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Why Are Football Shirts So Expensive? 

Athletic Interest
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⏱ Timestamps
00:00 Why Are Football Shirts So Expensive?
00:37 The Origins of Football Shirts
02:58 The Surprising Truth about the Prices
05:42 How Much Do Clubs and Brands Actually Earn?
09:36 Today's Video Sponsor: NordVPN!
ℹ️ Primary Sources
DW Kick off!
• When football jerseys ...
Why are football shirts so expensive?
www.footy.com/blog/shirts/why...
A Brief History of Football Kit Design in England and Scotland
www.historicalkits.co.uk/Artic...
🎬 About
Athletic Interest is a video essay series that investigates business stories from the world of sports.
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#football #shirts #jersey #kit
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9 июн 2024

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Комментарии : 1,1 тыс.   
@AthleticInterest
@AthleticInterest 2 года назад
Thanks to NordVPN for the continued support and sponsoring this video! Go to www.NordVPN.com/AthleticInterest to get a discount. 👕 What do you think, are football shirt prices too damn high?
@davisdelp8131
@davisdelp8131 2 года назад
Could also do the money in dollar as well as euro
@RandomShorts718
@RandomShorts718 2 года назад
I don’t think they are. It’s not like Nike or Adidas is slapping their label on regular, everyday items and charging astronomical prices like Supreme. The authentic shirt can be thought of as a tool for athletes if they’re meant to help with their performance. There’s a lot of work and technology going into these shirts which justify the price. Great breakdown of the football/soccer shirts business, I feel like that’s an industry in and of itself.
@swsadd4177
@swsadd4177 2 года назад
In Bangladesh we buy replica shirts for 4-5 euro
@Rick-hx7tx
@Rick-hx7tx 2 года назад
People making these shirts live rike rats
@alehlete830
@alehlete830 Год назад
every 2 seconds bullshizz
@nazmulahsan4057
@nazmulahsan4057 2 года назад
I live in Bangladesh. I have an original real madrid kit. I bought it for just a little more than one euro from a friend who works at the garments that made those. It's terrifying to know the end price
@jahidurrahmanjunaid179
@jahidurrahmanjunaid179 2 года назад
ভাই আমারে ১টা কালেক্ট করে দেন। দাম বাড়ায় দিমু -_-
@IGOT99Problemss
@IGOT99Problemss 2 года назад
Wtf thats crazy...please send me some kits to Germany😂😂
@cristianfuentes2597
@cristianfuentes2597 2 года назад
Not surprised bro
@renuk7
@renuk7 2 года назад
Send your email or something I can contact I also want to buy
@AthleticInterest
@AthleticInterest 2 года назад
That definitely qualifies as a bargain! 🙌
@HamHam387
@HamHam387 2 года назад
I think they should be cheap, as we are not just wearing club shirts, but also promoting the brands printed on. Even if a club changes sponsors, we still carry the old ones
@saniakshay12
@saniakshay12 Год назад
This is why I don't buy them. If I support Chelsea, why should I wear a jersey with 3?sell them without the brand sponsors and I will be interested
@nikg6305
@nikg6305 Год назад
In thr video they tell you exactly why they can't be cheap
@JerKKeR
@JerKKeR Год назад
@@saniakshay12 I Personally use 3 both for home internet and as phone carrier and I don't mind promoting a brand that I actually like but I'm gonna say it's absolutely HIDEOUS on the Chelsea kits! So much so that I actually did not buy any modern Chelsea kit. I prefer the Yokohama and Samsung ones. There is a good way of supporting your club by buying a jersey without the ads, here's how. 1. Some Clubs offer "Euro" Designs of their jerseys, where there are no sponsors. 2. Buy Training or prematch jerseys. Most of them are ad free and even cost less
@cuy50
@cuy50 Год назад
I don't buy them because I don't like the concept of paying for the privilege to advertise a multi-billion dollar company. Thanks but no thanks.
@rks5457
@rks5457 9 месяцев назад
Anyone see Idiocracy? Cristiano McDonaldo and Lionel Pepsi Messi.
@franciscorapp2491
@franciscorapp2491 2 года назад
Not convinced by the inflation argument because, at the same time, production costs have dropped (even considering the use of different materials).
@dalmore4832
@dalmore4832 2 года назад
Me neither, but I think they just wanted to show the effects of devaluation of money for people completely new to the concept of inflation. :)
@beadle8974
@beadle8974 2 года назад
He's also using Bank of England stats to calculate Euro inflation for some reason? Eurozone inflation has been 2% which makes 29 euros in 1992 around 54 euros today.
@kicapanmanis1060
@kicapanmanis1060 2 года назад
Yes but football shirts are not mostly about production costs, they are about recovering costs from the sponsorship to the club that gives them the right print those shirts in the first place. Those numbers are impacted by general inflation in addition to growth of demand. Remember most of the revenue of the sale of a shirt goes to the shirt company and not the club....that's cos the right to print those shirts have been paid for in advance. In essence you are paying the shirt company who already pre-paid your club (and not buying shirts will affect any future sponsorship value the club can get).
