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2003 Sony BDZ-S77 Blu-Ray Cartridge Dealer Demo (HQ 4K Upscale Japanese Promotional Video Footage) 

Reely Interesting
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This is the official in-store demonstration Blu-Ray disc cartridge for the 2003 Sony BDZ-S77 Blu-Ray player, notable for not only being the world's first Blu-Ray player, but the first consumer HDTV video disc recorder.
This demonstration video covers the various features of the BDZ-S77 including the HD-resolution & 5.1 audio input & output facilities, the HD digital satellite (BS) tuner & then-new HD digital terrestrial (CS) tuners, and the engineering design of the hardware. The video also covers some lesser known features including the very unique disc library functionality. Of course, having been produced in 2003, all this is shown with set & editing design derived from the very popular retrofuturism movement that was occurring around the turn of the millennium, making this demonstration a feast for both the mind and the eyes. The recording was shown in-store on an actual BDZ-S77 via pre-recorded Blu-Ray cartridges.
In 2003, Sony released the very first Blu-Ray discs and player, the BDZ-S77, marking the first time a recordable disc for HDTV was made available to the public while maintaining an extremely small form-factor. This $3,800 USD, Japan-region-only Blu-Ray system was very different to the modern Blu-Ray disc. The most notable quirk is the use of special cartridges and a different disc formulation with a 23GB capacity. Another odd design decision is that all sold discs for the format were rewriteable, even the demonstration discs. Recording was disabled (or enabled) via a "recording lock" on the cartridges like a video or audio tape. No commercial ("Hollywood") movies or entertainment were released for the format.
This first-generation Blu-Ray player system was designed to record and playback MPEG-2-compressed HD video and stereo PCM or 5.1 AAC audio tracks which perfectly matched the Japanese HD digital satellite broadcasting (ISDB-S) and terrestrial (ISDB-C) formats. In this way, the disc could store a nearly perfect "stream" of your favorite HDTV shows without additional compression or degradation. On the other hand, this meant the first-generation Blu-Ray system was largely designed only for the Japanese-market. Indeed, that's where it remained for a few years.
In 2006, Blu-Ray was released internationally; however, the first-generation Blu-Ray cartridge system was not compatible with the "new" Blu-Ray disc format. Besides the lack of the cartridge shell, the new Blu-Ray system supports additional video & audio formats such as MPEG-4 AVC & Dolby TrueHD, but most importantly, it added the AACS security encryption system that Hollywood wanted. As a result, the first-generation Blu-Ray cartridge system was quickly discontinued in the consumer space as Hollywood supported the more-secure new Blu-Ray system upon launch.
In a move reminiscent of Betamax & Betacam, the Blu-Ray cartridge system was simultaneously released into the professional market as the Professional Disc format with a slightly different shell. Professional Disc continues to be manufactured by Sony for use in their XDCAM cameras more than 20 years later.
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This was played back using a Sony BDZ-V9 Blu-Ray player.
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For even older prototype HDTV footage reaching back into the 1980's, please see my uploads in this playlist: • World's Oldest High-De...
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16 сен 2024

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Комментарии : 21   
@chazmaru9583
@chazmaru9583 11 дней назад
The description of the video is almost as fascinating as the video itself. This feels like 25 minutes before Japan lost its technological edge on the rest of the world.
@TheOnlyDamien
@TheOnlyDamien 2 дня назад
That music is hypnotic, something about it just invokes a certain feeling that I can't describe, almost nostalgic in a way but it also feels futuristic even though this is retro technology really. Love the video, as always. Also quite a beautiful piece of machinery dang.
@henrypoole
@henrypoole 14 дней назад
I love the visual and sound design. Man, the future looks gorgeous.
@Dr.W.Krueger
@Dr.W.Krueger 7 дней назад
A future that will never happen.
