Why Hershey bars taste like vomit (and I love them) 

This is actually my first time hearing people say Hershey's tastes like vomit, what the heck

"I've had Hershey's more times than I've thrown up" don't brag

That remark about parmesan containing butyric acid actually solves a childhood mystery for me. See, a babysitter had made pasta for dinner at one point and a very confused younger me thought it smelled like vomit for some reason. It was likely the parmesan cheese causing that, combined with the fact that I had been sick pretty recently at the time. Somehow I smelled it in the food and, possibly because of how recent the memory of that illness was, I couldn't smell much else besides sick in that. It confused the ever-living daylights out of me at the time. Probably confused the babysitter, too.

I’ve tried the Euro version once, and while I didn’t associate the taste with vomit, I did feel that the bar was sour/rancid, which is essentially in a roundabout way what it is. Then again I’ll argue that Finnish Fazer milk chocolate is the best general purpose milk chocolate in existence due to childhood indoctrination as well.

This is why we love Adam: he creates videos NO ONE asked for, but are incredibly fascinating and relatable.

Hershey: Why I season my MILK and NOT my CHOCOLATE!

I’m from New Zealand and I tried Hersheys for the first time in the U.S. and that was my reaction too 😅 I couldn’t believe it. I thought maybe it’s just a problem with me lol.

As an American, I also grew up eating this stuff, simply because it's EVERYWHERE. However as I got older and tried other kinds of chocolate from brands like Lindt and Ghirardelli, I now understand how Hershey's tastes like vomit. Tastes pretty nasty to me now and I probably haven't had any in over 7 or 8 years because of this 😅

Adam when he throws up: "mmmmmm chocolate"

Alternate title: Budget Markiplier tells you your tastebuds suck for 13 minutes

I've never heard of someone saying that Hershey's tastes like vomit, but I also didn't grew up eating it, and when I tried for the first time, it had a "plastic feel". I usually don't eat chocolate like other foods, chewing to the smallest amounts, what I usually do is just feeling the chocolate in the mouth and letting it melt on his own, and Hershey's don't melt that well, but the taste for me was pretty fine, I've had better, but it definitely wasn't the worst

I am a very unique case in this conversation because I grew up in America with Hershey’s chocolate but I was born with a severe anxiety disorder that makes it so that whenever I panic I vomit, on top of that I panic very easily so the statement “I haven’t thrown up more than I’ve eaten chocolate” is actually the opposite for me. And the taste of the acid is more related to vomit than chocolate with me so Hershey’s chocolate does taste like vomit to me. I’ve always wondered why that is and now I know why

Adam: This tastes like *_VOMIT_* Hershey's: ...oh sorr-- Adam: IT'S AMAZING, I LOVE IT Hershey's: eh?..

The Adam from a parallel dimension would say "You know this Hershey's bar doesn't have the same creamy and fatty taste that I'm used to, but it's still a good treat. Long live the empire!"

I actually really like unsweetened baking chocolate. Or at least I did when I was a child. Haven't tried it in over 10 years come to think of it. I remember running away as my grandmother chases me with her husband's cane because I'd always break into her stash. It's hard, sorta crunchy and crumbly, and very bitter. I've always enjoyed bitter foods, and the hardness is nice for satiating my neurodivergent need to chew ice without actually chewing ice.

Humor is when you pick up on things they were only a fleeting thought to someone else. Your channel is so fantastic, you're awesome to listen to and probably even better to talk to.

There was a kid that kept stealing my son's lunch in 1st grade. The teacher wouldn't do anything to prevent it so I sent in a chunk of baker's chocolate with his lunch. His lunch was never touched again after that

I remember bringing back a bag of Hershey's Kisses from the states, after everyone telling me how amazing they are. They didn't taste like vomit to me, but more like really cheap chocolate that's been left out in the sun for too long. Dull, no lasting flavor, no creaminess. I don't think Cadbury is a gold standard here in the EU (at least outside the UK), but I would never ever choose Hershey's over Lindt or Guylian, which you can acquire for very reasonably cheap prices in any supermarket.

Yea the vomit flavour is what hit me with my first try of hersey. But i am spoiled, just across the border from Belgian artisinal chocolate. Also 96% dark with hazelnuts is my favourite bar. (but imho, only good fermented food is the occasional beer)

He’s not only a chef but a food philosopher. Really great content! Love it!

