Why Dunkin' Is Taking On Starbucks And Betting On Coffee 

I don't care what they do. I'm still gonna call them Dunkin Donuts 😂

I love Dunkin’. If only they would make my coffee the same at every store.

This remodeling makes DD look very friendly and bubbly. Whereas after leaving Starbucks, I experience a feeling as if though I've been robbed!

I’m obsessed with dunking over Starbucks tbh their prices are amazing, coffee is amazing, and they just make me happy lol

Dunkin should open up the area for students to do work. Make it more “cafe” like.

This is the longest coffee ad I have ever watched.

starbucks coffee is horribly bitter, I'll take dunkin' every day!

Dunkin needs to revamp its store staff. Also, the donuts haven’t been made in store for quite sometime. Therefore, you no longer get that fresh baked aroma when you walk in. To arrive at a store and see trays of donuts being unloaded from a two axle truck just doesn’t get it!

why am i even watching this when i dont even have dunkin in my country . . . . . . Update for those who asked: I live in Serbia (south Europe)

YOU AREN'T DUNKIN ANYTHING IF YOU DON'T HAVE DONUTS

Why am I watching this , I live in north Africa and we don't even have dunkin lol

"Customers often feel skeptical when a brand tries to do something that doesn't feel authentic" oh yeah? *takes bite of Taco Bell fries*

They should make their stores more cafe like and make their hiring process stricter. It would definitely improve their sales...

I don’t care what Dunkin does, it will always be my favorite. I even work at Starbucks and go get Dunkin when I’m done.

Dunkins biggest problem is almost all their locations are franchised. The experience is never the same at all the different locations. My coffee might be great at location A, but at B, and C it’s way off. Starbucks the customer service is better and the coffee is the same across the board.

"Dunkin got its start here, in Quincy Massachusetts" then it shows a photo of downtown Boston, 20 miles away....

Dunkin’ Donuts sounded better

“Dunkin started here, Quincy, MA” ... shows a photo of QUINCY MARKET in BOSTON not QUINCY 🤦‍♀️🤦‍♀️🤦‍♀️

100% prefer dunkin. I can go to dunkin twice a week and pay the same amount for one coffee at Starbucks. Also the employees are much friendlier at least at the rockwall Texas location!

People only like Starbucks for the brand their coffee is so basic

Dunkin' has a stronghold in Northeast, they historically have. They're everywhere here but I like to make my own Cafecito

I’d take dunkin over starbucks any day

As far as coffee goes the experience at dunkin is like going to mcdonalds for a burger. Biggest problem is inconsistency. From the employees to the coffee. Sometimes fast service sometimes slow, sometimes friendly employees sometimes incredibly rude, sometimes coffee made right sometimes made terribly. No matter what starbucks I go to its always the same and its always good.

Dunkin's coffee and food options are good, but they need to have a more comfortable environment. Most Dunkin locations got rid of all seating options since 2020, and failed to ever bring them back. If they focused on creating a cafe-like environment for people to sit comfortably, socialize, or get work done, they'd probably be more successful. It's really annoying trying to grab coffee from Dunkin when you want to sit for a moment or have somewhere to lean to just stir your drink, but all it's just vast, open space where tables once used to be.

Starbucks is overpriced

Just my personal taste, but I enjoy the flavor of Dunkin's coffee a whole lot better than the double burned flavor of Starschmucks.

I recently spent 6 months in Maine where Dunkin is everywhere and Starbucks is scarce. The issue I had with Dunkin was the service. Every Dunkin I went seemed to be employed with people who just couldn’t be bothered. Thankfully, there were plenty of Tim Horton’s in Maine, which turned to my preferred choice. Too bad neither Dunkin or Tim Horton’s are found in Wyoming. So we’re stuck with Starbucks.

I would go there if their environment and exterior was more cafe-like and cozy. That’s why students go to Starbucks, not for the coffee but for the cozy environment.