@Donni_10
@Donni_10 Год назад
We dont need to think about the research that they do to improve it over time?
@phonemyat-et4xc
@phonemyat-et4xc 15 дней назад
In our country, the inflation of money is way different so it’s cost only about 20 dollars for an authentic licensed shirt. Something a fast food worker can get for a month in other countries is what taxi drivers get in 5 months here
@FAHCORE
@FAHCORE 2 года назад
I'm not concerned about having the newest each season, so if I want a particular kit, I'll wait to the end of the season when club shop clearance brings them down to 35 quid.
@urfavoritesandnigga6437
@urfavoritesandnigga6437 2 года назад
Facts. I bought the blue Ajax away shirt for 45, and I'd be a dummy if I had spent 90 at the start of the season.
@colombiantom
@colombiantom 2 года назад
The problem is that there is never my size at the end of the season, so I end up buying nothing.
@urfavoritesandnigga6437
@urfavoritesandnigga6437 2 года назад
@@colombiantom yeah you gotta stay alerted for those discounts, L, and XL are always the fastest one's out.
@FAHCORE
@FAHCORE 2 года назад
@@colombiantom it did happen to me this season tbh, little gutted, but kinda expected due to international supply chain issues. Just chalked it up to "not ment to be"
@chrisbest3451
@chrisbest3451 2 года назад
That's what I did, managed to get a home shirt in my size down from £70 to £40 because of it being an end of season sale, I don't mind paying that because that to me is what the shirt is actually worth and is usually the maximum I'm willing to pay.
@SACSportsAdventures
@SACSportsAdventures 2 года назад
Fantastic video as usual! As a shirt collector, this is a great breakdown as I’ve been pondering why shirt prices continue to go up as replica quality continues to go down.
@AthleticInterest
@AthleticInterest 2 года назад
Hope this answers those questions 🙂
@KishoreKumarS-qz6vy
@KishoreKumarS-qz6vy 2 года назад
@@AthleticInterest Ofcourse it does cause its done by the one of the best 🐐
@Rick-hx7tx
@Rick-hx7tx 2 года назад
because it was made by cheap labour who barely get paid for things that get sold for such great prices.
@lemonking3644
@lemonking3644 2 года назад
QUESTION: does anyone know if before every game players are given a new shirt before the start of the match? For ex. Real Madrid's is white, either they wash it really well prior to a game or they get a new shirt everytime
@SACSportsAdventures
@SACSportsAdventures 2 года назад
@@lemonking3644 Most of the times they are new kits each game. Especially for big clubs like Real Madrid. After matches players will give them to a fan or trade with another player so the the shirt they wore isn’t in their possession anymore.
@neosgaming1
@neosgaming1 2 года назад
The reality is that they’re ripping people off. The whole things been taken away from the local working class and people applaud it out of a one sided sense of loyalty
@jantelopez5626
@jantelopez5626 Год назад
you'd think there's be a sense of community to try and make something simple, local and affordable just so no one feels left out .. but apparently getting your kit made in the same megafactory i as everyone else half way around the world makes more sense? i really dont get it. its just clothes ffs.. trainers i understand might be too complex to skimp on but football shirts should be a labour of love .. especially national football shirts !
@neosgaming1
@neosgaming1 Год назад
@@jantelopez5626 I’m all about loyalty I always buy my teams kit a year behind and I get some interesting kits of teams I somewhat like or think the shorts cool but always a year behind but they still rip people off something fierce
@akshadchavan5528
@akshadchavan5528 2 года назад
The England Jersey must be really valuable after all a legendary player like Giorgio Chiellini was starving for it,
@aviatormv
@aviatormv 2 года назад
If you played proper ball you would understand his foul.
@DomenBremecXCVI
@DomenBremecXCVI 2 года назад
To be fair, Suarez was starving for Chiiellini's shirt as well
@manofsteel9051
@manofsteel9051 2 года назад
Still better than what that snake, Suarez, did against ghana
@suecli8131
@suecli8131 2 года назад
Let it go. Snob
@kushagrajain6644
@kushagrajain6644 2 года назад
​@@aviatormv it was a joke....
@BOABModels
@BOABModels 2 года назад
I think I'd have less of a problem with football shirts if they hadn't changed to releasing a new home shirt every single season. Back in the '90s in the UK, the system for most clubs was a home shirt (and sometimes the away) would be used for 2 seasons which means the kit would at least have a little more value.
@yannick245
@yannick245 2 года назад
True it started at the beginning of the 00's. I believe until 04 Bayern Munich, for example, changed their home kit only every two years. The same goes for Dortmund. From 04 on, we had a new jersey every season. My favorite jerseys until today are the _"Total 90"_ ones by Nike. The national teams playing in theses kits had a circled in number on the front of the jersey, instead of the sponsor. They can be seen in the famous Nike ad, were Portugal played Brazil, with an endless number of top-stars: *ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-F2q7703-IFg.html* I had a Tomáš Rosický one. But I'm sure it wasn't a replica. It had all the features of the original one the players wore on the pitch. I had _"Total 90"_ shoes and a yellow/purple ball too. The ball was indeed a replica! I just was in love with that style. Now I haven't bought a jersey for over ten years and I also don't play myself anymore.
