Anora buys more than 200 million kilos of barley annually from around 1500 Finnish farms. The company's ambitious sustainability goals include significantly increasing the proportion of barley grown in a regenerative way. In this video, Anora's Communications and Sustainability Manager Petra Gräsbeck explains how regenerative farming is used in marketing and how it is developed in cooperation with farmers.
The video was produced for the online course by BSAG "Crash course on regenerative farming". The project is funded by the Jenny and Antti Wihuri Foundation. Find out more about the project: www.bsag.fi/en...
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10 апр 2024