We need more donuts because the donuts community is dying

The caramel iced latte from Dunkin is life🤤

Been a Starbucks loyalist for many years now. But trying Dunkin's coffee surprised me. It's not only better but it even cost significantly less.

I love Dunkin doughnuts. Great price for food and coffee. Sometimes I just want to go to Starbucks and get my favorite coffee. Starbucks coffee anywhere I go is always consistent and customer service is amazing. DD need to get more training trough out their stores to be better at customer service and consistency. Also agree with some of the comments about them needing some comfortable seating to make it a good hangout spot.

That's quincy market in Boston. Not quincy Massachusetts. Please review the work of your interns

I have been a Starbucks fan for years but I switched to Dunkins because of their coffee. Dunkins has some great food items and donuts! Starbucks coffee is expensive and not that strong compared to Dunkins.

I can buy 3 coffees for my friends at the same price of one coffee in starbucks

By me, Starbucks (mistake#1)bought a corner lot next door to Dunkin donuts in the same strip center. (mistake#2) they blocked off access to the Dunkin Donuts parking lot, which backfired big time. Drivers can only get into Starbucks by driving north or east. Dunkin Donuts entry is further down and can access all four ways. Dunkin was smart and seen what was coming while Starbucks was building their store, Dunkin streamlined their drive-thru. Long story short anyone trying to get to Starbucks from the parking lot end up in Dunkins drive-thru

I’ll just make my own coffee at home for $0.20 per cup

Used to work here in college. I majored in Business and it's amazing to see this kind of growth!

I love Dunkin but I love their tea. We need more tea choices to. Maybe international teas. 🤷‍♀️.

I’m in love with dunkin

I love Dunkin Donuts (yeah, still calling them that!) and I've really hated that they taken away so many of the breakfast/lunch options; THAT'S what I found to be different about DD, that they offered inexpensive but good food options. Starbucks is both awful-tasting (to me, at least) AND expensive. I wish DD would have pushed their food options more and just let Starbucks be the coffee 'winner'. More than enough coffee places out there, but not a whole lot of inexpensive food options; DD could have really been the market 'winner' on that.

It’s a shame they aren’t including customer service as part of their new business plan. My worst customer experiences occurred at three of their locations and yet they still disregard my input after attempting to contact them through the proper channels. Shame

As a Canadian, I remember Dunkin' as the coffee place Tim Hortons crushed. I hear it's the opposite down south...

7:17 is the Starbuck in Keywest, been there many times, especially into the CVS just across the street.

Their biggest challenge is going to be customer service, if they want to steal market share for Starbucks. Dunkin’ Donut employees are something else. Starbucks attracts more millennials and younger generation who are in school and actually have a vision for the future in their life

Dunkin’ Donuts reminds me of my childhood

Excellent reporting CNBC ,,,, as always

I love how everyone in the comments loves Dunkin’ better and so do I 👍

Starbucks coffee tastes terrible. Burnt and sour. If Dunkin just made decent donuts they would own it.

"in the 8th grade" The tone shift lmao

Dunkin started in Quincy, Massachusetts as the voiceover said. The image shown was of Quincy Market which is located in downtown Boston (next to Fanueil Hall).

The First Step Dunkin should do first is to hire an employee that doesn't know how to spell a name

I want two espresso shots 3 Carmel swirls two mocha reg cream and sugar .....i want 3 creams 5 sugars ......i want a latte with almond milk 3 Carmel swirls ..........this is why the lines are long .....and certain. Customers think we need to go comic book style and speed along...........people really do under value us as employees ........

We only have one dunkin in my town and the customer service is horrible. Like even the manager is openly rude to customers.

