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10x Revenue with 1 New Sales Process... Here's How 

Alex Hormozi
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Want to SCALE your business? Go here: acquisition.com
Want to START a business? Go here: skool.com/games
If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $200,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.
How I got here…
21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
34 yrs old: I became co-owner of Skool.com to help the many people who want to start a business online do so.
Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).
To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.
You either get an epic outcome or an epic story. Both mean you win.
Keep crushing. May your desires be greater than your obstacles.
Never quit,
Alex
FULL DISCLOSURE
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.

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17 май 2024

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Комментарии : 294   
@AlexHormozi
@AlexHormozi 2 месяца назад
Want to SCALE your business? Go here: acquisition.com Want to START a business? Go here: skool.com/games
@changalbert
@changalbert 2 месяца назад
How would you do this for a saas software business that is a perpetual monthly fee?
2 месяца назад
I LOVE this kind of videos with graphs and charts, raw, no gfx.
@nonefvnfvnjnjnjevjenjvonej3384
@nonefvnfvnjnjnjevjenjvonej3384 2 месяца назад
also totally made up.. :P
2 месяца назад
​@@nonefvnfvnjnjnjevjenjvonej3384 I've actually some the things in my agricultural real estate business that Alex speaks about. He speaks from the high-level (helicopter) strategic view. The implementation and learning of what he speaks about here can and will take years. Consistently publish 50-100 log form videos and his strategies will prove valuable. Alex is way above my level!
@chillydoog
@chillydoog Месяц назад
Old SKOOL haha
@drewkantos
@drewkantos 2 месяца назад
Yo Alex, I just finished listening to "The E Myth" audiobook and have really been thinking about Systems. I've been a long time fan but today all your hard work for us finally clicked for me. You are not teaching us "business" tactics, you are teaching us Systems. This video is a sales system that can be applied to any business! I'm taking this exact framework and applying it to my Sonic Branding Agency. Thank you for all of this from the bottom of my heart.
@galjosephshayer
@galjosephshayer 2 месяца назад
"i just wrote down the new sales process... took me 4 hours" Alex level of mastery in business is so high that -even if he will share everything- no one can match his ability in either teaching business nor implementing what he's preaching.
@edheldude
@edheldude 10 дней назад
It's uh-mazing. Being good at sales, running a sales-based business, and being able to teach it are all different skills, and he seems to be the grand master of them all.
@awildbecoming
@awildbecoming 2 месяца назад
I hope he never takes this down so I can keep coming back to this timeless content
@orikakuli1
@orikakuli1 2 месяца назад
Alex is such a comedian, that's the perfect mix of education and comedy, it was funny as hell towards the end
@AlexiDrouin
@AlexiDrouin 2 месяца назад
Love how Alex used secret shopper techniques and focused on understanding what customers really want! 💡 The idea of tying sales to customer outcomes is brilliant! Thanks for sharing such valuable tips, Alex! 🙏
@Holstead
@Holstead 2 месяца назад
I've been watching/listening to Alex almost every day for over a year and it's helped me an insane amount with my new RU-vid series where I'm just making as much money as possible to not be broke anymore
@fij-i2867
@fij-i2867 2 месяца назад
Increase your content output
@AsheiKhan
@AsheiKhan 2 месяца назад
What u doing on there to monetize
@wellsking9426
@wellsking9426 2 месяца назад
Thank you Mr. Hormozi. Your generosity is appreciated.
@NiiamahAshong
@NiiamahAshong 2 месяца назад
Alex has been talking about “Sell to Goal” for a while in his content and books. In seeing this Diagnostic process, I finally get what that means.
@vinnieandlauraaugustine8403
@vinnieandlauraaugustine8403 2 месяца назад
Alex, this is your best type of content. You share so much valuable information in the macro and sprinkle in so many micro tidbits along the way… so helpful. Thank you
@Tenacious_Legend
@Tenacious_Legend 2 месяца назад
I like that you're sticking to this content style.
@seanbramble
@seanbramble 2 месяца назад
Love the depth of the content … keep it up!
@MrTndtv
@MrTndtv 2 месяца назад
these vids are aooooo valuable!!! great examples! MORE SALES VIDS PLSSS!! also could you talk more about getting theirs info and card on file that scares me i don’t want to ask too soon and scared them off
@zakariasichaib5525
@zakariasichaib5525 2 месяца назад
Best thing happened to the channel is you transionned back to the business content ! Incredible
@AlexMcDaniels
@AlexMcDaniels 2 месяца назад
May your desires be greater than your obstacles. That description hit home with me. 🔥✊🏿
@fastnfar
@fastnfar 2 месяца назад
You guys are helping to change our last name 💯 much love and respect always!