3:55 - Something he doesn't tell you about Hershey which is very cool and crazy is that when Hershey started making chocolate he no longer had the caramel business. Hershey went to the worlds fair, saw one of the first industrial chocolate making machines on demo there. He then sold his caramel business and bought one of the machines. At this point he'd never been in the chocolate business and didn't have a recipe so he retreated to that estate to figure out how the hell to make chocolate before he went bankrupt. And he did.

“Why my steak taste like a seasoned cutting board ( and i love it)”

The Hershey chocolate available here in India tastes fine. But Cadbury is better. Particularly daily milk Silk which just melts once you put it in your mouth.

Just tried Hershey's for the first time here in Australia and googled why it tasted like vomit. Interesting and also 🤮. Maybe it will grow on me I will try some again some day.

When I lived in Germany in a shared house, we had an American come over to live in the house (we all worked for the same company as students) and before she arrived, she kindly sent a big box of American treats for us to try! When we tried the Hershey bar, we all (British, French, and Germans) thought it must have spoiled during shipping and were amazed when she arrived and told us it was fine! “You mean that’s what it’s supposed to taste like??? 🤯”

The worst part of this video is even if you didn’t think Hershey bars tasted like vomit before, now that you make the connection in your brain they do

I'm European and I have moved to America recently, I can't eat Hershey's. I just can't. I have survived with Lindt 85% cocoa and chocolate that I have found in Lidl or Aldi. I'll pay twice the price for chocolate rather than buying Butyric acid chocolate bar. It's like cilantro, I just can't eat it.

This guy is great. I love how he uses great sources for what hes explaining. So hard to find this much effort in mainstream media let alone youtube.

British Hershey bars taste completely different. Exactly like a "Yorkie Bar" if you've ever tried one of those before. A alightly malty chocolate taste.

The idea that I've simply become acclimated to the taste of vomit is a weird one. I have puked a handful of times and I never thought Hershey, but it's interesting to see how some people immediately can make out that distinct flavor.

Lived in the US my whole life, recently started eating only organic or low sugar chocolate and then went back and ate some Hershey's and other processed stuff and immediately noticed the vomit taste.

As an American who absolutely hated milk chocolate my entire life, you have no idea how vindicated I feel that the rest of the world agrees with me on this

This guy is like the Vsauce for food

I love how Adam is a defender of the "folksy" or "average" or "common" tastes and approaches to cooking, while at the same time encouraging people to raise their game--in both the culinary and gastronomy aspects of food and culture. Plus the history lessons and myth debunking are always interesting. A really unique approach that I love, like a more homebound Anthony Bourdain, but Adam is still in a class of his own

As an Australian I guess I finally know why despite having many US products, our chocolate market is dominated by Cadbury's

As a european... I really loved Hershey's when I tried it! That aftertaste felt pretty unique to me, exotic even. Maybe I'll buy another bar someday

I'm a chemist and cringe when people get science wrong, either straight-up wrong or say words you can tell they don't understand. Adam does a good job of making the science understandable without dumbing it down to the point of it being wrong. Good job.

"Why do people say Hershey's tastes like vomit?" Have heard exactly 0 people tell me it tastes like vomit before. "Tastes like shit" sure... but not vomit...

I'm from the US and I also realized Hershey's tastes like Vomit one day, and then I had it a few times again so I had to search it up. I was shocked that I found actual results. Hershey's used to be so good to me until just a few months ago

I tried american chocolate and hershey's kiss when I was 4 years old and I immediately spat it out. it was from a friend of a relative and we all thought it went bad on the way home.

According to the law of snobbery and objectivity, I will now only consume: 100% pure ethanol 100% raw steaks with no seasoning, room temperature 100% raw cocoa beans

If you’re American and can’t really taste the “sick” but are curious, eat a piece of Hershey’s and while it’s still in your mouth take a sip of a citrus soda (Mountain Dew, Squirt, Fresca). The citrus elevates the pungent flavor

When I first tried Cadbury chocolates because of my British aunt mailing them to me as a kid, I thought it tasted like flowers. I thought the chocolate had a very strange floral taste to it that I had never tasted in chocolate before.

