This is a Revolutionary Packaging Design: SEED Probiotics Minimalist and Sustainable Approach
In the supplements, vitamins, and health/wellness space, most packaging and brands pretty much look the same. If you were to line up the bottles of most of these companies, there might be graphical differences, but the bottles, packaging, and general presentation are basically the same. The majority of companies are not really owning a custom shape, bottle, presentation, or color in their branding.
However, SEED Probiotics (www.seed.com) has truly nailed the minimalist branding and packaging design. Not only is this a solid design, but they have produced packaging with a really low carbon footprint using the most sustainable, biodegradable, recyclable, and compostable materials. This approach has allowed them to separate themselves from their competition through innovative packaging.
In this video, Paul Heslop breaks down what it costs to make packaging just like this. He will share how you too can differentiate yourself from the competition through packaging and offer insights into what you should and should not do when creating a minimalist brand. Learn how to make your brand stand out with sustainable and unique packaging design.
Seed Probiotics has been successful in their design approach for these key reasons:
1 - Less is more. Seed’s minimal approach in packaging, all of the negative space and simplicity speaks to who the brand is.
2 - When you go all in on sustainability like this, packaging isn’t just packaging. It becomes part of your brand’s story. Packaging really has become their part of their product.
3 - When you can match colors across substrates and create consistency in branding - you’ll deepen your uniqueness in your brand identity.
Visit : processag.com/ to inquire about building custom high end packaging for your product.
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21 июл 2024