way easier and more convenient

@RaffaeleGaito 12 дней назад

Loved it! One of the best videos you made recently 😊

@Fredomnom 12 дней назад

me trying to zoom on a real photo: 💀🤔💀

@Flix-f6q 11 дней назад

Good point, the UI develops beyond an interface. The pinch-for-zoom feature is just part of a digital image. Good userInterfaces work without looking at them. E.g. swiping, pinching, double and triple tap, nfc tags built in smartphone holders, voice commands.

@yaseerel-al-olnaseer4069 11 дней назад

"Replaced atoms with pixels" pixels are made of atoms bro dont piss me off

@pirateluffy01 10 дней назад

👍

@iRemmi 3 дня назад

yes physically in a final product but they are not inherent to the conceptual idea of a pixel the same way they are in a physical object

@nymvno 12 дней назад

My boy delivers video after video 👏splendid!

@JR-uy2nd 12 дней назад

Remember, when 5 years ago everyone were thinking that the future where replace physical buttons with touch areas, or using the terms that tech used solid state buttons, even if the public were against it. And when everyone thought apple were preparing a sealed iPhone without ports or buttons, only using wireless charging and solid state buttons. And I think apple were really thinking about it but because they now can't, because EU obligating USB-C, Apple decided to go all in holes and buttons.

@Conqueror25 12 дней назад

It seems unbelievable that a 152k sub channel is able to produce such well edited, well presented, well articulated vids. Va bene Enrico, Va bene. 🤝🏻

@lephtovermeet 10 дней назад

Give me a physical keyboard. I hate soft keyboards. I had a blackberry (powered by android) all the way up to 2020. I texted so much faster, had way fewer errors, could compose grammatically correct emails, I could even reasonably edit documents in a pinch. Soft keyboards feel like texting drunk no matter how I set it up and no I'm not in my 50s or 60s.

@harshavardhan.m1 12 дней назад

That was an amazing video And yeah the end hook is surely something to talk about Hey if you can provide the links research articles it would be wonderful Love from India ✌🏻

@Olando89 11 дней назад

Your videos are amazing bro. I can see the hard work you put into them and I just want to say thank you and keep on going. You got this!

@gsztjnrtgnhjt 12 дней назад

The audio in the beginning of the video is poorly mixed and it was REALLY distracting, so much so that I am leaving a comment which I almost never do. Love you Enrico.

@vamnus 12 дней назад

boohoo?

@JonussSC 12 дней назад

Have you tried not being that autistic?

@JonussSC 12 дней назад

Sperg alert

@thicksy 12 дней назад

huh

@Ludix147 12 дней назад

I didn't mind it, at least with headphones on

@Viviko 11 часов назад

This is such an underrated channel.

@justthatguynone6792 10 дней назад

8:36 and 9:35 are the best examples of crossing new tech with traditional and tactile interfaces

@danielosawaru9045 12 дней назад

I will always be angry with the the switch from buttons to screens on the car dashboards. Its just not it IMO.

@Wojtekpl2 12 дней назад

No buttons, no ergonomy.

@RinoaL 12 дней назад

I think the intro musical beats overpower your voice btw

@waxmaster-c 12 дней назад

Super underrated channel! Shocked you don't have more subs! Keep it up!

@stephen-torrence 10 дней назад

iPod 5th Gen was the perfect balance of digital and physical

@youtub-fj8mu 10 дней назад

Convenient and cheaper, but I wish buttons came back, specially in cars

@XYGamingRemedyG 11 дней назад

Absolute banger of a thumbnail

@cappacurta 10 дней назад

With XR/AR, the physical world can became digitally interactive, making controllers unnecessary (or making everything a controller)

@mauriciorivero 11 дней назад

I am extremely agree with you and i understand your point. What i don't understand is your excesive use of chromatic aberratin

@Milko-xk5wt 12 дней назад

5:58 I love that you mentioned that becouse that's something that acually happened, some game cards had extra buttons or other features on them, first one that comes to my mind was guitar hero one that doubles as a controller, but there were other gimmicks too

@animanaut 11 дней назад

strange how military devices like mfd 'multi function displays' offered a good compromise for decades by giving you context sensitive buttons around a multi purpose screen. haptics are much underutilized and underdeveloped nowadays. i litmus test for me is: can i operate something without looking or one handed. not that i am disabled, but considering these things it makes for a better product in the end.

@daveyvergara 11 дней назад

I miss the days where you don't have to park at a random highway to interact with the infotainment because it is a driving hazard. I regret selling my old car with physical buttons and a dial. Those things were MORE helpful when driving.

@belindagulycz1590 8 дней назад

AYYEE SHOUT OUT TO THE DROOP SNOOT PLANE!!! (the concord)

@medicalwei 12 дней назад

I have a microwave oven that comes with a color LCD and a touchscreen, but also with physical buttons like Start and Cancel. By design it always start by using the physical button, after setting timer or choosing preset from the touchscreen.

