Write Better YouTube Titles In 54 Minutes (Jake Thomas | Creator Hooks)

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Jake Thomas is the writer of Creator Hooks. Creator Hooks is a newsletter dedicated to helping you write better RU-vid titles by studying human psychology.
I read this newsletter every week, and what I love about Jake’s approach is that he’s very data-driven.
In this episode, you’ll learn how to research your own titles, how you can leverage human psychology to get views, some successful frameworks for titles, and why curiosity is the most impactful emotion to tap into.
Episode webpage: creativeelements.fm/jake-thomas/
TIMESTAMPS
00:00 - He Is The Biggest RU-vid Title Nerd IN THE WORLD
01:03 - INTRO
01:20 - DON’T Copy The Biggest RU-vidrs. Here’s Why
05:13 - How Jake Became OBSESSED With RU-vid Titles
08:05 - The SECRET to Finding Patterns In Successful Titles
10:33 - The 3 Clickworthy Emotions You Don’t Know About
14:36 - How A Pro RU-vidr ACTUALLY Makes Titles
18:19 - Sign Up For Creator Science!
19:09 - Playing The CRINGEY Game Of RU-vid Titles
23:26 - Become A PRO At RU-vid Titles
29:25 - Titles Are More Important Than Thumbnails (In Education)
30:54 - A/B Testing Titles For Beginners
36:06 - Listen to the Audio Podcast!
37:25 - Is This Chapter Title A Waste Of My Time?
38:26 - How a Title Nerd Curates His Newsletter
42:54 - Make Titles For Humans NOT Algorithms
48:09 - STOP Putting “And” In Your Titles
49:40 - The Art Vs Science of Titles
53:01 - OUTRO
***
CONNECT WITH JAKE THOMAS
🌐 Website: creatorhooks.com/
🐦 Twitter: / jthomas__
***
CONNECT WITH JAY
🌐 Website: creatorscience.com/
📬 Newsletter: creatorscience.com
🧰 Get our Toolbox: creatorscience.com/toolbox
🐦 Twitter: / jayclouse
📸 Instagram: / jayclouse
🎵 TikTok: / jayclouse
💼 LinkedIn: / jayclouse
***
🙏 GUEST REQUESTS & LISTENER QUESTIONS
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💼 SPONSORS
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💜 Leave a review on Apple Podcasts
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🟢 Leave a rating on Spotify
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☕️ Buy Me A Coffee
www.buymeacoffee.com/jayclouse
***
TEAM
Host + Producer // Jay Clouse: jayclouse.com/links
Editor // Conor Conaboy: / conorconaboy
Audio Engineer // Nathan Todhunter: www.nathantodhunter.com/
Thumbnail Artist // Neaux: / neauxart
Creative Elements is part of the HubSpot Podcast Network.

Опубликовано:

25 июн 2024

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Комментарии : 277

@adameskow562 Год назад

Wow did the production and music backdrop just go up another notch in quality?! 🔥🔥

@CreatorScienceYT Год назад

It sure did! Glad you noticed!

@OmerBen-Ami 8 месяцев назад

@@CreatorScienceYT hey Jay - what's made the biggest difference in prod quality in your experience? 🙏

@WAYOFLIFESQ 3 месяца назад

I love how underrated this video is-more game for me!!!

@KRXOVRmedia 6 месяцев назад

I REALLY appreciate that segment about finding balance between doing "what works" and what feels "morally" right or characteristic. Definitely a challenge, but I appreciate hearing from someone like Jake who I already follow that he also negotiates that balance.

@sabrinacz 2 месяца назад

14:00 use word actually 16:30 call out beginners 17:00 talk about regrets “i regret… like this”-> share experience revealing a secret

@TheBetterAdultProject 11 месяцев назад

This is an insanely helpful video - thank you both! Having subscribed to Jake's newsletter, I've learnt so much in a short time. You are an incredible interviewer and I appreciate your honest human approach, for example, just having questions about trying to tap into the fear element of human nature even though it works. I understand that struggle. And also love that you give all your team credit at the end, this is not something I really see on RU-vid. Awesome job, thank you for what you're creating! 👏

@AfzalHussein Год назад

Erm.. how has this channel not blown up yet?! Great content. New sub 👍

@CreatorScienceYT Год назад

Thanks Afzal! We’re young - so it’s only a matter of time. Thanks for being an advocate!

