3 Reasons why Starting a Low Price Membership is a Terrible Idea if your Audience is Less Than 1k 

In this video, Gemma Gilbert discusses three reasons why starting a low-end membership (charging less than £100 a month) is not a good idea for small audiences. She debunks myths about the passive nature of memberships and highlights the constant content creation required to retain members. She also emphasises the difficulty of selling memberships and the challenge of serving members at a lower price point. Instead, Gemma suggests group programmes as a better alternative for online serve business owners who have small audiences (fewer than 1000 people).
Time Stamps:
0:00 Introduction
0:32 Myth of passive income with memberships
1:38 Constant content creation for memberships
2:15 Difficulty of selling memberships to small audiences
3:20 Challenge of serving at a lower price point
4:18 Recurring income with a small audience
5:10 Importance of considering the worth of a low-price membership for small audiences
6:05 Group programmes as a better alternative
7:02 Conclusion
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