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B2B Purchasing Negotiation Five Strategies to Reduce Vendor Prices 

Ian Johnson
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The following video outlines five purchasing and procurement strategies all geared towards lowering vendor prices and or reducing supply chain and inventory management costs.
These strategies are put forth from someone who has worked in sales and marketing for 20 years and wanted to combine the best strategies employed by the best purchasing negotiation teams. In essence, these strategies come from those purchasing and procurement agents I have negotiated with. They include the most successful strategies employed against me.
The first includes not tipping your hand and or broadcasting your needs too soon in the negotiation process with a salesperson. Instead, nail down your price and then use your requests, needs and or concession to reduce pricing. For instance, agree upon a final price and then ask for a discount or reduced price for 1) prepaying total or a portion of your purchase, 2) prompt payment incentives like net-10 day terms 1 to 2 percent discount or 3) increasing volumes or committing to long-term supply contracts or orders.
The second tip includes avoiding using veiled threats - which are simply threats you have no intention of following through on. When you threaten vendors too much without ever following through on a threat, then you are simply training them not to take your threats seriously.
Third, match a high-value concession for a high-value concession. In this case, come up with a list of requests and or "must-haves" as outcomes from the price negotiation. When the salesperson makes a request, make sure you counter with one of your own of equal value.
Fourth, when it comes to getting price reductions from a salesperson, you have to sometimes appeal to their better nature. In this case, add a little personal touch to your negotiations. Ask for a price reduction by outlining the pressures and demands that are placed upon you as a purchasing agent. In this case, you have to attain a certain inventory cost structure so ask your salesperson to help you attain that.
Finally, keep your vendor honest by constantly going out for competitive bids. Even the best of vendors can become complacent. However, if they know you know as much about pricing in the market as they do, then those vendors will be less likely to take advantage of you.

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4 апр 2015

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Комментарии : 154   
@tonyhfbhahkc1266
@tonyhfbhahkc1266 Год назад
I've only been in this game for a month but this is some of the best advice I've received. Thank you Sir.
@srmartinez617
@srmartinez617 6 лет назад
I'm smarter than I was 9minutes and 27 seconds ago... THANK YOU IAN!!!
@roseanebrown4237
@roseanebrown4237 3 года назад
Me too, amazing lecture
@amirwissa6443
@amirwissa6443 3 года назад
Great video, I learned more in 10 min than the last few 30 min + webinars that i listened to recently!
@martynpage1794
@martynpage1794 3 года назад
Fantastic. I’m a sales guy and I’m looking for the ultimate win/win this is it. They’re happy I’m happy no hidden agendas.
@stevedon9970
@stevedon9970 Год назад
Best video I have seen for b2b advice! Very well explained with very real examples
@joeychikanda5467
@joeychikanda5467 2 года назад
Very good lession in less than 15 minutes. Way better than my professor. Thank you
@RW-td2hz
@RW-td2hz 5 лет назад
Great video, the veiled threats made me laugh, you having a sales background is great, thanks for speaking from that perspective
@You-are-right-but
@You-are-right-but 4 года назад
Wow...this is so 'Real-to-life'. Thanks!
@happysonmazambani1213
@happysonmazambani1213 5 лет назад
well, straight to the point procurement negotiation now easy, cost benefit
@kennethdladla6934
@kennethdladla6934 5 лет назад
Great teacher of all times
@rsandeep6894
@rsandeep6894 7 лет назад
Thank you, Sir! These are useful tips.
@lucianocastro6830
@lucianocastro6830 3 года назад
Great video - great tips. Thanks a lot. Pity your last video was 5 years ago as your content is very helpful.
@fulcodevries9461
@fulcodevries9461 3 года назад
Thanks very much Ian, amazing strategy Tips. I will write this down. You got more advise in this department.
@TheDukeofDan
@TheDukeofDan 6 лет назад
Thank you! I am entering the world of procurement in a few weeks and have little direct negotiating experience, this is very helpful
@lol-yo8ho
@lol-yo8ho 2 года назад
All the best.
@InvisibleGuy2
@InvisibleGuy2 Год назад
Thank you for sharing this knowledge. This is priceless information that should allow new buyers to provide value and savings to their companies.
@fezekaningiza9147
@fezekaningiza9147 2 года назад
Watched this in June 2022, and it's very relevant. Thank you so much for the insight.
@adolfdjabanor5809
@adolfdjabanor5809 8 лет назад
Thanks for sharing, good piece
@navychop6667
@navychop6667 2 года назад
For the last two companies, I have worked for using payment terms was off the books when it comes to negotiations with the exception of capital/construction projects.