@JennyHansenLane Год назад

Totally agree!

@tialynn1111 10 месяцев назад

agree!

@dnydeltoro 9 месяцев назад

It takes time bro

@GreatBooksProf 11 месяцев назад

Hey Jay, Really enjoying your content. I appreciate hearing RU-vid experts going into detail about how they do what they do. Thanks!

@FearlessGentlemen 10 месяцев назад

It is so unfortunate that peoples attention span is short... This video is gold! (it deserves millions of views) Thank you for making and sharing this gold of the content. I literally changed one of my video titles immediately and thumbnail as well... And all that is said is really 100.000% true, one of my videos blew up because of incorporating this strategy and I made this channel not a full month ago. Thank you again! Let's grow!

@isabelledebionne 8 месяцев назад

I've been subscribed to Jake's newsletter for a few months and this conversation is a great compliment to that. Great interview! Thank you!

@LoveInTheDumpster 2 месяца назад

Hey Jay. I've been bingeing your content, podcast and videos. In one of your podcasts you said that if you get signals that people are binging your content then you've won. Just wanted to give you some of that confirmation. Thanks a ton. Keep up the good work. Just subscribed to the newsletter too.

@CreatorScienceYT 2 месяца назад

Love to hear this!! I saw the first line of your comment on the RU-vid Studio notification and thought, "YES! That's the sign!" and then you literally followed it up with evidence that you've heard me say that before. Incredible.

@RiseChristianNews 10 месяцев назад

You know 54 minutes in earth time, is like 6,000 years in American time. But I am free for the next 6,000 years, so let's go.

@TaniaRouserArt 4 месяца назад

Great name ❤

@GTARecreation 10 месяцев назад

You can't really just count on views if your title is good. The subject and the quality of the video are also important. You can write the best title if the idea is not popular

@nathananderson8720 10 месяцев назад

This is one of the channels that gave me the courage to start my RU-vid channel 5 months ago about self development. Now I have 336 subs and almost > 100 hours of watch time. I know it’s not comparable with others but I’m still proud I started because I’ve been learning so many lessons that I couldn’t have learned without getting started in the 1st place.

@graspablenetwork 9 месяцев назад

Congrats man we go live tonight 🎉 so this is inspiring!

@nathananderson8720 9 месяцев назад

@@graspablenetwork I sincerely appreciate such kind words! When I was a kid, all I wanted was to have a career that pays well so I can buy whatever I want but now that I’m grown up and went through tons of setbacks from losing tons of people in my life, getting lost in the world with full of life traps, being ridiculed for pursuing my dreams, and so on, I can say that long-lasting happiness can’t be bought or earned because it comes from within us. Continue to grow as a person and I’m so glad that you’re part of this journey! I’m hoping to upload my next one this month, which is more than an hr long. I’ve been working hard for many months now to present it in the best way I can while keeping in mind that I can never make it perfect. I hope that you’ll enjoy it! Thanks so much for your support!

@nathananderson8720 8 месяцев назад

@@meghasingh4312 thank you so much for taking the time to leave such encouraging words! I have many plans to make it grow not because of fame or any external rewards but the inspiration I can give to someone who can barely get out of bed in the morning, suffering from depression, or feels like there is no hope anymore. I can totally relate to those situations because I’ve been there and turned my life around. Lots of grinding and dirty work that have been happening behind the scenes to finally upload my next one this month, which is more than about 2 hr lng and tackles one of the most common but subtle problems in our society that people might be able to solve if they fully grasp the message I’m trying to portray. Trust me, even when it’s slow, that doesn’t mean that I haven’t been moving forward. Speed is not the greatest determinant of progress and no matter how exhausting it is at times to create videos, I do enjoy the process and this gives me a meaningful existence. I hope that you’ll get value from it. Thanks so much for showing your gratitude and joining me in this personal development journey!

@FuturistaXperience 3 месяца назад

Congratulations🙂Growth is absolutely better than none.

