Why Barbie Failed in China | China Economy 

You have such a high quality channel,, why does no one watch this???

Its like the people in charge are completely out of touch with the market realities. So, they crashed and burned.

Really helpful for my upcoming uni presentation. Thank you.

What i dont understand why they didnt make barbie look chinese is beyond me. But they did have a "PAN ASIAN" barbie whitch was like??? aslo barbie didnt really fit the chinese idea of woman whitch in turn again they should have just had her be the nicer and softer girl. Mattel has a problem with localizing the doll since its early history.

They should have only opened store and that would have worked .a building should rather have been build in nyc ,London.

Great video, really helpful for my uni work - thanks!

Nice video!

So its been a year since your last video but the barbie will popular in China if the barbie movie box office was a success in China, for naw its 8 million in the box office in China

Barbie is very popular in China. Your just being delusional. If you search for Barbie screenings in most major cities, you will find out they are multiple slots of them throughout the day and weekend night showings are mostly jam packed.

nahhh coz china are good in making counterfeits LMAO or what we call fake imitations ....