@roby_5386
@roby_5386 6 лет назад
Super good video. Like the way you summarise all points at the end ... very effective
@njerudonard961
@njerudonard961 6 лет назад
thanks a lot sir you are adding value to us.
@miltensunny
@miltensunny 5 лет назад
Nice tips. Keep going. GOD Bless you.
@islandgurlable
@islandgurlable 5 лет назад
Thank your for making this video. It is helpful
@hatherlow
@hatherlow 6 лет назад
great example of Win - win in practice.
@kapilkhandelwal1764
@kapilkhandelwal1764 4 года назад
This is really good tips. It will really help me while negotiating...
@samirattyani709
@samirattyani709 5 лет назад
Great tips Ian, thanks for sharing
@JuniorKnowledge
@JuniorKnowledge 8 месяцев назад
Big thanks from Somalia. great presentation
@TheGreenboys2005
@TheGreenboys2005 7 лет назад
Very good video ... Thanks from Morocco !
@manishdesai3937
@manishdesai3937 4 года назад
Very Informative and helpful to us.
@megarishin
@megarishin 6 лет назад
thanks alot sir. really useful tips
@JJ999X
@JJ999X 9 лет назад
Very good and informative videos! I will be checking all of them for sure! - John
@saepullohgbu5921
@saepullohgbu5921 7 лет назад
Thanks alot for Video..
@badognobisc
@badognobisc 4 года назад
Brilliance Sir!
@aziquaderi
@aziquaderi 6 лет назад
Ian, Thank you for this session. This will help how to strategically negotiate with vendro from now on. Are you in LinkedIn? Do you have more sessions there as well?
@marjoleingrootnibbelink7626
@marjoleingrootnibbelink7626 7 месяцев назад
Loved the "salesperson or saleswoman"
@RR0N1N
@RR0N1N 4 месяца назад
Thanks! Very insightful!
@sahilsabharwal5157
@sahilsabharwal5157 7 лет назад
Really good. Thanks alot.
@sultanalshehri3973
@sultanalshehri3973 4 года назад
Thank you FOR THE TIPS
@jimjeljenis2622
@jimjeljenis2622 6 лет назад
thank u sir, am really appreciate.
@zishanaslam8980
@zishanaslam8980 2 года назад
That's very useful video for me.thank you sir
@sharronk4660
@sharronk4660 4 года назад
Thanks, that was interesting.
@megpmp
@megpmp 5 лет назад
Congratulations Ian, excellent tips in purchasing negotiation. Regards!!
@Driveyoursuccess
@Driveyoursuccess 5 лет назад
Thanks for the feedback Manuel.
@cmidmh
@cmidmh 7 лет назад
very useful tips thanks
@rajatdasgupta6690
@rajatdasgupta6690 6 лет назад
Thanks for sharing this. In a nutshell for a layperson - perfect! Could you please share something that's from a vendor standpoint.
@mabilgonybiliu4844
@mabilgonybiliu4844 7 лет назад
nice one
@mohammadzuhoorqurishi1334
@mohammadzuhoorqurishi1334 4 года назад
thank you so much sir, it was much useful but one thing i have as a suggestion if you write clear on whit board it will be much better.
@avinashtyagi5461
@avinashtyagi5461 7 лет назад
Thanks alott sir for tips
@egouyemmanuel5416
@egouyemmanuel5416 8 лет назад
Thank for your video from a french bachelor's student :)
@Driveyoursuccess
@Driveyoursuccess 8 лет назад
+egouy emmanuel Thank you egouy. Take care
@skchannel8069
@skchannel8069 2 года назад
Sir it's a awesome video I am from India expecting more videos
@harryt988
@harryt988 2 года назад
Very informative Thank you
@SuperNitin001
@SuperNitin001 2 года назад
Thanks Ian, follow up questionn,for urgent deals where benchmarking is tuff,business wants to go with same vendor but asking for reduction due to budget constraints,I will appreciate a practical scenario suggestions
@sunriseeternity300
@sunriseeternity300 4 года назад
Great video. Thank u
@homerwalden2753
@homerwalden2753 5 лет назад
Thank you for these insights, I am an entrepreneur with a new product not currently on the market, I want to sell it into tractor supply company during the open buyer events. I have a background in manufacturing and can build these parts at a medium volume for a good profit, then I can have the same parts cast in a high volume situation but tooling is $16,000 dollars and the price per unit doubles. How can I pitch something and have a higher ask price.