@nathananderson8720 3 месяца назад

@@FuturistaXperience Whoever you are, I don't know you personally but I can say that you're one of the non-judgmental and open-minded people who is not fixated on tangible or external factors in order to learn from someone like me. Just because someone doesn't have a piece of paper as a credential, doesn't mean that person is not entitled to share personal experiences with the hope & intention to inspire others. Keep up with whatever it is that you're doing to improve mankind or improving your life even to a slight degree each day. This is just one part of a bigger puzzle for creating my RU-vid channel about holistic health. I literally could have died back when I was 14 years old due to major depression but here I am right now replying to you, a RU-vidr, who's full of fulfillment and dedication to help others to be a better version of themselves. I ain't better than anyone else but my old self. That's all that really makes this RU-vid thing more meaningful and enjoyable. Thanks so much for your support! I am hoping that you can join me with this endless personal development journey! :)

@KarlRock 6 месяцев назад

Great tips. Thanks!

@prospectpat 2 месяца назад

I knew I’ve seen your content before. New sub! Cheers. Thanks for guiding creators.

@ThePrinceAJShow 11 месяцев назад

Adding beginner to some of my future titles sounds like a great idea! Thank you, Jay! 🙂

@BucketListTravellers 11 месяцев назад

Hi Jay, such a valuable video to watch, thanks for sharing! I struggle at the best of times with catchy titles and I really liked the frameworks with examples that Jake provided.

@johnklus 10 месяцев назад

This was a really great video! Going to try to implement them. The end about sharing stories is something that can really help people. Everybody has a unique story to tell on a certain subjects but sometimes we feel imposture syndrome, but your story can help someone else.

@ultimatemusicquiz 9 месяцев назад

I find titles the hardest part

@denorosu 5 месяцев назад

Jake knows his stuff, man! And he comes across as such a genuinely cool dude. I’m constantly recommending his newsletter to people.

@gaming_guides_by_spe Год назад

Great info in this one, it really needs more attention. Appreciate you guys sharing the knowledge.

@angel404 8 месяцев назад

as a youtuber i think the title of this video isn't good enough

@richard_parr 9 месяцев назад

Really enjoyed this guys. Already digest Jake's emails but there was still loads of value here and took quite a few notes. Thanks!

@MyCuteBeautyChannel 3 месяца назад

Jay, your channel is a loaded treasure chest and you've given us all the key. I appreciate you lots! 👊

@CreatorScienceYT 3 месяца назад

I appreciate you saying that!

@trendingtony 11 месяцев назад

What are the 31 click triggers? 1. Reveal a secret 2. Open a loop 3. Regrets 4. Fear 5. Desire 6.

@ancientanswers 3 месяца назад

Thats exactly what i'm looking for. I asked ChatGPT and it gave me a bunch of bogus ones but some of them seemed interesting.

@ZoeMckenna 7 месяцев назад

I just want to say that your videos have been the most helpful RU-vid videos i have watched on how to improve on RU-vid. the takeaways have been way better than all the other RU-vid advice videos out there!

@CreatorScienceYT 7 месяцев назад

Wow, thank you!

@CarrieReagh Год назад

Wow...loving this video. I rarely come back to a video if I have to leave it for some reason or another and I've come back to this one twice today. And I'm taking notes. lol Thanks for a value-filled intriguing episode!

@CreatorScienceYT Год назад

So glad you enjoyed it, Carrie! Thanks for watching!

@canalvictorjangada 4 месяца назад

Great episode!! Thanks guys, that was really helpful.

@AngeliqueStidhum 8 месяцев назад

I’ve watched a few interviews on your channel, most of them more recent guest… and he’s my fav so far. ❤️

@EstebanQuiroga Год назад

What an amazing interview! Thanks for sharing!

@CreatorScienceYT Год назад

So glad you enjoyed it!

@kageman 9 месяцев назад

Great vid man

@jawadur_ 11 месяцев назад

The questions asked in the interview are always so good !

@EvanLindy 11 месяцев назад

This was great, thank you Jay & Jake!

@mikeschwartze 11 месяцев назад

Such an interesting and insightful exchange, thanks for this video! I will definitely be putting some of this stuff to work in my videos 👍🏼

@Kellyjthebam 11 месяцев назад

You totally don’t get enough recognition and do not have enough subscribers! I’ve learned a ton and watched multiple videos on your channel. Thank you!

@homemakingwithdenise 11 месяцев назад

This episode was packed with information. Great information. Thank you.

