Red Thunder She said that as a way to respectively ask if Deborah was finished, and if she could answer, implying that she still had a chance before she said she was out.
sirKAA But generally products that come in tubes (eg toothpaste) come in various sizes, at various price-points (meaning the advantage of the upgrade will be washed out by all the options). Even more than that, the fact that customers will come back for more product at a later date means that sales will be lower, by definition. So I really don’t see how this would be beneficial for anyone.
No manufacturer will want that because it means the consumers will buy less. They do not care about how much is left behind because the sooner you throw it away, the sooner you buy another one. Why would a manufacturer invest in something that would require more packaging while causing a drop in sales? This is a product that should be marketed straight to the consumer as a money saver. But since it has to be manufactured in the bottle, its impossible to sell it to the consumer.
I immediately question the intelligence of anyone who makes such obvious grammatical errors like that. Same thing with people who don't capitalize anything or use "'s" to refer to plurals.
Yeah. Deborah is good at finding those little flaws in thinking that can destroy an offer. All the dragons are smart and personable. But I look to Deborah and Peter for these kind of insights.
yes.. the naivety of these "entrepreneurs" is astounding.. they don't seem to get that in the real world - regardless of the price to the consumer - the cost of the contents is usually less than the cost of the packaging..
wouldn't they buy your product vs others' when they save more money, ultimately giving you more business? it's like saying you want to be a gas station that doesn't give you 10% of the gas the guy paid for cuz the tube design and that way they'll need to come back more only if the packaging doesn't outweigh that cost of course
@@jacobpeters5458 yes but gas here and gas there is the same! i will always go to the cheapest one since i dont buy the premium version anyway lol. If you are arguing that the identical products with that feature is more attractive to consumers, then, remember that the product will now either cost more which isnt attractive, or the product owner will be making less profit, as they have to pay the cost of this feature to keep the price the same. So why would this feature be desirable to product owners?
@@jemmaj2919 Well if I was looking at a shelf and I saw one with that feature, I’d definitely prefer that one. It might be more expensive, but I’m getting more from my money.
@@jacobpeters5458 i think people can feel a bit ripped off if they find out that there is plastics/air in something that there doesn't need to be. like, using a roller or your fingers can be annoying but you can buy standard toothpaste and get every last drop out. the people that care about not wasting things are likely doing that anyway. If it was cheaper i wouldn't complain as much but part of the problem at least with this- is unlike products that just have air bubbles in them for protection you actually have to manufacture more plastic that can add to the price a little bit. It might not be much but basically you're paying more for convenience then saving money or the environment which is what these people were trying to push quite a bit. when you don't push what the product actually does it can tarnish your brand a bit. I don't think convenience products are bad but "USUALLY" convenience comes at a price (either quality or money) ((you can also buy toothpaste keys for like 5 usa dollars that are reusable so there's that too. that way you can still sell more product and the amount saved is usually just a week or two anyway so you're not losing your costumer base))
Well, you should have invested when you had the chance. Because now it’s 2024, and President Robocop of the Pan-Atlantic Mega Federation has issued a directive that all citizens must comply with the Squeeze With Ease Protocol, or face liquidation at one of the Moon Colony’s human-nutrient processing plants. You snooze you lose.
To be fair, right before that, she asked a rhetorical question then answered it herself immediately. I can see why the presenter paused and then asked if she could answer.
A minute before she asked her a rhetorical question, and the dragons snap at anyone who speaks before they are done, so she was just making sure it was okay for her to respond.
You’d think they’d bother to spellcheck what they’re writing on their board…(and the dragons didn’t even notice!) The amount of product you’d LOSE not loose!
I'd like to be a dragon on dragon's den and say "let me tell you where I am. I am in this chair, looking at you, in a studio, on an episode of Dragon's Den"
@@BanditLeader No they don't. Only idiots do that. I immediately dismiss anyone who makes such juvenile, basic grammatical errors like this, it shows a lack of intellect and professionalism.
This is a crazy concept. You want to license it to businesses, increase their cost, and decrease their rate of repeat sales. No smart business would look at that proposition and think it’s a worthwhile investment. Alternatively, you could create a better product than what already exists for consumers to remove every last drop out of tubes and sell that direct to consumer, with a high likelihood that they’ll buy multiple products from you if it works well. I’m guessing they weren’t able to improve on what’s already on the market, but that should’ve told them “there isn’t a market here”, not “we need to disrupt the tube manufacturing business despite providing no value to the manufacturers”.
I was taught if you mean something has disappeared..... drop an 'o' from the word not tight enough, so not perfect but sure helped me along the way since they sound the same.
my instant thought was as a manufacturer I wouldn’t want my customers getting that extra ten percent out of the tube cause that means they will be back quicker
Did anyone else notice how they spelt lose on their pitch board? It's lose not loose, surely spelling mistakes like that are a big big red flag for investors
Evan Davis (Narrator): The entrepreneurs suffer another devastating blow as AnotherDude from RU-vid's comments section discovers there's a spelling mistake in their pitch.
It's precisely this type of nitpicking around details that don't matter that separates entrepreneurs from rule followers who work day jobs. Different tribes, different values.
@@sagashilabs How is it nitpicking? they've made a mistake while asking for investment, it shows either they can't spell or they didn't proofread, no idea which is worse, to me it's the proofreading, if you can't proofread a simple pitch board what hope is there? You may well claim it's just a word, but when you're investing money and your time into people you expect them to get it right the first time, for something so simple too.
