Why Do People Still Buy Jeeps?

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From its humble origins on the battlefield to its status as a lifestyle choice for many, Jeep has had a reputation for rugged durability and dependable performance. Jeep is more than an automotive manufacturer. It embodies a sense of community, an aura of adventure, and the spirit of freedom and exploration.
However, in recent years, Jeep has not only experienced declining sales globally but also been questioned for its reliability, pricing strategy, and brand identity. Throughout its #history, Jeep has also encountered numerous challenges that posed threats to its survival, including navigating through several different ownerships. However, Jeep has stood the test of time for over 83 years.
So, what has made the Jeep survive for all these years? How does the brand continue to be a popular choice globally?
What is the #future of #Jeep? Is the brand in trouble? How does Jeep plan to continue to survive?
Will it adapt to trends without losing its roots? Can it stay ahead of its competition?
Find out more in this video as we delve into Jeep's history, the evolution, challenges, several different ownerships, concerns on reliability, and what the future has in store. Discover how Jeep plans to adapt to the ever-changing industry, tap into emerging markets, and accommodate evolving customer demands while staying true to its heritage. We'll also explore the potential impact of technology, sustainability, and the rise of electric vehicles on Jeep's future trajectory.
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Chapters
00:00 Introduction
00:53 Military Origins
03:34 The Civilian Jeep
05:51 Several Different Ownerships
08:18 Concerns on Reliability
10:35 Looking Ahead
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27 июл 2024

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Комментарии : 76

@Businessvidsofficial 6 месяцев назад

What are your thoughts on Jeep? Why do people buy Jeeps?

@Hutch_Davenport 5 месяцев назад

Stupid question. Stupid topic.

@chileshemubanga3594 5 месяцев назад

@@Hutch_Davenportyou're right,I don't know why some questions are asked.& Why it's also a topic.

@katrinadymond4155 5 месяцев назад

Had one for years. 4inch lift on 33's It was a Rubicon and I took it everywhere on and (mostly) off road. Best vehicle I ever had.

@loekloekloek 2 месяца назад

Why'd you move on to other vehicle?

@katrinadymond4155 2 месяца назад

@@loekloekloek broke it and couldn't afford to fix it.

@johnreno8909 4 месяца назад

jeep wrangler is a fantastic brand and car and always was. its living legend.

@artisticsoul603 6 месяцев назад

Jeep is more than just a mode of transportation. It's a community!

@Businessvidsofficial 6 месяцев назад

Absolutely! Couldn't agree more. Jeep isn't just a vehicle; it's a lifestyle and a community. The sense of camaraderie within the Jeep community is truly something special!

@hectic6981 4 месяца назад

Ita a Jeep thing, you wouldn't understand! All jokes aside, the folks who actually use their Jeeps for Jeep things continue to buy vehicles that are built in a way that makes them relatively uncomfortable on road and relatively unstoppable off road because they can take them places that most other vehicles could not. To he clear, we are talking about Jeep wranglers for the most part, CJ, YJ, TJ/LJ, JK/JKU and JL/JLU, and some of the older cherokees like the XJ. Most real Jeep people don't consider the electrified versions either, they haven't put any charger out in the woods yet. Death wobble is a common problem with every solid front axel vehicle, not just jeeps. Loose or worn front end parts, generally tier rod, track bar or ball joints will cause it. A solid axel 4x4 with a low range transfer case and a relatively small footprint, with axels/tires extend past the chassis and body that does things your standard SUV cannot accomplish, even many of the other capable 4x4s, like say a Toyota Tacoma or 4Runner for example although they can keep up, with their independent front suspension they're just more likely to become disabled under extreme conditions, especially in highly articulated situations, they're also more likely to have less than 4 tires on the ground at any given time so they have a higher likelihood of losing traction in situations that having all 4 tires securely planted would be more desirable if not more comfortable for those in the vehicle. They're great vehicles off road, so if you intend to go offroad then a Jeep is a top choice seccond to none. I missed my 06 LJ so much I replaced it with a 18 JKU. I'll always try and own a Jeep, I like getting out into the woods and Jeep takes me there.

