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Build Effective Calls to Action - 7 Marketing Tips 

Marketing 360
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Take your marketing game to the next level: www.marketing360.com/?ref=yt-...
Call to Action Marketing Tips - Get More Leads with Powerful Calls To Action!
Want to turn more clicks into customers? In this video we’ll give you 7 tips on how to build strong and effective calls-to-action!
Intro:
A good strong call-to-action is key to marketing success, so let’s breakdown 7 tips on how to build a strong CTA...
Tip #1 - Determine what your users want the most, then give them that! (ex - pricing & rates - put behind gate, coupons & deals, emergency services, information)
Tip #2 - Make it stand out (color, keep above fold, place it in multiple places)
Tip #3 - Keep it short and sweet, tell them exactly what they’ll get & create urgency
Tip #4 - Directional cues
Tip #5 - Include social proof, review stats, awards (more trust = more conversions)
Tip #6 - Make sure your ad copy is exactly the same - will results in more clicks turning into conversions and save you money by preventing wasted clicks. Build a conversion funnel for every product or service you offer (every keyword) from ad copy to landing page to CTA
Tip #7 - A/B test CTAs until you identify the best one
Bonus tip - Check out your competitors, what are they doing and saying? Would you convert with them or you?
Conclusion - Thanks for watching. If you found this content helpful please take a second and like, share and comment. Also make sure to follow us for more great content just like this down the road or text “marketing” to 39970 to opt into our weekly marketing tip text messages. Happy marketing!
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Presented by: JB Kellogg
JB Kellogg is the Co-Founder & Co-CEO of Madwire®. Madwire's brands Marketing 360® and Top Rated Local® are popular platforms used to help small businesses grow. Madwire was founded in 2009 and has since grown to nearly 1,000 people and over 100MM in annual revenue. JB & Co-CEO Joe Kellogg were recognized as Glassdoor's Highest Rated CEOs for 3 consecutive years (#1 overall in 2016). JB is passionate about small business marketing, leadership, sales, team culture and more and often shares the tips, tricks and strategies he's learned in life and while growing Madwire.
JB Kellogg on LinkedIn:
/ jb-kellogg-8567a029
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Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017!
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Marketing 360® Website: www.marketing360.com/?ref=yt-...
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30 июл 2024

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Комментарии : 21   
@ErnestLebedev
@ErnestLebedev 5 лет назад
Clear and simple - exactly what's needed for a beginner entrepreneur like me! Thanks a ton!
@Marketing360
@Marketing360 5 лет назад
Awesome! Let us know if you have any questions. We try to post new videos once or twice a week so there's always new content. :)
@IhaveBelieved
@IhaveBelieved 6 лет назад
Great video, tips and edition. Thank you!
@theranasaini
@theranasaini 4 года назад
It is so important to use calls to action in every email you send (include it as a PS), as well as on your social media posts.
@Marketing360
@Marketing360 4 года назад
Can't skip the calls to action! We even wrote a blog about it - check it out to learn more ;) www.marketing360.com/design-and-branding/call-to-action-examples-tips/
@HugoCorrea
@HugoCorrea 5 лет назад
You are the man
@ashnaiku3861
@ashnaiku3861 5 лет назад
Awesome
@GeorgianneVinicombe
@GeorgianneVinicombe 4 года назад
Thanks for the tips!
@Marketing360
@Marketing360 4 года назад
You're welcome!
@Mofongazo_
@Mofongazo_ 5 лет назад
now and free got it
@achirasilva2567
@achirasilva2567 Год назад
Call 2 Action can wait, what's your Workout routine?
@Marketing360
@Marketing360 Год назад
Honestly the biggest key is consistency. 45 minutes in the gym during lunch clears my head and keeps me focused!
@scottsquaredmedia3863
@scottsquaredmedia3863 4 года назад
Great info but the music is kinda distracting. Still too loud
@Marketing360
@Marketing360 4 года назад
Thanks for the feedback, Mychal! We've removed the music in our latest videos :)
@dinobirb8072
@dinobirb8072 3 года назад
I wonder if effectiveness of call to actions is actually based on any real data. In my experience everyone hates them and they make the person feel like you push them to buy something. Personally i'd rather not use them at all
@Marketing360
@Marketing360 2 года назад
Actually, they're proven to be extremely effective. Here are a few case studies from MarketingSherpa that you might find interesting - www.marketingsherpa.com/article/case-study/call-to-action-before-and-after-effective-CTA-examples-results
@dinobirb8072
@dinobirb8072 2 года назад
@@Marketing360 maybe sometimes it can be okay i guess.. but often times it is done in such unhealthy way
@user-sl6ou3qb9l
@user-sl6ou3qb9l 5 лет назад
It's kind of tough to make CTAs that aren't cringe I will never use shit like "Book now! CALL TODAY! Get your FREE quote NOW! Ugh it bothers my brain just thinking about it Every time I see a website with something like that my eyes bleed and I want to shoot my foot and the monitor
@Marketing360
@Marketing360 5 лет назад
"Free Estimate" is another one. I hope your estimates are free! :) What CTA's do you like to use?
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