@BOABModels
@BOABModels 2 года назад
@@yannick245 I remember the Total 90 kits well - they were used at Euro 2004 I believe.
@yannick245
@yannick245 2 года назад
@@BOABModels Exactly! At the EUROS 04, the 04/05 season and the Confederation Cup 05. And like I said, I loved the version for the national teams with the circled in number, on the front of the jersey.
@danielgyila3662
@danielgyila3662 2 года назад
@@yannick245 Kinda like Brentford nowadays then
@chidebemugonna5099
@chidebemugonna5099 2 года назад
For Arsenal, we repeated our 2012/13 home kit in the 2013/14 season. That was the last time. I'm sure it won't be changing anytime soon
@bigdawass69
@bigdawass69 2 года назад
The same authentic shirt of Manchester United 2022 season would cost 10 pounds at the maximum if you are able to procure one from the country which produces it. Also these shirts rather than being created as knock offs are easily available in South and East Asia from the sweatshops where they are actually made for one tenth of the market price
@dorubresan2729
@dorubresan2729 2 года назад
Actually the shirts leave the country of origin empty, no branding or anything. I'm not sure if Athletic forgot or if they added them to the branding section (the one where they said that some money go to German federation), but there's some costs into adding the logos and numbers too.
@Pertie
@Pertie 2 года назад
Production cost in Portugal is cheaper than in a lot of parts of China already.
@Pertie
@Pertie 2 года назад
@@robertlee6338 idiotic statement? Just google it. I work in fashion and we've been looking into different production facilities. That's also why you see a lot of "conscious" brands saying they're producing in Portugal as if it was because they're so woke - no it's because it's the cheapest option.
@weird-guy
@weird-guy 2 года назад
im from portugal and we a "big" texteles industrie, i dont know the prices but i know lot internacional brands produce here like cos,hugo boss ect,our minimum salary right now 705 euros.
@sondrejohansen48
@sondrejohansen48 2 года назад
@@robertlee6338 the shipping cost is high and upon that China is pretty much constantly in lockdown, which makes other markets easy to work with. Also Portugal has one of the largest the title industry outside of Asia. A huge proportion of Inditex (Zara, Pull & Bear and so on) and several luxury brand clothing comes from Portugal
@Hanako-o.
@Hanako-o. 3 месяца назад
this video was promoted by adidas
@mostwanted2kay
@mostwanted2kay 2 года назад
Nah, we're getting ripped off.
@lilper3134
@lilper3134 26 дней назад
If your mad about it stop paying
@tanishkumar2510
@tanishkumar2510 2 года назад
This channel combines two of my favorite things- Economics and sport. Thanks Athletic interest❤
@AthleticInterest
@AthleticInterest 2 года назад
We feel the same way! 😉
@maxman3318
@maxman3318 2 года назад
Congratulations in advance for 500K subscribers! You and Tifo are making quality sport contact, much better than tv sport programms around the world. I also enjoy watching your content while eating, so thank you!
@AthleticInterest
@AthleticInterest 2 года назад
We go very well with food! 😄
@king-ij1ly
@king-ij1ly 2 года назад
@@AthleticInterest waiting for a crossover between tifo and the athletic
@ariefsyahrultiro
@ariefsyahrultiro 2 года назад
Here in Indonesia, Nike manufactured their kits (jerseys) also their shoes. In 2019, workers from KMK Sport, PT (Nike distributors and produce in Indonesia) got demonstrate because they got underpaid and poor working condition.
@jabbarfahad2239
@jabbarfahad2239 Год назад
Yes
@davidking9222
@davidking9222 Год назад
Lets not forget. 30 years ago clubs changed their home kit one season and the away one the next. Now most clubs have 3 shirts, plus goalkeepers, and sometime special shirts. So Adidas are making a lot more e17 (euros)
@jackmorgan8684
@jackmorgan8684 2 года назад
Don't know how much I buy all this. The fact you can buy shirts from DH Gate which are extremely high quality (virtually indistinguishable from authentics) at a fraction of the price shows it can be done. If working with retailers means a commitment to double the price so you don't undercut one another then don't do it- sell exclusively in Adidas Stores, club shops and online, that way you could immediately cut €40 from the cost of each shirt, sell a lot more and close demand for the illegal DH Gate trade.
@M0h4med05
@M0h4med05 Год назад
Absolutely true
@tahas8261
@tahas8261 Год назад
I live in Iraq and i bought an authentic player issue Barca shirt for 20$. At first i thought no way this is actually authentic but it has the same exact details. Quality. Printing style and materials as the one i bought online from Barca store for 140 Euros. It made me regret buying the later😂
@M0h4med05
@M0h4med05 Год назад
Where did you buy it from?
@Admiral1914
@Admiral1914 2 года назад
Admiral did the first ever replica football kit deal with Leeds United.
@AthleticInterest
@AthleticInterest 2 года назад
Pioneering!