@jeffmayle6776 2 месяца назад

Yeah, I don’t think of luxury when I think of a Jeep. Or highway daily commuter. If you want that I would suggest bang something else, and I wish they would just stick to the basics. All the electronics, traction control stuff, electrical computerized stuff….just learn how to drive the vehicle. Having that stuff won’t make you a better driver ( off road) or anywhere else. You have to feel it and not get distracted by all the other stuff. Could make the cheaper without all that stuff too.

@bruceklassen8261 5 месяцев назад

I have a Gladiator,CJ5, and an 1942 Willys MB, love my Jeeps

@americanbeserker2324 5 месяцев назад

My first car was a cj7 and it has yet to break down and is still holding strong.

@jhall9602 3 месяца назад

Had a 2015 JK and now a 21 JT Gladiator.. I love ‘em and so far zero complaints or problems! Mods and fun galore!! ✌🏻

@JordanRohde-xg1oy 5 месяцев назад

Love my jeep gets my crew and my gear anywhere , literally anywhere any conditions

@atombomb6719 5 месяцев назад

Same here I've owned 3 4Runners I love toyotas, but the Jeep wrangler has held it's own Not the refinement that I'm used to, but it has leather and heated seats. It's rugged and dependable - it has won me over. The manual 6 speed is the icing on the cake. I'm content- go figure 😊

@JordanRohde-xg1oy 5 месяцев назад

@@atombomb6719 the new models are nice but now I kinda want a Willy's mb. The army jeep ☺️ Id daily drive it year round.

@atombomb6719 5 месяцев назад

@@JordanRohde-xg1oy can't put on a price on nostalgia That would be awesome to drive 🌟

@artisticsoul603 6 месяцев назад

Jeep is more than just a mode of transportation, it's a community!

@Businessvidsofficial 6 месяцев назад

Absolutely! Couldn't agree more. Jeep isn't just a vehicle; it's a lifestyle and a community. The sense of camaraderie within the Jeep community is truly something special!

@sonandsanford4963 3 месяца назад

I bought a 97 Sahara in 98 and still own it. only issues was the radiator, 5sp tranny rebuilt and exhaust manifold cracked. It still has the oem starter and alternator. The most amazing /Unbelievable thing is after 220,000 miles... the front end has NEVER been (needed) aligned. Honest... I've installed several sets of tires and rotated over all these years and each time the tech say it doesn't need it. I am not an avid off roader but I do work infrastructure so powerlines is the most action it sees and easy trails. I think It'll be pass down the family tree.

@Businessvidsofficial 2 месяца назад

Thanks for sharing!

@AStanton1966 5 месяцев назад

I just bought my first Wrangler, a 4-door Willys with manual window, stick, and V-6. The biggest selling features for me were the posi-rear end and the roll bar. In my opinion, all Jeeps should have a posi-rear end and a trailer hitch with the aux. switches!

@Summerfan69 4 месяца назад

After owning a JK for 10 years without issues I traded it for the newest JL model, well, 4 months later, I got the death wobble so I went to the dealer to find out that I got a recall so they fixed it free charge since I was under warranty then 4 years later my Jeep Wrangler is running like a Champ!!!

@onefastcyclist 5 месяцев назад

Jeeps are about the only 4x4 still available with a solid front axle - Greater articulation off - road is the only reason to buy a Chrysler manufactured. Jeep.

@AA-vr8ez 5 месяцев назад

Ineos Grenadier, Land Cruiser 70, any HD truck

@alwynsmit3546 5 месяцев назад

First is the look. They got it spot on. Same thing with the old Land Rover Defender. Then there's the Jeep lifestyle people buy into. Are they perfect modes of transport? No. But as with the LR, they don't need to be. Just a pity it's under the Fiat umbrella now, as I don't think it's ideal for reliability & quality. But that's just my opinion.