@keoliaCC
@keoliaCC 10 дней назад
Love the BDZ-S77’s motorized door. How very… HR-W1 of it :P
@user-vo3xq7mk6c
@user-vo3xq7mk6c 11 дней назад
当時は憧れはしたが既にD-VHSを持っていたので、 DVDではHDDとのハイブリッドレコーダーが流行っていたのにこれにはBDのみで、しかも片面一層23GBのみで3、4時間の録画が出来なかったりと 機能性能の不足が目立ち、規格化もまだだったのでまだ手を出すべき時ではないと思った。4年後の松下のHDDBDレコーダーで移行した。 BDがまさか最後の光学ディスクメディアになるとは…。 HDTVは民生機の初登場は実に1990年だったのに、 ブラウン管から固定画素、テープからディスク、アナログからデジタルと 間にありとあらゆる過渡期を挟んで全面的な普及には20年もかかってしまったな… 日本の電子機器産業の絶頂から斜陽まで味わう事になった
@mig-31firefox91
@mig-31firefox91 10 дней назад
Never even knew that cartridge blu-ray made it to market in 2003! What a great promo video and what a great find!
@CEzikMaj
@CEzikMaj 11 дней назад
What a piece of art, must've been catastrophically expensive back in the day, I didn't even knew they had blu rays in 2003.
@ざるそば-z8m
@ざるそば-z8m 11 дней назад
The reason BDs come in cassette cases is because the physical protection of BD's recording layer was thought to be very poor. A few years later, revolutionary recording layer protection technology emerged, making cassette cases unnecessary. Also, around the same time in Japan, recorders with built-in hard disk drives appeared, and I remember that many households chose HDDs over more expensive BD recorders. Most people just wanted to be able to watch programs that were broadcast while they were sleeping or at work, and very few people wanted to archive programs.
@EFIShell
@EFIShell 11 дней назад
Yes, TDK solved this in 2004 with its invention called Duravis. Sharp used TDK's Blu-ray discs as sample discs for its BD-HD100 player, which it introduced in 2004.
@imeakdo7
@imeakdo7 12 часов назад
​@@EFIShelldude you should be a wikipedia editor and add your knowledge to wikipedia, citing sources of course even if they are in Japanese
@EFIShell
@EFIShell 12 часов назад
@@imeakdo7 Yes, that's right. I'll edit some topics when I have time.
@cromulence
@cromulence 9 дней назад
How fascinating. I didn't realise that Sony basically re-launched Blu-Ray as a completely incompatible format. So cool to see this!
@Vuusteri
@Vuusteri 10 дней назад
2003?! I only got Blu-ray player in 2013. Like Homer Simpson said: "They're years ahead of us!"
@ionlywatch
@ionlywatch 11 дней назад
And before 1:04 the narrator is obviously Toru Furuya.
@EFIShell
@EFIShell 11 дней назад
Alaska: Last Frontier (1994) scenes?
@keoliaCC
@keoliaCC 10 дней назад
“Sea Forest” at 0:44 too
@ricarnuninho80
@ricarnuninho80 11 дней назад
Blu-Ray since... 2003!??! 😲👏👏😁 But LCD/Plasma (2003) was bad for the motion blur issue. But I like to watch any film at cinema due to the *CRT* projector and I've 1st Blu-Ray drive for... PC only at... 1920x1200@60Hz on 2009 on *CRT* monitor-PC. 😍😋😚👌🥰
@VintageTVMemories
@VintageTVMemories 11 дней назад
I really wish they would have left the cartridge in place. They look like futuristic Nintendo games. I would have preferred that to boring & easily scratched discs.
@marcusdamberger
@marcusdamberger 10 дней назад
Like Reely Interesting said in the description, a slight variation of this cartridge based Bluray went into the broadcast industry as Professional Disc XDCAM. I guess since the cartridges were slightly different, there was no compatibility between this version of Bluray and how XDCAM encoded it's video.
@snap_oversteer
@snap_oversteer 11 дней назад
Once again awesome upload and thank you for the subtitles!
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