A PPC Data Analysis Masterclass by Cory Lindholm | PPC Town Hall 96

Подписаться 6 тыс.

50% 1

In this episode, our Co-founder & CEO, Frederick Vallaeys sat down with Cory Lindholm to dive deep into the world of PPC data analysis.
Cory kicked things off by covering the essentials. Then, he walked through the process of performing an analysis to uncover valuable insights about seasonality, how your accounts are performing, and even correlations between different metrics.
He also discussed the importance of having a solid foundation in statistics and data when it comes to making informed PPC decisions.
There’s so much value packed in this episode. And we hope you find it useful.
Watch this episode to learn:
- The fundamentals of PPC metrics
- How to measure the impact of seasonality and other PPC factors
- How to integrate your PPC data with your business data
- The common data analysis mistakes to avoid
- The best tools for data analysis
Your speaker:
Cory Lindholm, Ads By Cory
Follow Cory on LinkedIn: / corylindholm
Work with Cory: adsbycory.com/
Follow Fred on LinkedIn: / frederickvallaeys
► Get actionable PPC tips, strategies, and tactics from industry experts twice a month: www.optmyzr.com/ppctownhall/?...
► Make your PPC management less complex with Optmyzr's tools. Start a 14-day free trial today: tools.optmyzr.com/info/signup...

Развлечения

Опубликовано:

27 июл 2024

Ссылка:

Скачать:

Готовим ссылку...

Добавить в:

Мой плейлист

Посмотреть позже

Комментарии : 4

@joeybidner 24 дня назад

Cory this is awesome, would love to see more of this data science content on your channel! Really great stuff. Also, are some of these analysis type available through optmyzr?

@CoryLindholm 24 дня назад

Thanks, Joey! I have something coming up that you'll really enjoy 😄 Stay tuned Regarding Optmyzr, I would recommend reaching out to their team to discuss that further.

20 дней назад

Hi Optmyzr! I am very mind blowed with this video. As said by Cory, the fundamentals of a good PPC Specialist is a good statistics knowledge. I was never good with statistics and statistics is actually my missing subject from my bachelors (Didn´t had statistics in high school). So, in case that I can´t study right now again Statistics in Uni, where or what would be a great place to learn statistics needed for PPC? I´m a big fan of a course which mixes statistics with excel.

@Optmyzr 20 дней назад

Thanks a lot for writing to us :) We're not sure if there are statistics courses specifically for PPC marketers. But we suggest you watch this PPC Town Hall episode to get a good handle of campaign performance analysis using MS Excel: ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-tkI_BmSBW98.html