@OntarioBearHunter 5 месяцев назад

The new LRs and Jeeps are too complicated since the new Defender and JL came out. Have an 18 JK, no issues, could have got JL but had too many sensors and stuff that will break.

@Mark-yy2py 3 месяца назад

Have a 2017 JKU Willy and a 2023 4 runner. Both run like Swiss watches, but if we need to travel out of town, we take the 4 runner.

@Businessvidsofficial 2 месяца назад

thanks for sharing!

@joezephyr 5 месяцев назад

I LOVE MY JEEP! a two door JL sport S 😊

@teop7887 3 месяца назад

It's a Jeep thing. If you need to ask, then you won't get it. Love my '97 2.5L !!!

@chileshemubanga3594 5 месяцев назад

Am a Ford fan but truth be told when it comes to Wrangler vs Bronco,if its baja running I'd definitely go with the Bronco but as for rock crawling Jeep wrangler is the king no doubt!

@TheRedStateBlue 4 месяца назад

Fords are the worst engineered cars on the road.

@lavernejoyjuanites9322 6 месяцев назад

Very Informative

@Businessvidsofficial 6 месяцев назад

Glad you liked it :)

@ajf5823 4 месяца назад

I have a 2005 TJ Sport that l bought new and plan to keep forever. It’s reliable, tough and they simply don’t make them like this anymore. Everything now is plastic, cheaply assembled and complicated. I can work on my Jeep myself. It fits my lifestyle perfectly. When it needed a new top l bought one and put it on…same with the bumper, the O2 sensors, etc. I do all the maintenance myself. You can’t do that with new cars anymore.

@ArtistDanTurner 3 месяца назад

Wow. This is like a 6th grade book report.

@Trickster310YT 4 месяца назад

Freedom and adventure. That's why.

@jameseroh6544 5 месяцев назад

There are 2 kinds of Jeep owners. The ones that keep the vehicle stock. And the ones who modify the Jeep. I bought a JLU Sport S Altitude last year. With the full intent to transform the axles and suspension. The Wrangler has so many accessories available .

@Businessvidsofficial 5 месяцев назад

That's great insight!

@sonandsanford4963 2 месяца назад

True, I'm the stock guy that owns two TJ, s. 97 Sahara that I've owned 26 years and a 2005 TJ/LJ Rubicon I've owned for 72 hours. 😁

@randallrobertson4202 4 месяца назад

My first Jeep was a CJ-5 Renegade, the rest were all Wranglers, and still Own a Wrangler...

@gparroz3288 25 дней назад

There are 2 kinds of people. Those who own Jeeps and enjoy them in their own way and those who make excuses for not owning a Jeep The Lord giveth and the Lord taketh away … blessed be the name of the Lord !!! 2020 Gladiator Sport S on lifted on 35s with accessories 2005 LJ lifted on 31s with no top and tube doors Drove Army Jeeps in the mid to late 80s until they were replaced by the Hummer

@johnsilver7150 4 месяца назад

I have had 2 wranglers and still have a Gladiator. Jeeps are more reliable than Ford and GM.

@DZ-cm5xw 5 месяцев назад

Because Jeep makes the Wrangler an icon for women. They are the LV bags for ladies. When a vehicle becomes a fashion accessory and so cute, price is secondary. Look at our town’s high school parking lot, it is like a fashion show for Jeep Wranglers, all sort of color are there.

@DZ-cm5xw 5 месяцев назад

Also, if you don’t modify a JL wrangler, it is reliable. I have two along side with a Honda. Jeep has put a lot of efforts on Wrangler, while they short change their other models, they put all the goodies in the Wrangler. Wrangler JL has aluminum body and magnesium alloy tail gates. Their 4xe system is more sophisticated than other models. The grand wagoneers are jokes unfortunately.

@bnighter 5 месяцев назад

Just Enough Essential Parts

@peashooterc9475 3 месяца назад

Just Empty Every Pocket.