@MegaCalin88
@MegaCalin88 2 года назад
They’re still way overpriced. You can put pro players shirtless in games and you won’t feel they lack “technology and aerodynamics”
@alahsiaboi8909
@alahsiaboi8909 2 года назад
Wrong , irritation could easily be a problem , also most jersey used by big clubs used a special material that could quickly evaporates sweat and keep body temperature stable
@marioionion2
@marioionion2 2 года назад
No
@jabranejr6389
@jabranejr6389 2 года назад
Great content as always , the kit margin story is pretty much the same story of nike shoes in "what it actually costs to make a sneaker "
@MendoCreative
@MendoCreative 2 года назад
One important cost that wasn’t included is before the actual production of the shirt there are people that design and develop these kits. There’s time that goes into planning and researching fabrics, patterns, fits, performance etc. All the people involved on that end get paid, so that cost needs to be factored in as well.
@penguin350
@penguin350 2 года назад
Except Nike kits which all look the same with a different badge and colour
@MendoCreative
@MendoCreative 2 года назад
@@penguin350 yea but even if a kit is the same with different variations, that first original design idea has to be created by someone. Even if it’s just changing the colors and badges someone has to physically communicate and change that on they’re tech packs which still takes time. Time that someone gets paid for.
@jantelopez5626
@jantelopez5626 Год назад
@@MendoCreative i dont think thats going to be a huge cost - there'll be a team of core staff (a fraction of the company's workforce and a coveted role ) who will scout and commission collabs .. and big brands often have designers over a barrel .. when designers have a big name for their portfolio, that pulls in more clients .. the exceptions might be some very famous designer who's name pulls in a new market.. like when stella mccartney did the GB olympic kit
@MendoCreative
@MendoCreative Год назад
@@jantelopez5626 yes of course it’s not a big cost just based off of the large volume of products being created ( I know because I used to be an a apparel designer). But it is an IMPORTANT cost none the less. My point is here is that there is more cost associated with creating these kits than people think, and even though economy of scale takes place, all those little costs add up. Which gets passed down to the consumer.
@antoniosaldanha4500
@antoniosaldanha4500 Год назад
Theres no way the pricing in the video is real this is a bought video
@louisnexusdrax
@louisnexusdrax 2 года назад
Normally I tend to buy kits towards the end of the season because prices are relatively lower. Price kits are normally lower and go for as low as $5 towards the end of the season.
@ImRockey
@ImRockey Год назад
That's smart thinking actually. You're buying the original version, helping the club in your own way and you're smart with your money. That's a WIN WIN WIN situation.
@5thdawg917
@5thdawg917 2 года назад
Good video. As someone who buys different shirt regularly here in England, recently the prices have sky rocketed high. Need to spend at least £100 or more for a shirt. Luckily for me, I have friend who gives me free shirts from sports direct when they have a clearance
@therelaxlead676
@therelaxlead676 2 года назад
Mike Ashley being used for good, One Sin less
@sanskarparmar2800
@sanskarparmar2800 2 года назад
Best RU-vid page!
@bullco_bs9581
@bullco_bs9581 2 года назад
Good RU-vid channel but not the best
@AthleticInterest
@AthleticInterest 2 года назад
We like that review! 😄
@thomashall2753
@thomashall2753 2 года назад
Price has gone up with inflation, but wages haven’t, so it is effectively more expensive to buy a football shirt now
@thomashall2753
@thomashall2753 2 года назад
@@BarryRerack147 I’m sure that has some bearing on it too, yea!
@nhlanhlazwane9465
@nhlanhlazwane9465 2 года назад
Half a Million Subs, congratulations! Your attention and simplicity is Genius.
@shreeshashastry4713
@shreeshashastry4713 2 года назад
Just convert the price to Indian Rupees and you'll cry for sure🙆🏻‍♂️
@AthleticInterest
@AthleticInterest 2 года назад
Not cheap! 😬
@aakashkedia22
@aakashkedia22 2 года назад
A month's salary for many here in India!!
@tanishkumar2510
@tanishkumar2510 2 года назад
@@aakashkedia22 how much will it become in Indian rupees?
@nabhannbn
@nabhannbn 2 года назад
@@tanishkumar2510 5k to 6k for replicas and 10k to 12k for authentic
@swapnilgohil7280
@swapnilgohil7280 2 года назад
Just get the duplica almost the same thing
@laurolucas6274
@laurolucas6274 2 года назад
Guys as always perfect job the 500K is close salute from Brazil
@AthleticInterest
@AthleticInterest 2 года назад
Thank you, Lauro!
@muntazermehdi2411
@muntazermehdi2411 2 года назад
What a great channel. Best channel to learn business in Football ♥️
@MrLuci33
@MrLuci33 2 года назад
Thanks for your videos! As a sportsfan and marketing manager is this the perfect channel! :)
@sapsinthetree
@sapsinthetree Год назад
Wow, how informative! It also surprisingly answered my question about the difference between an authentic jersey and a regular jersey!
@torachan23
@torachan23 2 года назад
Because no matter how much they cost, it's been proven that people will buy them. End of story. [EDIT: 5:11, see what I mean?]
@evangelosdikopoulos7213
@evangelosdikopoulos7213 2 года назад
Great and interesting content as always! My favorite channel at the moment, keep it up!