@Gabo-xv7ii
@Gabo-xv7ii 2 месяца назад
THANKS A LOT, YOU ARE INCREDIBLE MR. HORMOZI
@badr-vincenzo12
@badr-vincenzo12 2 месяца назад
keep hustling alex u re the best
@awluko8344
@awluko8344 2 месяца назад
My name is Andrew and let me say, I've never paid so much attention in a Hormozi video
@leahleeds4289
@leahleeds4289 2 месяца назад
Happy to be watching again!! Yay!!
@user-tc2xk9tk5m
@user-tc2xk9tk5m 2 месяца назад
Hand's down, Alex hormozi is One of the greatest business man
@mikedr4l
@mikedr4l 2 месяца назад
Incredible. Sales knowledge that’ll take years off the learning curve. Thank you.
@sneakpeak472
@sneakpeak472 2 месяца назад
Soooo valuable. Thank you Alex!
@vintagejewelryaddicts
@vintagejewelryaddicts 2 месяца назад
I am going to implement this in my membership community this week. I'll report back!
@joshuacunningham7912
@joshuacunningham7912 2 месяца назад
3:22 “If you win the argument in a sale, you lose the sale.”
@lukaskluczniok
@lukaskluczniok 2 месяца назад
Hey, Alex awesome conent!
@Iammattjupp
@Iammattjupp 2 месяца назад
Awesome as always 🤝
@IowaRealtor
@IowaRealtor 2 месяца назад
I can’t wait for this new sales book 😫
@beybladeknights1223
@beybladeknights1223 2 месяца назад
Alex the GOAT no cap
@prodigy803
@prodigy803 2 месяца назад
hell yah, this is the content WE NEED! raw, no condom. straight to business with executable actions. Love it.
@riditnimdia13
@riditnimdia13 2 месяца назад
Hey, love the video Alex! Is it possible to do one of these videos where you change the marketing side of the business rather than sales or product side, would love to see and learn from them
@backflipnuslip
@backflipnuslip 2 месяца назад
thanks alex for all you do.
@14h3ndo
@14h3ndo 2 месяца назад
Wow, just watched this again! Learned more from this video than 1 month of field sales calls 🤯
@gabrielpastran7293
@gabrielpastran7293 2 месяца назад
Hi Alex. I am forever and eternally honored and grateful to be your student. It is my goal with a systems oriented daily routine to study your content rigorously. Your eyes portray experience and sincerity in knowing people need to hear this, as you were also in our shoes one time. I am in the last year of my college student life. I want my business to thrive, so I can help the world become a healthier and better place. Your communication hustle with scripts is what I am deeply trying to uncover from studying you, your perspective in finding out what decisions are right and wrong, in addition to all the classes you give, as it is a skill you are insane at. Blessings Alex. I hope that someday I can help others as you are in your success.
@twonrichpo1126
@twonrichpo1126 2 месяца назад
This shit is so powerful n HELPFUL!!! Thanks Alex.
@iamcoleweaver
@iamcoleweaver 2 месяца назад
LOL "hit you with the pretty shovel" 😂 came out of nowhere
@tanzilmerchant940
@tanzilmerchant940 2 месяца назад
Hormozi is a blessing to the Earth
@eduardotorres-yx3ow
@eduardotorres-yx3ow 2 месяца назад
Me young entrepreneur 22 years olds been doing house keeping for almost two years and the amount of information and clarity i get from him is just amazing. Sometimes i doubt if im capable of making it but then i hear your voice in my head saying" Give more than you receive and your outcome will be exponentially higher" I will apply this and thank you
@aidanmccarthy5441
@aidanmccarthy5441 Месяц назад
Be sure to charge more too😉
@bztrd80
@bztrd80 2 месяца назад
Never stopping to impress me, this is just INSANE! And i know that he’s got so much more beneath this…
@cupofmozzarella
@cupofmozzarella 2 месяца назад
This was amazing and clear.
@thomaslarouche
@thomaslarouche 2 месяца назад
I'm just repeating everyone else but these videos are perfect. Keep it up guys
@danielallyway
@danielallyway 2 месяца назад
You’re awesome man! Since you’re sharing everything, you should tell people about the AGENCY you’re working with!
@umaruly_ai
@umaruly_ai 2 месяца назад
I believe he has in-house teams, he shared in his free course: that he works with agency until his in-house team learns enough from the agency
@pavlemilenkovic1683
@pavlemilenkovic1683 2 месяца назад
Alex mentioning HVAC just 10x my business. Thank you Alex.