I love dunkin, recently tried their new chocolate caramel cold brew, and it was amazing! I have a dunkin within walking distance from my middle school, and one of the best things is going with your group of friends(and maybe a parent or two) and go to dunkin and have a great time. Love getting a donut with a hole and puttting it on the straw or a cold drink, although I have a soft spot for the Boston cream. Can we talk about the original dunkin and how cool it is? I went their, just near Boston, and it’s incredible in there with great photo ops. I live in a Starbucks kcup household, and am slowly convincing them to buy me dunkin chocolate caramel turtle coffee pods.

At 1:49 your narrator/reporter said, "Dunkin' got its start here, in Quincy, MA," as the video showed Quincy Market, which is in Downtown Boston and about 10 miles north of Quincy. 😂

I love Dunkin’ 🍩 and now they have the beyond sausage sandwich 🥪 Soooo good!

In Spain Donuts was already a trademark so here we have Dunkin' Coffee

Dunkin: Worse coffee than Starbucks, worse donuts than Krispy Kreme, and there's still a dozen of them around my house.

I was a Dunkin' Donuts kid before, fast forward to today I may enjoy the occassional coffee at Starbucks but my everyday pick will always be Dunkin' especially for breakfast and afterwork, a donut and coffee are perfect together.

The image you show is of Quincy Market, which is in Boston, not Quincy Massachusetts

All it takes is a video like this to make me crave another cup ☕, even if it's late afternoon.

I live in San Francisco and the closest Dunkin’ Donuts I can think of is outside the Oakland international airport in a gas station

Coming from an ex Starbucks barista, I can tell you that there isn't that much training that goes into making the drinks that you'd think there was. A lot of co workers used to wing it, and it would be an overpowering flavor with a minimum amount of something else to make up for that. I would constantly ask how to make the drinks properly and the bosses would sit back and yell at us more than train us. We were trained (and this still happens to this day) to NEVER close the window! Always be friendly to the customer and they are "always" right! Ever wonder why the baristas are so nice? I was trained to be nice even if there was conflict. That turned toxic and I couldn't take everything that happened, having to do with customers who purposely knew this to start something and with the anti-maskers and COVID-19, not being respectful with social distancing and constantly touching my hands without wearing a mask. All of that happened when COVID-19 first hit, and since then customers don't have to wear a mask in the drive thru. That's how it worked sadly, and sometimes you'd get more milk and less flavor in your drinks but somehow they all still collided to taste relatively the same every time. Also, when you order a tea you get 1/2 water unless you specifically ask for no water! You are getting CHEAPED out, and no one thinks to ask questions because well... Starbucks is notoriously expensive so you think you're getting quality. Starbucks is also expensive because of the beans, where they claim they're "ethically sourced". In reality, they're never ethically sourced from all of the under paid foreigners who harvest the beans and such. Quite a bit of it's unethical processes are hidden underground, and although they have more flavors of things and more customizable than Dunkin, I can guarantee Dunkin is definitely more ethical and cheaper. I never went to Dunkin and only Starbucks for coffee even before I used to work there. Dunkin has so many menu options and it was so surprising to discover that! If you're reading this all the way until the end, thanks for taking the time to read my comment! If you wanna know how to make any DIY drinks at home that are on the Starbucks menu, or wanna know what ingredients and specific flavors go into their drinks HMU! I got you 🙏😎😎💅🤣

It seems like Dunkin’ is becoming the US version of Horton’s

I actually work at one of the next generation stores in my area, it's pretty cool. I like the people who work there. While it's super ambitious, I think if they can hit all their marks, and a couple others they're missing, I think Dunkin' will be successful.

Lol I’m from Boston and the pic of “Quincy” is a actually Faneuil hall market place in Boston lol. I’ve actually seen the original Dunkin in Quincy and it still has the original look on the outside. Pretty cool.

At 1:47, that is not Quincy, MA. It's Quincy Market in Boston, MA.

I like the idea. However I still like my local coffee shop with locally roasted coffee beans. Support local businesses!!

"Time to make the donuts" is a classic..why change the name? You're not fooling us...

