will.i.am Interview: Music and Our Digital Future 

I am 100% with you on that one :p

+kenny grump lol same

+kenny grump same here and i'm glad they did cuz damn, i'm about 11 minutes in and it's been wicked interesting so far.

+kenny grump same here

same

same here

yes

What do you think it's gonna bring?

I sincerely hope you're kidding. He's a complete and utter moron.

Not only is he actually in the music industry, he's giving advice that new artists can actually use besides "practice makes perfect". If anything he said is wrong, please prove it.

He is good, but he also speak the truth, which makes it even more interesting.

Correction IS used to sell things

Yep, 100% right !

I hear you, but ironically, you used Prince and Michael Jackson as examples of appearance based artists from the 80's, when those guys were more talented than most artists from any decade. You're right about the 80's and 90's starting to push out garbage like Madonna, but Prince actually played at a session musician level on multiple instruments, and wrote and recorded all his music by himself. Michael Jackson was singing adult music professionally before puberty.

@Lee Curtis. When I mentioned Prince and Michael, I was saying you don't see people working as hard to make their artists' and music sound great. So we're on the same page! :P

Did you take information for your own career?

Internet User lololololol!

Thats because he's speaking truth. Truth confuses most people.

@@leecurtis3051 Best response ever

If anyone has the answer, I would like to know that too...

+Blow-Up Bunny He's actually being openly honest about a lot of how the industry works. It's a brutal beast, and it doesn't care about the individual artist, they just study the top charts, learn how the majority listen to music, and HOW they use music. Ever since late 80s early 90s Artist development started leaning more towards the appearance versus their actual talent. Michael Jackson, Prince, etc., you don't see people working that hard on making the music gold, Country is as close as it gets to "good" music hitting charts, because amazing sessions musicians are the majority of writers for country artists'. Essentially, the only way for an artist to make money and make a living is to get in the monstrous industry, and find a secondary job in that industry (just as he mentioned he even has) or it's to brand themselves. Which is a daunting task because how do you even begin to compete with companies that basically own the world and everything you view? It's fucked up, and he was at least willing to let some of the knowledge out and even give some advice. Yes it was vague as shit, and hit-and-miss, but that's more than a lot have done. I think the only way to compete with them is to form a team who has all the talents that a label has, marketing team, development team, and production crew, find trustworthy and well-organized people to manage specific areas and maintain the communication necessary, and create a campaign, or fundraiser if you will, and simultaneously document it, and make a how-to series and promote, promote, promote, and redo the process, put on festivals (he slipped out the hardship with "I'm thinking how to have a worldwide BEP festival" Because that's the only way to healthily benefit financially for a live performance) and start up branches locally, regionally, nationally, etc. Eventually, there will be competition with the lazy labels. And honestly, they deserve to create shit music. They've done hard work and built a huge company from nothing, they've served there purpose, and it's time for a replacement. That's my goal, and I can easily see it being done. The world needs it. Music industry needs to go away.

Be quiet, the future man is speaking!

+Marshall Arts Rollin?

No it's just the way his mouth is.