@eduardotorres-yx3ow
@eduardotorres-yx3ow 2 месяца назад
Hey im in Houston !!! Can we talk i have a cleaning business but ill like to know your thought process on creating it I would like to talk to pol that are way more expirience send me you your insta
@rockonprintandapparel
@rockonprintandapparel 2 месяца назад
lol. Loved the new book 📕 teaser! 😂 Can’t wait!
@JDunamis
@JDunamis 2 месяца назад
My workflow seems like Alex's *tilt head* hmm 🤔 because I watch Alex LOLOLOL. Gold.
@SetsunA_11_30
@SetsunA_11_30 2 месяца назад
Thank you Mr. Hormozi
@KlaasVictor
@KlaasVictor 2 месяца назад
Congratulations, this is incredible!
@KlaasVictor
@KlaasVictor 2 месяца назад
Thank you very much Alex!
@PM-st6vu
@PM-st6vu 21 день назад
Books for marketing tactics, videos for sales process. ALEX, THE GOAT.
@EcomCarl
@EcomCarl 2 месяца назад
The growth from 14 to 32 locations using the diagnostic sales process is truly impressive! Leveraging such a systematic approach to understand customer needs and optimize sales strategies underscores the power of deep market insights and customer-centric innovation in scaling businesses. 👏
@musa2732
@musa2732 2 месяца назад
Lol ai comment
@EcomCarl
@EcomCarl 2 месяца назад
@@musa2732 Haha cheers Musa
@akandeel2068
@akandeel2068 2 месяца назад
amazing video once again. SO much value.
@DavhyDavis
@DavhyDavis 2 месяца назад
wow very good business videos!
@SlimShaney.
@SlimShaney. 2 месяца назад
Unbelievable content for FREE! You are a legend Alex, much appreciated man!
@BeardyCurls
@BeardyCurls 2 месяца назад
i've always wondered how to take a business/service that traditionally doesn't fit the recuring revenue model to one that does. Thank you for connecting the dots🙏
@antonisrizopoulos
@antonisrizopoulos 2 месяца назад
This is so amazing. Huge thank you man! I'm trying to relate with coffee business but I'm having difficulties :/
@theplantlifechoseus7171
@theplantlifechoseus7171 2 месяца назад
This is my favorite content style
@AdrianGrills
@AdrianGrills 2 месяца назад
I absolutely love the break down of the process and using examples to help explain it further. I am a graphic installer who does like car wraps and commercial installs can you please share how you would grow my business ?
@0xandrei
@0xandrei 2 месяца назад
another banger 👏
@perpetualsremodeling6032
@perpetualsremodeling6032 2 месяца назад
This was a MASTERCLASS. I'll implement it in my business ASAP.
@tatcHe313
@tatcHe313 2 месяца назад
This is the most insane thing I’ve ever seen on business. Free or paid. I found 5 relatively easy ways to change my business for the better with a whole progress plan for implementation while not really looking for them throughout this video. I wonder how much more I’ll find when I rewatch with intention
@jordonschwann2107
@jordonschwann2107 2 месяца назад
Dude. Literally listened more than 5 times. One of the best for any chat sales team.
@expl0it245
@expl0it245 2 месяца назад
LOVE THIS VROI
@CarlitoFluito
@CarlitoFluito 2 месяца назад
More golden content 🎉
@PouriaBakrani
@PouriaBakrani 2 месяца назад
I was about to sleep, but I guess no sleeping untill I watch this video.
@akbarrashidconsultations
@akbarrashidconsultations 2 месяца назад
What line of work are you in brother?
@JBuckenmeyer
@JBuckenmeyer 2 месяца назад
This is pure gold, Alex. I prefer videos with no effects, editing, etc. I need more selling and converting content. I can get leads easy (maybe not the right leads) but it's hard to get monthly signups and also keeping people who lose interest after some months.
@14h3ndo
@14h3ndo 2 месяца назад
ALEX! This video is epic. How do I modify this for cold sales, where clients don't perceive a need for the service? I'm new to sales, "get more volume and better" is probably correct but open to ideas ❤
@KirkHortel
@KirkHortel Месяц назад
Bro I’m fighting like a junk yard dog to get my business off the ground. Just got into the black I’m going to the moon with your nuggets. Such a solid value.
@Abolfazl_Rez
@Abolfazl_Rez 2 месяца назад
thanks for not frying our dopamine levels ❤
@ModernProspector
@ModernProspector 2 месяца назад
Hope your nose heals quickly! Thanks for the info.
