Brand identity in 20 minutes with Matt

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In this video Matt challenges himself to design a brand identity from scratch in just 20 minutes. 💥 FREE Brand Design Workshop - Enroll here 👉 cutt.ly/0Ft6md9
⬇ Will he succeed? Let us know in the comments down below. ⬇
Don't forget to subscribe to our channel for more Design Content. Click here 👉 bit.ly/33byV7L
🎥 CHAPTERS
00:00 - Intro
00:29 - Brief
02:55 - Name and copy
07:55 - Logo
17:33 - Type
20:36 - Color
21:28 - Applications
24:57 - Summary
🎨 Learn the Art & Business of Web Design. Check out all our courses 👉 cutt.ly/ZA38oRi
📚 FREE RESOURCES
✔️ Color Psychology e-Book 👉 cutt.ly/4DnL31t
✔️ Web Design Workshop 👉 cutt.ly/oA38zeP
✔️ Webflow Workshop 👉 cutt.ly/4A38R9s
📱 Find us on SOCIAL MEDIA
Flux Academy's Instagram 👉 / flux.academy
Matt's Instagram 👉 / mattbruntondesign
Matt's RU-vid Channel 👉 / mattbruntonuk
Thanks for watching our video about Brand identity in 20 minutes with Matt and we'll see you on the next one.
#Design #Branding #FluxAcademy

Опубликовано:

3 июл 2024

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Комментарии : 83

@grafixt 2 года назад

That was great! Best advice was at the end “Don’t show the clients what you can do in 20 minutes!” 🤣 Thanks for sharing you (rushed) process!

@MattBruntonUK 2 года назад

You know it. Thanks man.

@vietfox8916 2 года назад

The most important thing in this video for me is actually the process template he is using. Could be exported after cleaning up for early presentation as well. Thank you very much for the video.

@MattBruntonUK 2 года назад

Begin with the end in mind. Thanks Viet!

@Fostit 2 года назад

I agree :)

@HaychCe 2 года назад

I would watch this without any time constraints ! Would love to see the in depth process C:

@pablocortes682 2 года назад

Please make this type of videos a recurring thing!

@vipinkrishna28 2 года назад

Please make more videos like this

@theemclane4037 2 года назад

I really enjoyed this please make a part 2 with 1 hour 🙏🙏🙏🙏🙏

@ethanrogers9627 2 года назад

MORE MATT MORE MATT

@antoinehernandez135 10 месяцев назад

Not bad at all for such a skinny deadline, loved it!!! Thank you!!!

@unattended129 2 года назад

So good to see Matt in action.

@MattBruntonUK 2 года назад

🥷

@Chelleychelle710 2 года назад

This is why I love FLUX it's great information and to the point. I have watched plenty of videos on branding and so many people have bored me and still did not give me what I was seeking.

@MattBruntonUK 2 года назад

Thanks Michelle. Same. Creating is not easy but I try not to be that guy!

@samreciter 2 года назад

That was absolutely amazing and enlightening. It's always just great to see experienced people showing their process. Very helpful - would love to see more!

@MattBruntonUK 2 года назад

Cheers Jörg!

@justynadabrowska6366 2 года назад

Wow this was great! Keep doing this kind of videos. Although, it must be quite stressful with the time pressure so respect for doing a great job. :)

@MattBruntonUK 2 года назад

Thinking about thousands of designers watching is the stressful part.

@NavesNiche 2 года назад

awesome vid

@TwentynineStudio 2 года назад

What a useful video in a short timeframe. Thank you for this one! Keep rocking!

@MattBruntonUK 2 года назад

Thank you 🙏🏻

@klokkerholm1993 2 года назад

Fine result for the time being and the brief and I want to see ran do it 😀🤙

@MattBruntonUK 2 года назад

Agree, let’s see him suffer! Haha.

@literallyshane4306 2 года назад

great job pal!

@MattBruntonUK 2 года назад

Cheers Shane

@droidfan 2 года назад

This was great! Definitely learned a lot. Thanks!

@kiriyoplay 2 года назад

Thank you! This is really informative & helpful. Looking forward to more videos like this ❤️

@Flooorine Год назад

The 'M' was almost already a diamond! And the 'M' was also in the middle making it super balanced if you were to work out the 'M' as a diamond :)

@mihedi1242 2 года назад

great idea

@nicolaemorozov4304 2 года назад

Man, thanks for this video! I will definitely use this as exercise, 1 for 1 week, in this case, i think you can earn a better skillset for developing brand identities, BIG THANKS!

@nicolaemorozov4304 2 года назад

Or maybe 1 for 1 month )) but there like to let yourself for one hour ))

@asymmetrystudio 2 года назад

Thank you Matt for sharing your creative process and your warm personality :) It's a nice inspiration tho

@MattBruntonUK 2 года назад

Appreciate it. ✌️

@mikemiraanimation Год назад

Thanks for sharing, this really help, I appreciate

@6we 2 года назад

More please.

@MoxetKhan 2 года назад

Very informative and to the point, waiting for more tutorials from Matt.