@kwc.9601
@kwc.9601 8 лет назад
Do a video about negotiating when you have all the leverage. Example the Home Depot buying paint
@yosemilitatay8837
@yosemilitatay8837 4 года назад
Great information . Thanks Ian
@RaviKumar-ri5kx
@RaviKumar-ri5kx 3 месяца назад
Thank you for the good tips
@lastboomer6164
@lastboomer6164 3 года назад
This was great!
@shreyakbavkar5162
@shreyakbavkar5162 7 лет назад
great job
@dyanned4975
@dyanned4975 2 года назад
Love the video! Thank you for passing on the knowledge to us newbies trying to get in the field. :)
@NoncedolucyNtsangani
@NoncedolucyNtsangani 9 месяцев назад
Love this video thanks for passing
@gulluenglishclasses5236
@gulluenglishclasses5236 4 года назад
Great sir 👍 dharmendra.gaur from India
@robertogitassi966
@robertogitassi966 2 года назад
Thats the way market should works!
@mariob.6418
@mariob.6418 2 года назад
Thanks a lot, awesome 👌
@faith1079
@faith1079 3 года назад
Very useful 👍
@BHASKARTHAKURIA1988
@BHASKARTHAKURIA1988 6 лет назад
Informative
@makarand2235
@makarand2235 4 года назад
Superb
@ngothihaiyen3573
@ngothihaiyen3573 2 года назад
Thank you, Sir
@NoncedolucyNtsangani
@NoncedolucyNtsangani 9 месяцев назад
Very good lesson
@mahoropatience5920
@mahoropatience5920 8 лет назад
thanks ian this video has helped me so much
@Driveyoursuccess
@Driveyoursuccess 8 лет назад
+Mahoro Patience No problem Mahoro. Please stay in touch.
@lacquanaforrest9773
@lacquanaforrest9773 10 месяцев назад
I love what I love and I love this!
@Driveyoursuccess
@Driveyoursuccess 10 месяцев назад
Thanks bud. Take care
@mutebistuart9933
@mutebistuart9933 7 лет назад
learning everyday is my life , thanks
@sandrinesimamo9506
@sandrinesimamo9506 6 лет назад
U
@AdolfDahmer
@AdolfDahmer 3 года назад
Yes sir...that’s the right mindset....much success to you, mate
@TA68438
@TA68438 3 года назад
awesome inside stuff
@majidyosefi2376
@majidyosefi2376 5 лет назад
Learnful video
@slimmshadeuvprotectionsyst5982
@slimmshadeuvprotectionsyst5982 2 года назад
Thank you for the pearls. Enjoyed learning more about negotiations.
@tomasscirocco6062
@tomasscirocco6062 4 года назад
you are the best
@deeknowsfitness
@deeknowsfitness 4 года назад
This is still relevant info!!!!!!
@vijaysai5863
@vijaysai5863 2 года назад
Thank you Sir
@alisonliu4887
@alisonliu4887 6 лет назад
good video :)
@muhammadzohaib9447
@muhammadzohaib9447 3 месяца назад
Great lesson
@belgz
@belgz 6 лет назад
This should be mandatory for the engineering department!
@ShoaibKhan-ts3er
@ShoaibKhan-ts3er 3 года назад
Hi IAN suggest some post COVID19 negotiation challenges. As buyer we have supplier capacity issues, supplier logistics issues, fixed cost pressures due to reduced volumes, etc. How to cope up with it to bring price reduction in parallel?
@chrisbentley5096
@chrisbentley5096 Год назад
As long as you’re adhering to tip #5 you’ll notice that things will, and to some degree have, normalize. Extending or enacting minimum order contracts would be step 1, in my opinion. From there, offer to contract 75-80% of your purchases with an option to buy up to 115% at the contract price.
@bunnyman6321
@bunnyman6321 Год назад
You figure it out yet?
@nelsonmakalintal771
@nelsonmakalintal771 8 лет назад
thank you Ian for sharing your knowledge.
@Driveyoursuccess
@Driveyoursuccess 8 лет назад
+Nelson Makalintal Thanks Nelson. Take care
@faahbabi450
@faahbabi450 4 года назад
Thanks for that useful video for us as corporate buyer , keep going and please add new video for the same subject
@21copyCat
@21copyCat 3 года назад
i wish he gave more examples of high value concessions
@slimmshadeuvprotectionsyst5982
@slimmshadeuvprotectionsyst5982 2 года назад
Would you happen to have any videos on new product entering stores?
