I used to work for brewdog Waterloo in the UK and I always felt uncomfortable around James or any of the higher ups and I'm a male so I can't imagine how some of the female staff felt :/ I thought I liked the company until I worked for them. The upper management would absolutely freak out at us when James (and whichever date he brought with him that day) walked through the door. I did not leave on the best terms .... Shocker.
It's an old story and old misinterpretation... Brew Dog never hated big beer breweries, they just hated that hey weren't one themselves. Now they are. Yawn.
Thats because people nowadays don't understand what it meant to be Punk, Punk was about being the counterculture. Nowadays you have people who claim to be Punk whilst parroting all the big corpo narratives without even a hint of self-awareness.
I don't think you quite appreciate that it can't be, they are crowd owned. You say it like it's fine for them to be taken over like they haven't changed the beer industry and aren't just as big now.
BrewDog make fantastic beers. Why focus on their imperfections? The mass producers of generic piss have destroyed competition over the years and fortunes on marketing rather than innovation. Why not point your anti-corporate propaganda at them
Brewdog is that hipster beer that folks love, it’s got that punk vibe, two lads that kept getting told that you need to grow and develop your business because you’re game changers, movers and shakers …. But …… the clue is in the name …. there’s an undercurrent of a rabid facade that’s fuelled by narcissism, contradictions, empty promises and a lack of genuine transparency that’s covered by a veil of deceit. A couple of Scottish “geezers” that want the same thing most folks want; money, power and respect. The founders of Brewdog may be rich now … but was it all worth it?
@@THISISLoleshthen why does everyone hate them so much. They are literally the “Bud Light” of the U.K. beer market these days. Even Gaza gets less hits than BD when it boils down to it.
I mean they're rich. So yes, definitely worth it. It doesn't matter what anyone thinks when you don't have to rely on them. I do believe that everyone should have been more aware they were being taken for a ride though. The people with tattoos are truly embarrassing. I don't think it's worth it for them..
@@wellthatsokay8582are they? I like some of their beers. They've gone back to the original Elvis Juice recipe and it's one of my favourites. I was gutted when they changed the recipe as it tasted terrible. I don't buy stuff I enjoy based on the morals of the company making them. If I did, there wouldn't be anything to enjoy because everyone is awful.
Credit to the sociopath, he well and truly harnessed the power of the parasocial relationship. It's hard to blame him though. Sure, he's a liar, and that's terrible. But they didn't look further and just accepted it all at face value. We all should be taking responsibility for our own choices, regardless of what leads us to them.
I wonder why the BBC has got it in for Brewdog. Every inaccuracy this so-called journalist states has not been retracted or apologised for. The BBC should get rid of these numpty amateur journalists.
80% of their beers taste the same, but at least they have the balls to experiment and are constantly putting out new beers, unlike some of the tired old brewers pumping out the same tasteless crap that we've been brought up on.....to name a few... Carling, Fosters, Budweiser and similar ilk....
Not defending him but he did have a speech impediment and bad acne and bullied at school and was very quiet, probably didn't have any GF's till college.
IF those stories are true we just hit the most clichéd of the CEOs: horny overworked lad, hitting on pretty employees while abroad... it could not get lower than this... :(
I still drink brewdog , couldn't care less about how a company behaves, also remember Americans get offended if you say hello to them so it's tough believing all these tales
Bit of a hit job, i mean applying for tree planting grants means you can plant more trees. And planting trees is a long process to ensure it’s done right.
They are running a successful business. They’ve put beer in Scotland on the map globally. Previously abroad we were known for poor beer, Tenants Export, McEwans Lager etc. They’ve worked hard and build a global brand in a short period of time. As Scots we love to back the underdog, but when they become successful we love to tear them down. Yes mistakes have been made, as in all companies, they are addressing those mistakes. But they still employ a lot of Scots and are providing jobs in Regional areas of unemployment. For the keyboard warriors, have you worked 18-20 hour days to build something your passionate about, have any of you built something from nothing and banked £100m. I say, well done boys. Your an example to young entrepreneurs that you can come from a working class background and build an empire with hard work. We have a very short lifespan as humans, why not take risks and try to make an exceptional life. All companies that grow aggressively have these issues, it’s a case of pausing, benchmarking and addressing the issues, for the next stage of growth. It’s a common issue. However being Leary towards female staff in his employ, is just not acceptable, James obviously needs some self reflection and ego checks, else his achievements will be overshadowed by his impersonation of a bar fly
I've made better homebrew than that shit they make at Brewdog. And the BBC are shady as too, so will be taking the documentary as a one sided view anyway.
Why is BBC Scotland broadcasting promo adverts multiple times every day for the last few weeks about Brewdog? I have no interest in Brewdog but I do have in a public-funded organisation blatantly spamming their content. I suspect something sinister is going on behind the doors of BBC Scotland.
Hatchet job with stories from disgruntled ex employees. (And 1 thief!) if james wants to give some ladies a private tour of his business, thats his right! If you dont like it, thats your problem! Not his!