I had a friend That kept going to dunkin donuts between 8 and 10 am for a month and they were always out of everything but coffee for the day (this as back in like 2004 or 2006). we started calling them dunkin coffee after that.

I love Starbucks, not just the coffee but they treat their employees well and I am all about supporting that.

Dunkin’ Donuts is the best💯 I hope they improve the services and,menu in Saudi Arabia. 🇸🇦

@1:48 Says DD started in Quincy Mass, but shows a picture of Quincy Marketplace which is in Boston. They are about 11 miles between them.

really informative video. liked and watched this content :-)

Dunkin black coffee no sugar w/ 1pc boston creme..thats it..always a treat for a day.

Narrator: "Dunkin got it's start here, in Quincy Mass" Shows: Pic of Quincy Market in Boston LOL

DD needs to increase quality of service, food, coffee, employees, brand image, etc. IF they do, and that a big 'if', they can definitely overtake Starbucks. DD has better coffee but SB has the brand, service, infrastructure, corporate culture to get people to spend $5 for coffee.

I only saw one Dunkin Donuts in London, I wish more would open here in the UK

In the city I’m in, DD locations are shutting down and SB is almost at every mall, there’s over 80 malls in this city.

I never drink coffee from Dunkin Donuts... Just want their donuts, take it home and enjoying my donuts while watching TV

Had a French vanilla iced coffee & a 2 for $2 wrap this morning at DD! Yum! Iced coffee for bfast or a snack anytime of day the Dunkin’ way! 👍🏻

1:01 lol, is that an old Red Lobster???

I wish we had a Dunkin Donuts in Idaho love this place

when I walk into a dunkin... I'm pretty sure the've never made my drink right...

It’s like a hit or miss with their coffee. All depends on when the coffee was made and if it was left too long on the hot plate (sometimes has that burnt taste). But still would get Dunkin over Starblocks.

1:50 That’s not Quincy, MA… it’s Quincy Market in Boston, MA.

I question myself everytime I go get coffee at Starbucks as to what's the motivation for me to do when most the time the coffee is just "meh". Well, the answer is the overall experience and the way I feel about the time I spend there. May be its just me but I never left starbucks feeling bad or disappointed about the service. The crowd that starbucks attracts is also great, that makes the whole experience of taking a trip to SBUX a pleasant one. It's difficult for other coffee shops to create a similar atmosphere.

I have a Dunkin card and love the ice coffee when mixed right. I almost always use the drive thru. However, I have experienced the store computer "off line" several times and a general inconsistency in the coffee taste at different locations. Without a computer to connect to, I cannot use my mobile app to order. The inconsistent taste has driven me to a competitor (Mc) which has the same taste with every cup. I'd say these are two areas needing improvement.

these clips are so useful for me as a finance student.

@ 3:08 it shows that dunkin was in India in 2019 but all shops shut in late 2018 here in India 😭

The original 1st DD is still open in Quincy. Looks fenominal with original logo

Blind test from 7 years ago placed Starbucks at worst and dunking donuts at the top so nothing new really, there coffee is just better by alot.

*Good Luck Dunkin'* i never liked the taste of coffee, but look at those donuts ;)

I didn’t even know Baskin Robbins was still open. I haven’t seen one since I was a teenager

I visited and lived in the East Coast mid-2000s briefly and enjoyed it except during winter but loved the snow😀❄️😀❄️ I really liked the combination of coffee and donuts together; which you don’t get here in California at Starbucks 😢😢 I bought a D D travel mug (which I still have😀😀) with its logo on it to remind me I was here in the East Coast briefly one time in my life 🇮🇳😀🇮🇳😀 I like both places for coffee and donuts 🇮🇳😀🇮🇳😀

They got great breakfast options at reasonable prices but Starbucks has some more options across the board.

The edge dunkin has over Starbucks is food not coffee.

I love both they each have their pros and cons 🥰

I'll be honest...the beginning background music is catchy! Has me dancing in my seat instead of listening to the video.