Do they not realize that companies sell these types of tubes on purpose to make the customers throw away the remnant of the product and repurchase more often???? XD who the hell will buy this?
all of them actually sell an equivalent product for this purpose. Google images of toothpaste pump dispenser, colgate, aquafresh, sensodyne do it to name few
That was a harsh lesson from Peter at the end. But it's true though. Being able to be objective is the most important lesson for structure-minded people.
the naivety of these "entrepreneurs" is astounding.. they don't seem to get that in the real world - regardless of the price to the consumer - the cost to the manufacturer of the contents is usually less than the cost of the packaging..
It’s actually a great idea... but you’d have to sell manufacturers, not investors. You already have a product, get a manufacturer on board and there’s your investor. Thing is, no manufacturer is going to want to buy new machines, equipment, etc, just to save the consumer 15%. They’d technically be selling less than they already were if they did that, plus cost of machinery!!
Some people don't know that companies expend millions into research to shave off pennies out of there own packaging and products. This is a ludicrous idea.
@@beeble2003 Yup… VERY common in new business ventures ! LMAO.. I commented on the vid itself, you’re commenting on a comment. A personal opinion essentially. You don’t agree fine, but I don’t need to know or could care less, just like you should about my (although professional experienced) OPINION.✌️
toothpaste company would want nothing to do with this. This increases the time between purchases. Right now the public is paying for stuff they are not using. No product manufacturer would want their product in such a tube.
In addition, it will increase production cost (which will inevitably be passed on to the customer) and decrease revenue for the firm if every ounce is extruded. I myself cut open my tubes at the end and use the remaining paste or gel and this technique surprisingly makes the product last many more days.
You can get toothpaste in a pump bottle which acts in a similar way to that product, but instead of squeezing it down you push the lever which squeezes everything out for you, so I'm not sure
She is targeting the consumer for the savings they will make without realizing there is very little incentive for the manufactured to incorporate it into their packaging. Consumer gets a sense of satisfaction by not wasting product at the end. What does the manufacturer of the product get? It would probably be cheaper to add an extra 10%, a longer tube, and declare it on the packaging than use her 'gadget' tube. They could even add a key gadget for the tube with a slightly higher price (like main/refill products) that you keep to use on a cheaper version you buy without the key instead of throwing away her whole tube.
Susan forgot her own argument when Deborah challenged her on the environmental credentials - she's already explained earlier that the additional plastic in one package is offset by the fact that the consumer uses less packages overall. And the argument that companies won't be happy about selling less items doesn't stack up. It's already a widely-used promotional method in supermarket items to convince people that each unit lasts longer - think of concentrated dishwashing liquid for one example, or long-roll toilet paper. It's a selling point that makes up for the lower unit sales, and can increase the sale price.
Offsetting is a very interesting word to choose there because that could mean that same amount of plastic just in less tubes that have more plastic in them. I’m also interested in knowing how much product isn’t in the tube to make up for the device because if it’s anywhere near 10% they’ve rendered themselves pointless
Yes, but they can already do that without spending more money, through "shrinkflation" or programmed obsolecense. I know its not etichal but still money-wise they are better
@@hollyro4665 my thought exactly, the extra plastic means less product in the tube... so by how much exactly, I think maybe this device has some application in medical tubes but not for consumer products
07.55 Actually, with the plastic inside, people will buy products less frequently as it will take longer to finish using the product every time. In the long run, less products (which means less outer and inner plastics) will be sold. On that basis, it should be environmentally friendly. One needs to do the analysis/math first though
You’d have to do the maths on if the plastic in the device would be less overall than the plastic outer packages you don’t buy. You’d also have to see how much product you’re losing out of putting the device.
That's teh argument the entrepreneur makes. Deborah rebuts that by saying that making 10% more of a product that you were already making is going to have a lower environmental impact than making a whole new plastic product.
@@andrewstubbs822 we can see only shortcuts... as a Deborah said in interview some negotiations are 3-3.5 hours.... i like her personality. and for me she is not pushing hard like Duncan or Peter sometimes 😄😄😄
@@PATRYK-R1 She's actually my favourite Dragon, believe it or not. Astute, tireless, and determined to succeed. An impressively dominant female figure in a predominantly male environment, so to speak. Incredibly successful business people are not concerned with an affable demeanour when there is a perfectly legitimate prize to be won. That is fair enough. (Just don't expect me to accept a bizarre invite to one of her star studded barbecues!)
@@andrewstubbs822 have you seen it? ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-kk8MH9nRHqQ.html I like Deborah and Peter. both got good business characters 😁
1:44 Haven't watched the whole video but they already explain why their product is not something the industry would want to use. Manufacturers actually want these 15% of products wasted so people buy more...
5:05 Personally, if I go to Pizza Express, I don't expect my pizza to perform or do anything except taste nice. I now have a very creepy image of a dancing pizza. And another image of pizza in a tin.
Imagine meeting with a toothpaste company and saying you have a product that will make their product less environmentally friendly, that will added to the cost of production, and cost them 15% of their sales.
If they developed it to be a device to use on the outside of a tube similar to the key thing, then they would've had something. Also its called the edge of your sink, my go to for squeezing out all the toothpaste. The real issue in getting all the product out is actually with plastic bottle containing soaps, lotions etc or food products.
I want to make a product that will COST manufacturers more money to use and LOSE them more money because they'll sell less. Why don't you want to invest in this?
The idea isn't a bad one but why is the device in the tube so big ? They could've made it so that the device was a very thin wedge that sat at the bottom of the tube meaning more plastic wouldn't be required to fit the wedge and the contents of the product.
My wife wants something similar to this what fits in my wallet to squeeze ever more amounts of money out of it. No thanks I would not invest in anything like that so I`m out.
This product or a version of it already exists. I have several kinds of beauty products,foundation and serums that already have a pump that pushed product out as it empty’s.
This was invented in u.s.a. years ago ! Difference was it was a longer spatula that fit in every tube or jar ! Wasn't just on on thing and it could be used over and over !