@okseresko 10 дней назад

Interesting.. is it the same for children that were born in 2015+, when we already had touchscreens everywhere

@DccToon 11 дней назад

MAKE TECH PHYSICAL AGAIN 🗣🔥

@madalinene6635 12 дней назад

Awesome video and channel! Subscibed straight away!

@Cyber_Chriis 10 дней назад

Yore simply one of the best channels on YT

@jeervin 12 дней назад

Watching this reminded me of Ren and Stimpy episode "Space Madness" with the big red "history eraser button." ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-GvDCgR_9-fE.html Yeah I don't think I could resist that big red shiny button either.

@roundabout-host 12 дней назад

There should be a distinction between having buttons and being task-dedicated (i.e. an appliance). I don't like, for example, phones, which could do anything really but the OS is too dumb. And I actually want a real keyboard on my phone.

@jondo7680 11 дней назад

I always wish all Android phones would have shoulder buttons for gaming

@qu3nt 12 дней назад

io sono sempre stato un amante delle tastiere fisiche, ho tenuto il blackbarry finché ho potuto prima di switchare ad iPhone

@omersemerci7217 12 дней назад

Nice video

@TheMissingxtension 11 дней назад

Not better, never better

@mnoguron 9 дней назад

You are on track when asking about probably being wrong when we believe a knob is preferred just because we were raised in a tactile interaction realm with tech... In my experience with Mechanical Keyboards and that WOW moment a "pixelennial" (TM) gets in contact with them says: - There is no doubt we are going back -. And I bet it will be literally brutal, as any fashion trend is.. at least in the beginning, as such - back to basics - trend wave usually is... So I think there will not only be buttons and knobs but exceptionally satisfying feedback joy BUTTONS and KNOBS, not a single one without encoder clicks! and SLIDERS... and so on.. never to the point as Glarses' keyboard jacket, NO! .. so, yes, the darn guy is right! but don't tell him.. he might not know it (being part of a revolution) and raise like an amateurly poured cheap beer in a mediocrely cooled thick glass! Oh! and don't mention the words "oversized keyboard" in his presence... EVER! Good job man!

@theworldoffun8997 12 дней назад

I grew up with psp, android tablet and an old laptop until I got smartphone and proper more powerful laptop I could play games on, so I guess that's why I prefer physical keyboard or controller laying on my lap, but digital interface strictly touch friendly. Damn, I need to buy 2 in 1 laptop to try something

@elyt 9 дней назад

This is a really great video ♥

@Runtem 12 дней назад

Cool video

@HuseynMemmedov 11 дней назад

I’m using iPhone SE 2020 just for having Home button…

@Bajolzas 9 дней назад

For f*cks sake Sony, give us an Xperia play 2

@therob39 12 дней назад

as marc andreessen stated 2011 already: "software is eating the world" nobody owns a calculator, but students, who are going to write an exam and are not allowed to use their calculator on the smartphone.. xD

@tommy93hun 12 дней назад

"What Happened To Physical Tech?" Nothing. I'm using a Steam deck OLED

@0rdyin 11 дней назад

Bring back the headphone jack than.. 🤔

@Papasot 12 дней назад

give me more buttons

@HAWXLEADER 12 дней назад

Questo video è buonissimo! Grazie mille per il tuo contenuto. Con amore da Israele. Secondo me il feedback tattile è molto importante per il nostro tech di essere comodo.

@Botta928 12 дней назад

Hi, keyboard enthusiast here, I like buttons. Nice video tho

@galbenzur 11 дней назад

I like this guy.

@d11ita 12 дней назад

Belle le immagini del piccolo Enrico.

@CrazyCobraCC 12 дней назад

I wish i had a gameboy but im broke so the emulator is my only option

@leiferickson3183 12 дней назад

Modular Synthesizer.

@grimsk 11 дней назад

so TUI is the future :)

@quatie 10 дней назад

Where is your hat?

@patricktobich173 12 дней назад

The Touch Bar was so great. I hate the function keys

@dmtr404 12 дней назад

think so too, it was amazing idea and implementation. just additionally and not replacing the function keys

@patricktobich173 12 дней назад

@@dmtr404 YES EXACTLY

@patricktobich173 12 дней назад

@@dmtr404 every person who wanted the function keys could enable it in the settings anyway

@firestormjupiter 12 дней назад

It looked like there was enough space for a row of half-size function keys and esc/del, AND the touch bar. But they never did it.

@devanshgarg31 10 дней назад

❤

@FullaEels 12 дней назад

real buttons are just more satifying.

@vermamaerodriguez96 12 дней назад

@Darieee 12 дней назад

🫠

@YaseentajSheik-qk9ur 11 дней назад

Hey I can create your thumbnail with more appealing and click-worthy. Give me a chance.....

@idkidk-i9g 12 дней назад

rabbit r1 is new physical tech and everyone hated it

@ProtoV33MK1 11 дней назад

That was because it was overpriced and barely usable, not because it was a single purpose physical device.

@Atropos148 8 дней назад

that was because it was an AI chatbot, the reviews actually said the physical design is fine. It was designed by the company that designed Playdate and made the musical keyboard at 9:00