@andyloucks
@andyloucks 2 месяца назад
The “good observation Andrew” got me.
@3arteagamd
@3arteagamd 2 месяца назад
Daddy Hormozi in the Building. Thanks :)
@Adyameseller
@Adyameseller 2 месяца назад
Thank you for these types of videos. How would you translate this sales process for a retail food product? Thank you.
@Starkstastic
@Starkstastic 2 месяца назад
As others have said, I like the teaching/presenting format than the flashy vids. Woot!
@fastufuriurs
@fastufuriurs 2 месяца назад
Pure value
@Hemsketsmelvet
@Hemsketsmelvet 2 месяца назад
Can we do a custom sale episode? Loved the transaction to a more custom example!
@vinaybichave2156
@vinaybichave2156 2 месяца назад
You are genius!
@adamripperdan
@adamripperdan 2 месяца назад
I am actually excited for his new book, "$100 million dollars...hmmm...anyway"! I guess that is a working title?
@RealJayGladney
@RealJayGladney 2 месяца назад
I can’t even grasp how brilliant this is. I’ll be back to watch again after work. This is crazy I’m about to be a multimillionaire
@SamHootini
@SamHootini 2 месяца назад
16:35 I was working out then the guy in the back laughing made me laugh and fail mid set
@inspireweightloss2828
@inspireweightloss2828 2 месяца назад
Amazing video
@leonidvedine
@leonidvedine 2 месяца назад
15:52 was not expecting that lol dead.
@Richless_Rich
@Richless_Rich Месяц назад
Thank-you
@richardr.notice8755
@richardr.notice8755 2 месяца назад
“$100 million hmmmm.…anyways” @27:30 😂 love this
@lazerusmfh
@lazerusmfh 2 месяца назад
This is great content. I literally spit my drink out when I heard doing 20k a month. I do more than double that and I have 3 people in my company, and 0 brick and mortar locations I’m leaving so much in the table holy cow
@HappyArtistAjje
@HappyArtistAjje 2 месяца назад
Hi Alex Love your content Thanks for What you do I have a challenge for you... I challenge you to make a video on how a fine artist could sell their paintings What would you do to sell art if you were selling your own original paintings This community needs your help. Thank you Alex, Sincerely Ajje 🙏
@AnatomyBar-tn8lt
@AnatomyBar-tn8lt Месяц назад
Pure Gold! Implement!
@esrandazzo
@esrandazzo 2 месяца назад
A very great video
@gabisammut
@gabisammut 2 месяца назад
Legendary
@Matthewg19
@Matthewg19 2 месяца назад
Yes pls keep doing this
@thrivinghomeservices
@thrivinghomeservices 2 месяца назад
Huh 🤔 asking for a credit card before the sale seems odd. Would this work for a digital marketing agency?
@sillysausage231
@sillysausage231 2 месяца назад
I love the behind the scenes/optimizing a business, but I got issues choosing a product/niche/industry to create a "beyond great" product. If someone forced me to chose something I think I could excel, but it's just so exhausting to commit.
@StrengthAesthetics1
@StrengthAesthetics1 2 месяца назад
Pretty shovel 😂
@TheRealBlackYoda
@TheRealBlackYoda 2 месяца назад
Another one ❤
@SplinterTimber
@SplinterTimber 29 дней назад
Alex has a few videos from a 2-3 years ago with this same format/ breakdown. If you liked this I would recommend checking those out as well - tons of value, some of the most important things I've learned to date. Thanks Alex!
@madeinoregon5062
@madeinoregon5062 2 месяца назад
You are welcome to do this to my business! 😁🙏🏼
@krystalcarey
@krystalcarey 2 месяца назад
I have to be honest, someone asking for my credit cards that early would automatically lose the sale. I'm shocked this works with most people.
@zainlol6541
@zainlol6541 2 месяца назад
one day i will make my family and friends proud... i havent started but want is the first step right?
@loricat5606
@loricat5606 2 месяца назад
I think of want as Step 0. A pseudo-first step. Because while it is the initial step, the one that comes before everything else... it also doesn't necessarily lead to actions (further steps, i.e. Step 2/3/etc.) or results, so it doesn't quite qualify as Step 1 ("the first step").
@Tenacious_Legend
@Tenacious_Legend 2 месяца назад
Andrew must be the coolest dude for Alex to make a video just for him.
@FamilyFinancialCoach
@FamilyFinancialCoach 2 месяца назад
Does this still work if the goal takes a really long time to achieve, I.e 20 years? Bit hard to price based on the timeframe I feel.
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