@caitlynnmae2475 7 месяцев назад

A lot of fire content here Jay. Keep it up 🔥

@cleanwithcharm Месяц назад

Great episode, so much to dive into here, I found some great video ideas too. 😊

@mishell8492 2 месяца назад

Thanks for your job. Super comfortable to watch

@abelmelo6409 10 месяцев назад

Loved the edit and content! Thanks man

@johnleesuccess 5 месяцев назад

great work my man

@WilleneBusinessLifestyle 11 месяцев назад

Wow! This channel deserves soooo much more recognition! The information I’ve been getting binge watching your videos is priceless! Thanks!

@theagency7576 11 месяцев назад

😮 0:49 Pull out

@JosiphiaRizado 8 месяцев назад

It shows again that all the tips and tricks given by RU-vidrs doesn’t necessary work…

@WilleneBusinessLifestyle 8 месяцев назад

@@JosiphiaRizado You don’t need to use all the information. I believe you need to select what works best for you. It did for me at least.

@ThePawsomeRescues 8 месяцев назад

Absolutely agree!

@PositivePoker72 7 месяцев назад

Lots of great Insights, thank you! 🙂

@TheFoodBoat Год назад

Jay this is very impressive! Pure gold thanks!

@FreshHundredSlots 8 месяцев назад

This was very helpful. Thank you for sharing.

@Ryan-ie3ho Месяц назад

man this is so gold. THANK YOU

@derryXDINES 10 месяцев назад

Awesome conversation. Gave me a lot to think about while planning titles.

@AngiesTastyFoodies 10 месяцев назад

Thanks so much for making this video, it gives me more useful and relevant tips than the other ones I've watched before!

@creatoressentials 9 месяцев назад

Love Creator Hooks and love this episode. Envoking emotions is so vital for success on the platform.

@CreativeThinking52 Год назад

Awesome video!! Thanks for sharing valuable information. I took 6 pages of notes. Have a great day. ❤😂🎉😊

@TopFinancialAlpha 11 месяцев назад

I like your Creator channel. Nice and good advice. I watched pretty much all the way through.😊

@AlyenasKitchen 9 месяцев назад

Thank you so much for this very helpful video! As I was watching on my tv, I started changing titles of my videos on my phone. It was nice to hear new information, right down to not using and. Love the tip about thinking differently, such as, teenager golden retriever. 😊🌷🌺

@tiitola 11 месяцев назад

Very good, articulate and skilled interviewer who knows exactly what questions to ask to give value to audience . Thanks for sharing 🎉👍

@Greinerdavid Год назад

i just found Jake from the video creator podcast and he's definitely underrated! great episode

@CreatorScienceYT Год назад

truly!

@TheZGALa 10 месяцев назад

Hey Jay. Thanks for the great interview!

@TheKevinShen Год назад

This was incredible! Thanks guys :)

@TheThoughtDonor 10 месяцев назад

Great video. Need to watch again.

@dundasbrands 4 месяца назад

Love your thoughtfulness here Jay. Especially about the "RU-vid-ifying" the content.

@youonlyliveonce72 9 месяцев назад

Enjoyed the episode. Thanks.

8 месяцев назад

It’s been a long time since I’ve seen a interview like this with this many knowledge bombes. This is rewatch for sure

@juliancuttie 3 месяца назад

LETS GOOOOOOOO I NEED TO BETTER MY TITLES SO THIS IS AWESOME THANK YOU SO MUCH FOR UPLOADING THIS!!

@lukeandsarahsoffgridlife 11 месяцев назад

Thank you both ,I learnt so much from this episode ❤ Sarah x

@TheSup3rgirl 11 месяцев назад

loved the putting lipstick on a pig analogy, i think it will stay stuck with me! great content!

@harryarnold3693 Месяц назад

THIS was an AWESOME video!

@MeetKevon Год назад

Wow this intro is sick. I feel that I'm sitting in the cinema. Amazing work!!!

@CreatorScienceYT Год назад

Thanks man!!

@EbonyIvyThymewithLeona 11 месяцев назад

Thank you for sharing this informative video. I have made so many notes and have already begun creating new titles.❤

@chicpeachaf 9 месяцев назад

I can’t even begin to tell you how helpful this video has been.

@CreatorScienceYT 9 месяцев назад

So glad to hear it!

@bvvv.v.gdfffc2403 8 месяцев назад

wow!! such a nice interview.

@SeanLewisMedia 11 месяцев назад

Jay your doing an awesome job with these interviews! Im a newer youtuber working on growing and this video was great.