@AthleticInterest
@AthleticInterest 2 года назад
Thanks, Evangelos! 👏
@andreatommasi3287
@andreatommasi3287 2 года назад
Love the Stade de la Licorne reference (with the adidas and ebay holograms). I have been there 2 weeks ago in the away stand and it is a tiny, wonderful stadium with a lot of light 😍
@elyopper9279
@elyopper9279 2 года назад
Love this channel so much im learning so many things about the sports i love, my profession and practicing my english to :D
@divakaarmy6759
@divakaarmy6759 2 года назад
I think the reason is unrealistic money that clubs spends for singing with players-mainly wages and transfer sums.
@chiruundefined
@chiruundefined 2 года назад
I sent some jerseys from India to UK in February. The cost per piece, including shipping to UK; was 6 euros. It would come down to 4 euros if I shipped 10 at once. That's the scale of mark up, we're talking about!
@abdulmajidpp
@abdulmajidpp 2 года назад
From where in India you buy? Was that oficiall one??
@chiruundefined
@chiruundefined 2 года назад
@@abdulmajidpp I got it made from a factory, I don't feel like buying those expensive ones anymore
@abdulmajidpp
@abdulmajidpp 2 года назад
@@chiruundefined can you share the details... I would like to buy...
@chiruundefined
@chiruundefined 2 года назад
@@abdulmajidpp hey, I would love to; but they don't produce without bulk order, that is minimum 15-20 qty
@abdulmajidpp
@abdulmajidpp 2 года назад
@@chiruundefined ok..then don't bother....thanks for your replies....
@KevinWei24
@KevinWei24 Год назад
Very similar to NBA jerseys. There are 3 versions that I know of. There are the replicas for fans to wear and the authentic ones for players and fans but the NBA also sells a "swingman" version of jerseys. They are like a intermediate version of the replica and authentic versions.
@sourishsaha8067
@sourishsaha8067 2 года назад
This is the type of video I have long been asking the channel to make
@AthleticInterest
@AthleticInterest 2 года назад
At last we made it! 😅
@gabem.5242
@gabem.5242 2 года назад
And that's why a lot of fans (mainly southern Italian ones from Napoli and Palermo) just wait it out or buy the shirts after the new kit is released: usually the replica kits are worth way less when the new kit is released, so if you just wait until the next season (usually January or February) the older kit is a bargain to purchase because the retailers will have a rush to sell them to make more space for the "more demanded" new kits, while recouping some costs. :)
@Grift76600
@Grift76600 2 года назад
What i usually do is find what the new kits will look like at the beginning of the season. If i'm interested in one i usually wait for the sales at the end of the season (i also have a discount as a member), but you have to be fast because the kit is often sold out in a couple of days or sometimes hours. And sometimes i'm not interested by the new kits at all. Which is even cheaper!
@leonardolucenas
@leonardolucenas Год назад
Hey, friend. Do u know why Napoli shirts are so tiny??? I really want one but it seems like i have to buy a 3XL to fit like a regular XL
@miamitten1123
@miamitten1123 2 года назад
Athletic Interest is my favourite sports channel. I like the business/financial focus.
@AthleticInterest
@AthleticInterest 2 года назад
Thanks Mia!
@matthewdepaz3723
@matthewdepaz3723 2 года назад
very good video, thorough and entertaining.
@umutti11
@umutti11 2 года назад
Yet another great video! Thanks for the analysis
@AthleticInterest
@AthleticInterest 2 года назад
Always welcome!
@ally_crawford
@ally_crawford 2 года назад
You would think the rise of online stores would have taken a lot of the retail portion of the cost out and put it in the bin.
@CriticalPedagogy
@CriticalPedagogy Год назад
Hmmm…in my experience they’ve always been pretty expensive. At least in the US. It was hard to get jerseys because there was no real market and demand was limited to those small soccer loving populations, so everything was imported. I’m talking since the mid 90’s. Even after the US World Cup. And soccer specialty stores were limited. Being of Mexican descent I grew up watching the Mexican league and again, those jerseys were imported and were always between $70 and $90 USD. MLS eventually emerged and they were also in the same range. I recall my parents not being able to afford them and if I ever did jet a jersey I would feel guilty. I got a Mexico ABA Sport jersey from 1996, right before the legendary 98 jersey. I regret not getting that 98 one now. But like I mentioned, the imports were expensive and so were the MLS ones. I also didn’t get the first LA Galaxy jersey because of the price. Eventually the market for soccer in the US grew and you would eventually have the chance of getting a previous season’s kit for $45 USD. Either way the story of soccer jerseys around the world is interesting. Awesome video.
@darksandwichboi2020
@darksandwichboi2020 Год назад
In Australia I usually get my rugby league jerseys at the end of the season but then they still like 80-100 bucks on sale
@HelloPowell
@HelloPowell Год назад
Thank you for putting the ad at the end of the video.
@shobhitkanchan
@shobhitkanchan 2 года назад
Its dinner time in India , what a perfect time to upload 👌 😀 love your content ❤
@AthleticInterest
@AthleticInterest 2 года назад
A little evening entertainment 😉
@Truebro79
@Truebro79 2 года назад
As someone who loves football shirts but is always too poor to get one, this video was interesting.
