Avatar really deserved this award along with Cinematography and Visual Effects. The artistic quality is beautifully stylized and unique in it's own way and what makes the film so special.
One of the best and greatest actresses of all times - and consistently overlooked by the academy (Death and the maiden, a map of the world, copycat, the tv set, imaginary heroes, the ice storm, the good house)… how can that be?
Avatar: James Cameron's milepost in the evolution of the art form James Cameron's pioneering effort to unleash the human imagination was fully realized in 2009 with the release of Avatar, a film that firmly established itself as a landmark in the way stories are told. With an army of technological wizards at his side, writer/director/producer/co-editor James Cameron called upon the forces of art and technology to create new tools for storytelling that are groundbreaking in both scope and scale.
It might be more impressive on a technical level than as a piece of storytelling, but Avatar reaffirms James Cameron's singular gift for imaginative, absorbing filmmaking.
I honestly wish the Watchmen were nominated here. As well as best costume design. Remember Dick Tracy? It honestly could've pulled off a few nods here and there.
Avatar transports us to another world where we are immersed in the cross-cultural adventures of an ordinary man who is transformed by his encounters with the ancestral teachings and ecological activities of an alien race.
Am I part of the Academy, picking which are being nominated? Oh and also, Animated Feature Films have their own category. With the art-style of the production probably being a big factor.
Fabisch Factor there's this thing called concept art. Looks easy right? Wrong. It takes experience, you must know many things, study the environment, know how to use colour, how to construct and conceptualize scenery. It takes WORK. CG isn't cut and paste, it's hours and hours of hand doing it. It takes experience.