@CreatorScienceYT 11 месяцев назад

Thanks for watching!

@claudiaroy9455 8 месяцев назад

Im learning from all your interviews to help my husband with his channel. Thank you

@freedomfiles_ Год назад

Cool new intro, Jay. Very engaging and I can't imagine dropping off in the first few seconds.

@CreatorScienceYT Год назад

Thanks man! That's validating!

@HunterSobachers 11 месяцев назад

Jake is great! So hard not to open his newsletter in my inbox 😄

@stringstory Год назад

20:50 Your longform/interviews will be advantage when youtube focuses on podcasts :D

@CreatorScienceYT Год назад

I hope so!

@coloradomallcrawlers 11 месяцев назад

This was great stuff… I’ve been subscribed to creator hooks for a while, but I’m not very good at studying them. It was good to listen to this to push me at getting better with titles.

@megjournals 9 месяцев назад

Really helpful conversation! Thanks for sharing. :)

@EokaBeamer69 10 месяцев назад

Just started my channel and your well written youtube title drew me in. I was like "Yeah man I wanna learn how to make good youtube titles, let's see what these guys are doing.".

@JerryRomineStocks 3 месяца назад

I enjoyed the video. Thank you.

@OrangeNomad Год назад

This was a great episode Jay!

@CreatorScienceYT Год назад

Thanks so much Andrew!

@AidanBelizaire 11 месяцев назад

@CreatorScienceYT Great questions and conversation Jay. Valuable education here too. Thanks both!

@PurposedLensPhotoMedia 10 месяцев назад

"The idea of titling all of my videos to prey on people's fears and insecurities is so antithetical to what I want to do!"

@_KiwiDad Год назад

I'm on a binge of your content currently and it's so bloody good man. Well done!

@CreatorScienceYT Год назад

Welcome aboard!

@revanthrs7647 Год назад

Video beautifully presented👏

@CreatorScienceYT Год назад

Thanks Revanth!

@AtHomeInTurkey 11 месяцев назад

Great stuff, thanks!

@goingbacktoourroots 7 месяцев назад

Wow this is great!!

@RisingApe Год назад

Great interview, thanks for making it

@CreatorScienceYT Год назад

Glad you enjoyed it!

@ArrowPestService 10 месяцев назад

Great Video!

@YouTubeProTips 7 месяцев назад

Very informative! While it’s true that taking inspiration from other creators can be a great way to learn and grow, it’s important to remember that success is not guaranteed simply by copying someone else’s style. Thanks for the vid!

@Aliapure 7 месяцев назад

Keep learning! Your channel is off to a great start! Keep up the great work! Are you doing your editing, thumbnails, and doing the rest on your own?

@theonerealestatesecret 10 месяцев назад

Great info well worth the time thanks a bunch

@pishposhreselling 11 месяцев назад

I’ve watched advice from Jake before and tried it out. That video ended up with 40k views and I was able to monetize in just a few days. So thank you!

@Nowyouknow769 10 месяцев назад

Thank you. New subscriber 😊

@skeletononyoutube407 Год назад

Yoo, man. Your editing and thumbnail shocked me! Your thumbnail design is good.

@CreatorScienceYT Год назад

thanks so much!

@ADudeAndADream Год назад

Great video! This is super helpful and engaging

@CreatorScienceYT Год назад

Thanks!

@YoureFired-tv 6 месяцев назад

Thus was powerful thank you.. I will start using thus on my channel you're Fired-tv

@MTGJosh 10 месяцев назад

This was so useful and interesting thank you both veery much!

@anglermattoutdoors 10 месяцев назад

Good Info!

@nickcarlascio Год назад

Your intro is insane 🔥🔥🔥

@CreatorScienceYT Год назад

Thanks Nick! Trying something new!

@mnguyen474 Год назад

Took so many amazing notes on the content, but also the editing as well. Thank you for sharing! The podcast episode is super well edited, so kudos to Connor. I produce long-form podcast episodes for my client, who is actually in your Lab Circle community. I was wondering how you record your calls. Because with Zoom, you can only record split screen, or full webcams, not both.

@CreatorScienceYT Год назад

thanks so much Michael! we use Riverside to record: creativeelements.fm/riverside

@mnguyen474 Год назад

@@CreatorScienceYT Thanks so much! I'll check out Riverside.