@vivek3573
@vivek3573 2 года назад
Sir your editing is next level crazy
@AthleticInterest
@AthleticInterest 2 года назад
Levels: Intermediate, Good, Very Good and Crazy 😄
@jocelicoelho9769
@jocelicoelho9769 2 года назад
I have the contact of some factories in China and I frequently buy from them for 15$ (same quality, I always take the shirts I buy to the retail store to compare), amazing deal
@v4n778
@v4n778 2 года назад
I am a Barcelona fan myself, and the jersies are damn expensive! It's ridicilous, we went to a mid tier cheap football jersey store, the quality are quite good we bought one for each👍
@afcaestheticshorts
@afcaestheticshorts 2 года назад
Great video, guys! I had a feeling the price of today's football shirts would be due to inflation.
@AthleticInterest
@AthleticInterest 2 года назад
In large part, it's true! 📈
@roidjones
@roidjones 2 года назад
Good video and thank you DH Gate 😉
@zylianari8556
@zylianari8556 2 года назад
Congrats on the 500k subs! That's a lot more than your 10k subs before :).
@AthleticInterest
@AthleticInterest 2 года назад
Glad we're moving in the right direction 😄
@jamiemckell34
@jamiemckell34 Год назад
"Are owners ripping us off? It's a bit more complicated than that... But yes"
@danielastorga2296
@danielastorga2296 2 года назад
Just as I was wondering this myself you release a video. Great timing.
@AthleticInterest
@AthleticInterest 2 года назад
That's what we try to do! 😉
@techzaada
@techzaada Год назад
in our country Afghanistan, the replica shirts are 4$ even less sometimes. and one of my friends gifted me an authentic version of the Barcelona shirt. there is not much difference between the two.
@rabarberellum1017
@rabarberellum1017 Год назад
There are some changes going on in the breakdown of the price of a football shirt. Large companies, especially Nike and Adidas are trying to circumvent the brick-and-mortar store and smaller web stores by selling directly to the consumer. If you look at the breakdown you can see why: it makes up for a large part of the price, so there's a lot to gain for these companies.
@user-pm1cl9zq3s
@user-pm1cl9zq3s 11 месяцев назад
The real reason why football shirts are so expensive is that we pay much money for the logo on that, not for the shirt on its own
@shubhojitghosh69
@shubhojitghosh69 2 года назад
Loved the video. This topic is so often mislead that it leads to confusion. BTW athletic Interest how much would a 2014 Germany's black and red jersey would cost today any idea.
@chubs2312
@chubs2312 2 года назад
Found one at a thrift store for 1/4 of the normal price I pay for football shirts around here
@enthusiast2493
@enthusiast2493 2 года назад
Are you from india? That Germany kit is 1500 indian rupee here in Bangladesh
@shubhojitghosh69
@shubhojitghosh69 2 года назад
@@enthusiast2493 Ya I'm from 🇮🇳. The price is shocking.
@enthusiast2493
@enthusiast2493 2 года назад
@@shubhojitghosh69 retro kits are always over priced than the regular ones
@giftedspicybee3062
@giftedspicybee3062 2 года назад
i have one but i cant say anything cause i bought it in 2014
@marcusjackson9076
@marcusjackson9076 2 года назад
I wouldn't go near the shirts in the UK. But living in Asia, I've built a small collection. Remember when teams changed every two seasons. Seemed much fairer but can't knock them for going for the money when they know they can get it. Great and interesting video.
@sonodaplugprod.9931
@sonodaplugprod.9931 11 месяцев назад
This man narrating skills is phenomenal! Could watch this man videos for hours!
@AthleticInterest
@AthleticInterest 11 месяцев назад
Please do! 😄
@shakibulhasan2379
@shakibulhasan2379 2 года назад
You can buy an replica shirt in my country for roughly 3/4dollar(fan version ) player version costs 2-4 dollar more and they authentic one is around 9-10$ PS-its cheap bcz they are made here
@ImRockey
@ImRockey Год назад
Pretty sure that they aren't THAT cheap. Those shops are ripping you off by claiming they are "original" jerseys. iPhones are now manufactured in india, doesn't mean we can buy them cheap. 😂🤣
@Jorge-lm4bg
@Jorge-lm4bg 2 года назад
Not just Football, its every sport.
@TheSunMoon
@TheSunMoon 2 года назад
I still have the Liverpool kit from 2011, bought by my friends for my 21st birthday. I can't wear it now, but I still keep it though, for the memories lol
@AthleticInterest
@AthleticInterest 2 года назад
It's vintage now 😉
@henry-lilyanbolap2237
@henry-lilyanbolap2237 2 года назад
amazing channel so insightful
@AthleticInterest
@AthleticInterest 2 года назад
Thank you Henry-Lilyan! Always trying to answer questions we think people will be interested in
@murdpower
@murdpower 2 года назад
so we can assume that every other shirt (non-football) that are produced in same place with same materials and the same cost to produce will be sold for 90€ in the final destinations....I don't think so. defenitly a huge ripoff, only because they know people buy it no matter what.
