Advertising After Third-Party Cookies With The Trade Desk and Slalom 

All good things come to an end as we wave goodbye to Chrome’s cookies. But with the help of the experts, you can bravely enter the new world of advertising and set yourself up to score in 2024.
Join Zach Van Doren, from ActionIQ, Natalie Kansteiner, from The Trade Desk and Rio Longacre, from Slalom live on LinkedIn for a conversation to talk about:
- What’s going on in the world of advertising (think Open ID, Privacy Sandbox, 1%)
- What alternatives to third-party cookies you need to know
- What the most important elements of the new advertising reality will be
- How to measure success in the new advertising world
Featured resources:
- 12 Acquisition Strategies for Watching the Cookie Sunset: www.actioniq.c...
- Post-Cookie Acquisition Marketing Assessment: www.actioniq.c...
- Inside HP’s Programmatic Media Strategy After Cookies: www.actioniq.c...
- B2B Marketing Strategies for a Cookieless World: www.actioniq.c...
- The Future of Targeted Advertising: Identity or Not? www.actioniq.c...
- The Ultimate Guide to Identity Resolution: www.actioniq.c...
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Learn more: www.actioniq.com/
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