@ericjohnson-jo6fj 5 месяцев назад

where do YOU live!?

@kinikinrd 5 месяцев назад

It's a Jeep thing, you wouldn't understand

@Tigerbythetoe 2 месяца назад

The Jeep Grand Cherokee, Compass and all those overpriced models are the ones I would never buy. Although they are really nice, great fit and finish. I never heard anything good about those as far as reliability. If I were to get a Jeep it would be a wrangler or gladiator you know what some would call a “real jeep”. Something you gotta take off road and get it muddy once in a while.

@Businessvidsofficial 2 месяца назад

Thanks for sharing!

@bobnoblesjr.465 4 месяца назад

Quick answer: It's a Jeep thing, you wouldn't understand. 😉

@henryjones6957 4 месяца назад

The models shown don't always match the text. So far for AI.

@Businessvidsofficial 4 месяца назад

We apologize for any inconsistencies you noticed between the models shown and the accompanying text. We strive for accuracy in our content, but occasionally errors can occur. We appreciate your feedback and will work to ensure better alignment between visuals and text in future videos. That said, we do not use AI in any aspects of our video creation.

@bones549 5 месяцев назад

Yea sales down 34%. Sales price up 61% in 5 years.

@Businessvidsofficial 5 месяцев назад

It's true that sales have experienced a decline but the increase in sales price also suggests that the brand is still popular and there's still considerable value and demand for the product.

@phlashtheband4939 5 месяцев назад

Jeep lost its way years ago, trying to become a luxury ride instead of the utility vehicle it was loved for! If you want anything close to an OG jeep, get a Roxor!

@Businessvidsofficial 5 месяцев назад

Interesting take! Many echo your sentiment on Jeep's evolution. Have you tried the Roxor? Curious to hear more about your experience.

@phlashtheband4939 5 месяцев назад

I have a 1945 CJ2A, but a friand has a 2020 Roxor which reminds me a lot of my Willy's, I really think it's as close as you can get.@@Businessvidsofficial

@markgiles8527 4 месяца назад

Because Jeeps are what people want. 😂 if that makes sense.

@bnplaza 4 месяца назад

luv jeeps but they're to much trouble

@rlowle1228 3 месяца назад

I keep buying jeeps but i don't know why. They are so poorly designed it's like they have tons of shitty parts so they just put them all together and end up with another model.

@Businessvidsofficial 3 месяца назад

Seems like a Jeep thing :)

@renatajd7758 15 дней назад

You are just exagerating. You are the a Ole who will always complain about anything to look as an expert.

@dropleckk4404 2 месяца назад

That’s an idiotic question.

@toastydoggo2313 3 месяца назад

Jeep should’ve disbanded in the mid 2000s

@lawrencefleck1117 6 месяцев назад

Total overpriced toilets.

@Businessvidsofficial 6 месяцев назад

Thank you for sharing your perspective. The perception of value can vary among individuals. Any thoughts on why Jeep is still popular and people still continue to buy them?

@DZ-cm5xw 5 месяцев назад

Still more reliable than Land Rover and cheaper.

@billredding2000 5 месяцев назад

@@Businessvidsofficial "Lawrence" is likely a case of Sour Grapes -- he couldn't afford one anyway. Most critics of Jeeps are just clueless parrots as they know nothing about them personally, yet keep repeating what other clueless parrots say. In reality though, today's "classic" Jeeps (Wranglers/Gladiators) are the best they've ever been. As for me, my 2021 Jeep Gladiator (Rubicon) has been fine in the almost 3 years I've had it. Would buy another Gladiator in the future IF I ever want to move on from this one as it's the Top Dog when it comes to serious/off-road-focused 4x4 trucks -- and being in the mid-size segment can even go where bigger trucks can't (but they couldn't keep up anyway). My Gladiator is also a smooth-riding long-distance road-trip vehicle as well -- and my Daily Driver. ;-) -- BR