I am also from Pennsylvania-and therefore, Hershey’s milk chocolate bars were a pretty common desert (for sure they are the only chocolate that goes with graham crackers and roasted marshmallows!), but as I got older I grew to appreciate savory flavors over sweet ones. So as an adult, I’m not much of a milk chocolate fan-I enjoy dark chocolate much more. Dark chocolate paired with almost any kind of fruit is my absolute favorite.

As a Greek who tried Hersheys once, i have to agree with the vomit taste. In GR we have ION and Lacta mainly (First one is local brand), they taste 10x times better. Although Cadbury is not really a good example of mass produced quality chocolate. I would choose the Milka brand for this.

As a European having tried Hershey's, I can only confirm. However, Cadbury has really fallen in quality in the last 30 years and I agree that it tastes oily and too sweet. You should try Lindt or Fazer or similar high quality, but still mid-prized milk chocolate. Either way, if you enjoy Hershey's - good for you!

it takes me forever to watch your amazing videos because i keep having to go to the pantry because your videos make me crave.

I can't believe there are even people who eat Hersheys in the first place. After I eat it a strange brown liquid that I cant swallow pools up in my throat and I have to spit it out. Also it tastes like plastic

I was so dissapointed when i tried hershey's for the first time. It tasted really bad since i grew up eating brands like milka, kinder, galeb and najljepše želje which all had a very smooth taste unlike hershey's which tasted kinda acidic.

I was thinking, "no Hershey's doesn't taste like sick" then we reminded later in the video that our UK version is a different recipe. I've never eaten the genuine thing

After learning about butyric acid from this video, I then went to search on whether butyric acid is in kombucha, which it is! This explains why every time I try kombucha, it has the aftertaste of spoiled food or vomit. I thought i was just not used to it

imagine my surprise when my American friend recommended this and said it was his favorite chocolate, and I got one and it tasted like vomit. I thought it had gone bad and tried another one and it tasted vomit too so I understood this is just how it tastes.

Alternate title: How nostalgia affects one's sense of quality and why marketing targets children.

I love how not-snooty your content is. It's so easy to just tear down the working man's chocolate but you can offer a constructive, informative take on it.

hi adam! i'm a new subscriber and i've been enjoying your videos a lot. thank you for putting out engaging and quality content! my boyfriend and i have tried to temper chocolate (unsuccessfully) in order to make a chocolate dipped biscotti. i was wondering if you would consider doing a video navigating this process and the science behind it? thank you in advance!! we both love your work.

My chemistry teacher once showed us butyric acid - and that stuff smelled like vomit 100%. I couldn't have imagined this would be in any desert food..! lol

Anything tastes like vomit if you eat too much of it and throw up, technically.

"Why I season my vomit, not my chocolate"

I recently went to The United States and tried Hersheys. I couldn’t believe people actually ate it and enjoyed it. Absolutely tasted like sick to me. Left an aftertaste in my mouth as if I just threw up. Glad to see I’m not the only one.

As a European I tried US imported Hershey one time. It wasn’t bad but it wasn’t the best chocolate I ate. But still that cheap 39 cent chocolate bar was better than Hershey 😅

this reminds me of the disgust I often see when I tell people Little Caesars is my favorite pizza restaurant. even I admit that if objectively bad pizza existed little caesars would be close, and I agree with my wife's assessment that it tastes like cardboard with a thick layer of heartburn. but I don't taste that, I taste playing monopoly with my grandmother before her parkinson's ruined her mind. she was a terrible cook so when I'd visit she always got little caesars. so it tastes like fun times with people I love :)

So interesting. When I was 14 someone brought a Hershey’s bar to school and we all thought that it was joke chocolate meant to taste like vomit. I remember one girl started screaming after she spat it out 😂

Boom! Thank you for this video. I never understood why folks from Europe disliked our chocolate here in America. I grew up here and I have always loved it. Like you I always found that Chocolate like Swiss, German and most others from Europe just felt like didn't taste as good to me yet I was suppose to believe that their chocolate was better and that ours was nasty. I didn't mine eating their chocolate just don't prefer it over ours. Now thanks to you I have a better understanding of why our taste in chocolate can be so different. I think taste can be connected with psychological triggers in our brains and if we are used to eating something from a young age we become used to it. To me Hershey chocolate taste is rich creamy and sweet and I love it also chocoa is naturally very bitter which I like in dark Chocolate. I bet if my parents would have given me some unsweetened chocoa like for baking the first time I tryed it I would hate it today and wouldn't be such a chocoholic. Lol great video.