@Mu3azOsman
@Mu3azOsman 2 года назад
Well researched and produced episode, guys!🙌🙌🙌🙌 Honestly, the only team shirt I would buy and wear is the current Nigeria 2018 world cup shirt! I really loved the unique design, and it seems fans love it too because it's sold out (in my size at least) EVERYWHERE! well, let me add that companies invest in designing and pay artists to come up with cool-looking shirts. so let's add that to the calculations maybe.
@AthleticInterest
@AthleticInterest 2 года назад
Thank you! Yes, I remember that Nigeria shirt. The first batch was sold out within minutes after the launch 🤯
@Mu3azOsman
@Mu3azOsman 2 года назад
@@AthleticInterest crazy, I still can't find my size at a reasonable price 🤣 Well done with the episode 👍👍
@wedjongkwowe4679
@wedjongkwowe4679 2 года назад
@@Mu3azOsman we kicked them off from qualifying for the World Cup 😅. Support team Ghana 🇬🇭
@chidebemugonna5099
@chidebemugonna5099 2 года назад
Then you have Puma who pay their artists to come up with the worst designs possible
@chidebemugonna5099
@chidebemugonna5099 2 года назад
@@wedjongkwowe4679 Ah yes. Definitely counts as a World Cup victory for you guys 👍
@ishmam8292
@ishmam8292 Год назад
YOUR VIDEOS ALWAYS MAKES MY DAY BETTER
@AthleticInterest
@AthleticInterest Год назад
Great to see! 😉
@gold9994
@gold9994 2 года назад
In vietnam, the friend of my friend's dad owns a boots factory for nike. Some of the stuffs that doesn't pass the QC are sold to my friend's dad, they'll fix it and sell it for 200 bucks
@FolksingerFitness
@FolksingerFitness Год назад
A great overview. One aspect that should be mentioned in this conversation is the abysmal wage earned by those who actually make them in the overseas factories. A fair cut of the profits for the workers is something we should be pushing for.
@user-ou9hy2pi4q
@user-ou9hy2pi4q 2 года назад
I live in japan. My country’s league “J League” kits is expensive.
@HappyGrower
@HappyGrower 2 года назад
Excellent sponsor segway. I like it.
@TechFloyd
@TechFloyd 2 года назад
That Thumbnail is 🔥 🔥🔥
@bikram28
@bikram28 Год назад
In India you can you buy authentic football shirts at 10-15€ (~1000/- rupees)🤷🏻‍♂️. We still thick it's expensive 😅
@FruitschannelMagnumIlirikum
Yo can we get in touch somehow?
@pocari04
@pocari04 2 года назад
very interesting, thank you! it leaves me wondering.. why is it not less expensive in an adidas store than in a JD store?
@sxh1r
@sxh1r 2 года назад
because what jd pay in overheads (rent, staff wages etc) adidas would also have to pay
@pocari04
@pocari04 2 года назад
@@sxh1r thanks, in that aspect, the cost must be similar
@deadmansfire
@deadmansfire 2 года назад
@@sxh1r also probably a deal was signed, so that fans don't buy from one store only
@TwilightShiek
@TwilightShiek 2 года назад
This video was on my youtube start page (I really liked it!) and by the fact how you pronounce Braunschweig it's obvious you are german or and least german speaking :D
@AthleticInterest
@AthleticInterest 2 года назад
😅 The clues are there
@lazomohamed585
@lazomohamed585 2 года назад
Amazing as always
@AthleticInterest
@AthleticInterest 2 года назад
Thanks!
@alancantu2557
@alancantu2557 Год назад
You failed to mention that wages have stagnated and in many cases not grown at all in most countries. This indeed means that football shirts are dollar for dollar more expensive than they were 30 years ago.
@bantenglewat9799
@bantenglewat9799 2 года назад
In Indonesia made in Thailand shirt was the best choice in quality and comfort to buy not to expensive and accessible because it's bit complicated to spend 90€ just like a month salary just for shirt
@edwindwicahyo5375
@edwindwicahyo5375 2 года назад
sabar bang :(
@Alex19781986
@Alex19781986 2 года назад
A textile company just came to my school for recruiting. One of the main products of them is the football shirt. That's interesting.
@Hola-rx1jy
@Hola-rx1jy 2 года назад
Love how sponsor was at last
@kodokodok
@kodokodok 2 года назад
if milan wins serie a this year...i will buy their shirts...it cost about 60 dollars in my country....a little appreciate from me to the club even though its very expensive for a shirts for me
@enthusiast2493
@enthusiast2493 2 года назад
Where are you from?