@shiprarawat5341
@shiprarawat5341 Год назад
So smartly put up. Its an amazing video with no frills only knowledge. Ian please advise that when we use the first tip with vendors, after a while they know our strategy and ask for all factors before quoting a final price. How to deal with this
@emrebilgi
@emrebilgi Год назад
You don't always raise advance payment ratio or decide to buy more each time to get better price, do you? Because sometimes that means to much compromise. Then the vendor cannot get answers for all factors early on. You would arrange your factors differently according to different prices each time.
@DeGoya
@DeGoya 3 года назад
could someone give me some examples on "Match a concession => for a concession" I wasn't quite able to conceive that point
@olivealex8492
@olivealex8492 4 года назад
Hi guys, would anyone know what are the BID REQUEST TOOLS, and how they are used for different vendor types? I need this for my college project and I've been looking all over for this info, going crazy...
@lilypoohlov3
@lilypoohlov3 3 года назад
Thank you for this. I’m new to the world of procurement and am struggling as I have no negotiating experience. Suppliers are increasing prices and I’m stuck.. but this video helped me understand my role in this. Any references I can look up to have latest market data you recommend? Thank you.
@DivinaM1105
@DivinaM1105 2 года назад
You got this 👍
@andrewstrauss7759
@andrewstrauss7759 2 года назад
Have you spoken to supplier about your commission? Ask them to include your 10% commission in all the quotes
@JoseNeto-to9zw
@JoseNeto-to9zw 11 месяцев назад
Thanks for this video.
@Driveyoursuccess
@Driveyoursuccess 11 месяцев назад
Thank you, Jose - If there are any topics you would like me to cover in future videos, just let me know. Take care - Ian
@nguyenductiendung8687
@nguyenductiendung8687 4 месяца назад
thanks sir
@bobcocampo
@bobcocampo 3 года назад
Please give examples of matching concessions
@minebombercraft9751
@minebombercraft9751 9 месяцев назад
What about OEMs ? and what if the organisation doesn't let you touch or negotiate the payment terms, what if the volume to be purchased is fixed? There are lots of gaps in this discussion. Please can you highlight those too for us?
@thomasvibakar7713
@thomasvibakar7713 5 лет назад
Can anyone explain what is veiled threats.. I am not clear in this point
@vandanasankla3789
@vandanasankla3789 Год назад
thanks
@neetrab
@neetrab Год назад
nice. thanks!
@Driveyoursuccess
@Driveyoursuccess Год назад
Thank you too!
@rahulagrawal1877
@rahulagrawal1877 6 лет назад
sir can Yu plz explain the concept of selection of a supplier
@lc7604
@lc7604 5 лет назад
When I have headed Supplier Qualification Teams in High Tech I have included decision makers from departments most affected by Suppliers; Engineering, Finance, Purchasing [me] and Quality Control [and Marketing at times]. I asked each of them to compile a list of Short Term vs Long Term Goals and what was Required vs Desired in a New Supplier. It really helped honing how to make sure you end up with a supplier that meets the needs of each supplier and no room for anyone to complain at any point either...Oh I had a benchmark of sending out RFQ's to 5 suppliers. If one bowed out we'd still have 4 quotes. And if ANYONE called that last week before the RFQ was sue asking for more time I wouldn't allow it. If they were late with a quote, they'd be late on delivery. Also, contracts - I would include in a contract each day a supplier was late with delivery I'd deduct a %age off the price. Just a few tips. You wrote this a year ago so maybe it's too late! Let me know If this helps...
@shopshopchinaofficial4276
@shopshopchinaofficial4276 10 месяцев назад
last point is the point
@AdolfDahmer
@AdolfDahmer 3 года назад
Thanks for the intel, Ian...BUT I’m highly triggered by men saying “Bye bye”...lol - Be well, sir.
@paolho
@paolho 5 лет назад
👍
@tantonee
@tantonee 4 года назад
But if you take from vender and provide to clients, you are just a medium on commission or
@tensofdu1700
@tensofdu1700 6 лет назад
What did you mean by Prepay and Pay Within 10 Days? Are you saying I don't need to pay them in advance to get the product?
@thesportsguy10
@thesportsguy10 6 лет назад
Buying from suppliers will usually offer credit, meaning you can acquire items from them but will have a number of days or weeks before the items must be paid for. This is useful where you can use the items to produce a finished good and sell it before using that money to pay for the initial raw material (less of your own money moving around)
@nero512
@nero512 5 лет назад
Acquire a pencil, draw a painting, sell the painting and exceed the pencil price, pay for the pencil. :D
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