An interesting experiment I saw play out on a foraging page that I'm a member of on facebook saw one of its very knowledgeable members attempt to make a chocolate substitute using the fruits/seeds of the lime tree. By lime I mean English lime or linden tree as opposed to the one that bears citrus fruit. She was basing it on the writings or a French pharmacist who may or may not have actually existed (very vague I know) but the outcome according to her was a very resonable approximation of a cocoa flavour. From recollection I believe the trick lied in the amount of roasting time you allowed the linden pods/seeds/fruits (whatever the fuck they are called) considering the linden tree is a hell of a lot more prolific and grows in a greater variety of climates it might make for a cheaper chocolate flavour solution to the right enterprising company with deep pockets who has the time to bring something more mass scale to market. Another plant that is reputed ro have a chocolate flavour is the himalayan honeysuckle (sometimes known as pheasant berry) that is often planted as an ornamental plant. My previous experience of those berry's is of more of a burned caramel type flavour though. But rather pleasant in its own way. Considering the fruit has ro be incredibly ripe before that flavour profile kicks in though doesn't lend itself well to scaling for map production as they're not the easiest things to pick at that stage

I once sat on a buss and i felt this delicious smell of strong sharp cheese, i found out about 15 sec later that the person behind me had puked on the back of my seat...

I'm neither European nor American, I remember the first time I bought Hershey's, I was so excited because it's something that I've always saw in movies and all, and it's not easy to find it in my country so I bought a big bag. After the first bite I was really disgusted by it, I thought that I was tricked and that it probably was rancid because of poor storage or something. Up until this video, I really thought that was the case, but well ... now I know it's how it's supposed to taste. I also now realise why it's super unpopular in my country and why it's so hard to find it (despite the easy availability of other American brands).

I love the philosophy included in the explanation. I watched a very short explanation video and came back to yours and I'm glad I did

I tried American harsheys chocolate for the first time 2 days ago. I so wanted to like it . Sadly it did indeed taste like vomit to me. Yet it got me thinking that the sour flavour would add complexity to the flavour for those who are used to it. So chocolate from Scotland (where I'm from) or Europe would perhaps taste boring to those who are used to hersheys. You answered my thoughts in this video. I personally love dark chocolate 70% cocoa. Great video

2:18 I was expecting him to pour milk all over the counter

Funnily enough I actually kind of like unsweetened baking chocolate, not because it actually tastes very good but because when I was a preteen I was very into baking, so we usually had baking chocolate around, and sometimes I would sneak into the kitchen at night to eat some because I really wanted chocolate and it’s all we had. I was so desperate for chocolate in any form that I forced myself to enjoy this lmao

you made me go look at the ingredient list of my Meiji bar, and I just realize the sticker for import says "Chocolate Flavored Confectinery" and indeed vegetable oil in it. Also, looks like japanese choco is "inferior" as well b/c half the portion is added sugar w/ milk comes before cocoa - doesn't stop me from eating it though. I actually like sour food, but I always hated Hershey b/c my mind expects a chocolate to be bitter/sweet. But I've never related the taste as vomit since it doesn't smell from far away and I never tasted vomit before.

I live in the middle east, and when I visited America and tried Hershey I immediately checked if it was spoiled 😂. It was good the second time tho

British people: "Hershey's chocolate tastes disgusting!" Also British people: Eat pork blood mixed with oatmeal and call it black pudding

Non-american here: Hershey's doesn't taste like vomit to me but it does taste quite plasticky when compared to most european brands, which taste smoother and round

Now i want to see a video with Milka Bars and Lindt. Lot'a folks say they are the undisputed best.

I had my first shmores yesterday with American ingredients I thought the chocolate (Hershey's) had a cheesy aftertaste (I do love parmesan on my pasta), needless to say everyone thought I was mad. Glad to find out that I was not mad and there was a basis to it.