@kodokodok
@kodokodok 2 года назад
@@enthusiast2493 indonesia
@enthusiast2493
@enthusiast2493 2 года назад
@@kodokodok 60$ seems way more higher
@alemastro_
@alemastro_ 2 года назад
here in Milan i paid more than 120$ in july for the shirt
@ohgin12345
@ohgin12345 2 года назад
@@alemastro_ and it prove one thing. Those shirts prices are different at different places
@ari29
@ari29 Год назад
the breakdown of price will be used when milk is sold for £20
@cristiandragoti9875
@cristiandragoti9875 2 года назад
My man managed to sneak in a Dark reference at 3:43, good job
@londzale3163
@londzale3163 Год назад
In game Major League Baseball Jersey cost up to $479. It is a lot for one Jersey But they’re the best Jerseys in all of sports in terms of their sewing detail and material used you’ll get your money’s worth. It gets more complements than a button down Gucci
@alekxi
@alekxi 2 года назад
Very informative How is such content free 😀 thanks Athletic interest
@AthleticInterest
@AthleticInterest 2 года назад
You're welcome! 🙂
@kaivonfintel1627
@kaivonfintel1627 Год назад
Bro what are you talking about? Burnley sells theirs for like $55 which would mean their losing money here. Shipping and taxes are often added on AFTER checking out, so you’re always paying more than what the retail price is
@nemanja324
@nemanja324 2 года назад
1:20 That's Belodedici from Red Star Belgrade vs Marseille 1991 European Cup Final
@adarshbalachandar8680
@adarshbalachandar8680 10 дней назад
Copies of the jersey sell for 3 euros(starting) in India. Its a huge market here. Embroidered, Patches, Sublimes etc. Obviously these are not authentic. But how does it matter, I get what I want - The look is just perfect
@noordpool7767
@noordpool7767 2 года назад
€90 for a t-shirt is way to much
@issamadra3310
@issamadra3310 2 года назад
Especially when they make them for 8 euros
@wedjongkwowe4679
@wedjongkwowe4679 2 года назад
@@issamadra3310 that’s not the profit. They don’t get much from it
@pacoramon9468
@pacoramon9468 2 года назад
Because Dembele salary is way more than he deserves.
@medardbitangimana4580
@medardbitangimana4580 2 года назад
This is what u would expect @business insider to make a video about in their so expensive series 😄
@tomr164
@tomr164 Год назад
Your inflation reasoning for the football shirt pricing is wrong. During those 30 years, production also moved to cheap locations; production costs are the same/lower than 30 years ago, because they're made in Vietnam/China/Sri Lanka etc.
@davidstyles1576
@davidstyles1576 Год назад
I’ll take replicas at $40-$60 over paying for an “authentic” jersey at $140+
@neovarleydownes9109
@neovarleydownes9109 2 года назад
Great vid :0) Well...I guess someone has to pay that £516m, given to Mbappe, for signing that new PSG deal... Has anyone noticed how PSG shirts have sky rocketed over the last 24 hours? Go to the PSG Superstore on line. A PSG 2022 shirt, on the 21st of May, ranged from between £42 and £64. On the 22nd of May, they now range from between £70 to £115. It is no wonder the game of Football is going to pot and more and more Fans are becoming disenchanted with it all.
@ziko646
@ziko646 2 года назад
That club is dirty anyway..
@neovarleydownes9109
@neovarleydownes9109 2 года назад
@@ziko646 true...but then are not all top Clubs. Man City, Chelsea, Liverpool. Man Utd, PSG, Juventus, Real Madrid, Barcelona and others, all have their underhanded dealings and way of doing things. It is what the top Clubs in the top Leagues do and it is usually the Fans that suffer the most, in one way, or the other.
@ziko646
@ziko646 2 года назад
@@neovarleydownes9109 You're absolutely right but tbh PSG has gone beyond the limits, it's just way too much.
@neovarleydownes9109
@neovarleydownes9109 2 года назад
@@ziko646 I cannot argue with that and you are spot on. Lets face it, what they have given Mbappe is absolutely mind boggling, not to mention ridiculous. I know it is all about the revenue he can bring into the Club, etc, but all that just for kicking a bag of air about a field. What Mbappe has been given, along with Messi, Neymar and a few others, is all that is wrong in the game today. It finished being a sport the day Football sold its soul to the Devil, also known as Sky and BT and is now just business and a Playground for the Mega Rich. Clubs get richer and the Fan gets poorer and it is the Fan that suffers. I treated my Grandson for his 16th Birthday and took him to the CL Final, as he is a Liverpool Fan, just a shame for him they lost, but not my fault lol.... O...M...G...I wished I had promised him a house! By the time it was all totted up, for the two of us, with fair, travel, hotel for the night, food, etc, etc, it came to nearly £3,000...for one day, to watch a bleedin football game. That is what it has come to. We were talking to others and they ended up paying even more. The way Football is going, the ordinary, hardworking terrace Fan is not going to be able to go and watch football games anymore, not in the top Leagues at least. Yes, PSG have gone beyond the limit and you are spot on, but the whole of top Football is also going beyond the limit.
@AdarshKumar-nj7rp
@AdarshKumar-nj7rp Год назад
You also have to count the cost of technology. Theses companies also spend a lot on R&D. For example, researching on materials such as recycled polyester, aerodynamic cut, where to place breathable holes, etc. It takes many years to craft and perfect it. They have to adjust it's cost somewhere.
@waynehough13
@waynehough13 2 года назад
I miss when you could buy a shirt and that would be your teams current kit for 2 maybe even 3 seasons. now I only buy secondhand shirts or wait til halfway through a season when the prices go down 40-50%
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