@MattBruntonUK 2 года назад

Thanks Abdul

@mariuspopescu5865 2 года назад

"There you go, that will be 20k please" Great video guys 💪

@MattBruntonUK 2 года назад

Bargain

@MattBruntonUK 2 года назад

Be kind this was harder than it looks! 🙈

@udit_shah 2 года назад

Haha, not bad for an old guy! I'm kidding. That sorta stuff ought to wake these youngins uppp! I'd definitely like for Ran and Rachel to take you up on this challenge, see how they fare against a veteran like yourself! You're fabulous!

@MattBruntonUK 2 года назад

@@udit_shah I can’t tell if this is a compliment or an insult. 🤷🏻‍♂️ But thanks for the comment! 😆

@gr8bskt 2 года назад

It takes nerve and a great deal of skill and experience to make this look easy, which you absolutely did. Props! - Jennifer

@MattBruntonUK 2 года назад

@@gr8bskt thanks Jennifer. ✌️

@udit_shah 2 года назад

@@MattBruntonUK you're an absolute gem, Matt, you're actually remarkable. I meant that I'd like to see how Ran and Rachel measure against you in this regard, because you're really the one setting the bars high at Flux, basically bettering them in every way I see. That's the quality of a veteran, right there. Keep it going!

@susieroyal2245 Год назад

Great tutorial. I would love to see the full process, without the clock option. :)

@vikasuniyal7948 2 года назад

great effort brother :)

@johnleighdesigns 10 месяцев назад

cool great to see thought processes and flow - like the all on one page arrangement for adding the categories of needs

@francescathegreat1 2 года назад

Super fun and I loved watching the process come together. You’re a good teacher and I’m looking forward to signing up when I’m able. Well done!

@MattBruntonUK 2 года назад

Appreciate that Francesca

@gr8bskt 2 года назад

I can't wait, either. So much excellent content for free; I can only imagine how incredible enrollment will be.

@MattBruntonUK 2 года назад

Thanks guys. Just enrol when you’re ready. 👍 Glad to have you here on RU-vid.

@gr8bskt 2 года назад

@@MattBruntonUK ready *yesterday*. 😆😂 Wallet, not so much. Hopefully soon.

@MattBruntonUK 2 года назад

@@gr8bskt no worries. Don’t do what you can’t afford man. ✌️

@toozigooti 2 года назад

This was great. Is it frowned upon to generate a random/fake brief like that, take it through to completion, and add it to your portfolio? Your graphical knowledge is commendable! And yes, I want to see Ran and Rachel do this same process!!

@MattBruntonUK 2 года назад

It depends where you’re at in your career and what the purpose of your portfolio is. I would say if applying for college this a great approach. Also works well for practice. A Junior Designer may be able to include something like this too but always be clear and honest about the origins and results of your work!

@toozigooti 2 года назад

@@MattBruntonUK - Thanks, Matt. I appreciate your reply. Always love seeing you here on Flux, and I am subbing to your channel now so I'll never miss content from you. Take care and God bless.

@MattBruntonUK 2 года назад

@@toozigooti very kind. Appreciate it.

@pixelsted 2 года назад

I wish he had more time...key takeaway..the thought process and final presentation...

@MattBruntonUK 2 года назад

That's key.

@nicosmat 2 года назад

That was fun and also quite insightful! Please make Ran and Rachel do one :D

@MattBruntonUK 2 года назад

I too want to watch them floundering like I was!

@BrockBarr 2 года назад

Next time Ran could help put the brief together. Would love to see more of this

@FluxAcademy 2 года назад

Ran's take on the challenge coming up!

@uisajib 2 года назад

Useful

@MattBruntonUK 2 года назад

Glad to hear.

@MrInsider33 2 года назад

great format! But I actually would have prefered an 1 hour video and you taking time and explaining the different steps, instead of panicking ;) Kind regards

@MattBruntonUK 2 года назад

Yes but this was funnier. 😆

@ItsKwamzilla 2 года назад

Really nice! Would you ever share the illustrator file? Or at least a pdf version?

@MattBruntonUK 2 года назад

Thanks! Not sure there’s in much in there you couldn’t recreate quickly? 🤔 Something specific you feel would help as a template?

@ItsKwamzilla 2 года назад

@@MattBruntonUK oh I just meant as a reference visually haha

@VanessaCarreiroAmaral 2 года назад

🙌🙌🙌🙌🙌

@reesericdotci 2 года назад

that thumbnail tho

@MattBruntonUK 2 года назад

Need to up my thumbnail game.

@reesericdotci 2 года назад

@@MattBruntonUK lol

@ayodeledestiny2227 2 года назад

What i got from this is You don't need to create a "brand new, fresh, never seen before" logo for it to be actually meaningful to a brand. You just really need to have a reason for the logo choice and why it fits with the brand. Learn to explain your work, even the nonsense.

@tomashudolin7197 2 года назад

I have only problem with the shape of diamond. Someone gave me an advice - "If you make a logo, you have to be prepared on everything. Try to find there almost everything, what you can. Is there something what can be overdrawn as a obscene shape? etc."