Bruh is everyone vomit tastes like sugar here? Seems like I'm missing out

I was so excited to try my first Hersheys bar when I was a teenager, i was horrified that it tastes like sick to me. I never really thought about it again, I thought it was just me!

I always hear foreigners claim that Hersheys tastes like vomit but I never thought or heard any of us claim that one's vomit tastes like hershey

I tried the Hershey bar here (southern Europe) once and though "heh! It's not so bad. Why do people diss on this so much?" but now that I saw your video about the "americanized" Cadbury bar, can my Hershey bar have been "europeized"? If so, I'm yet to try a true vomit bar... I'd like to try one so much. Guess I'll have to buy one when (or if) I visit the States.

If my vomit tasted like Hersheys, then I should be living like Willy Wonka right now edit: i don't vomit a lot. But when I vomit, I would bottle it up lmao

Man I sure wish my vomit tasted like Hershey bars. I’d be puking every day if it did.

Europe here (yes, the whole peninsula; excluding the islanders - whom I respect and love, but they’re just different)! I had Hershey’s a lot of times (various kinds) in the US and at airports. But the only time I experienced the vomit taste was by Hershey’s Kisses, which I bought in Nepal alongside the (supposedly same kind of) regular milk chocolate bar (which tasted like non-vomity chocolate).

Hey! I grew up in Bernville PA And we used to go to Hershey Park too! I was super young and hardly remember much... but was there... probably around the same time as you actually.... late 80s early 90s....?

Alternative title: Man goes full nerd when everyone said his favorite chocolate tasted like vomit

* People debating about Hershey's and Cadbury supremacy * Me, an intelectual : - Lindt -

Dude the other day I practically spat out a Hershey's kiss and thought it was some ancient relic. How interesting!

If you can find it, try the Belgian milk chocolate "Cote d'Or". From what I see it is the same price as Hershey's bars.... around $2 for a 7,5Oz - 200g bar. Every time I had people try it, they liked it very much. Ohhh I see they sell a Cote d'Or bar for $22 in wallmart this is way too expensive compared to price in Europe!

The moral of this story is: You don't have to like it, just don't be a snob about it.

"I don't like Hershey's chocolate." "Ah, you're one of the people who think it tastes like vomit?" "What? No, it's just too sweet. Gimme some dark chocolate."

Hershey's had me thinking I don't like plain chocolate bars. I love Ghirardelli

I've always loved Hershey's milk chocolate with almonds. I grew up with it and I enjoy the taste but the smell is a different story. There is always a slight tinge of vomit to its smell. Thanks Adam for showing us why it is!

Toblerone will always be better than Hershey’s for just eating, but I feel Hershey’s are perfect for the classic s’more or for baking.

As a European, personally, I neither like Hershey’s or Cadbury’s chocolate. Hershey does taste a bit like vomit to me and Cadbury just doesn’t taste very good either. The chocolate I normally go for in a grocery store is Côte d’Or, Lindt or Ritter which are luckily all very affordable where I live.

Here in Ireland, most of my friends seem to really hate hersheys and think they taste gross and bitter. Personally, I find the the plain milk chocolate hersheys bars just ok, but I really enjoy the cookies and cream ones. Not quite as much as a Cadbury or milke bar, but still pretty good. I was kinda surprised by the idea that some Americans find European chocolate bland though. I'd imagine if anything, most Americans aren't so keen on our chocolate cause its too fatty or has kind of a grainy, floury texture sometimes

As a PA native (and one that grew up around Hershey, no less), sorry but hershey chocolate IS nasty. Even as a kid, I thought it was gritty and acrid!

I'm from Europe and one time my highschool teacher gave us Hershey's kisses to try. It was years ago and since then it has bothered me why it tasted like vomit lol. I thought maybe she gave us expired chocolate or something Yeah, I'm sticking with Milka

Hershey's to me, as an American, comes off as oddly grainy compared to a lot of other chocolate. I can't say I ever noticed much acidity, but I'd have to do a taste test.

As an American who has tried European chocolate, I can confirm that American hersheys taste disgusting

Glad you like them. It would be hard to find Hershey anywhere here in Scotland. I had exactly one bite and spat it out. Each to their own.