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Damien Hirst - The Currency 

HENI
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The Currency, the first NFT series by Damien Hirst, will be launched by HENI on 14 July 2021 at 3pm BST on www.heni.com. You can learn more about The Currency and discuss it on our Discord: / discord
The Currency is a collection of 10,000 NFTs which correspond to 10,000 unique physical artworks by Damien Hirst, with the NFTs containing high resolution images of the front and back of each of the 10,000 artworks. The physical works, which are stored in a secure vault in the UK, are now brought to life through their launch on Palm, a new environmentally friendly NFT ecosystem connected to Ethereum. Palm is 99% more energy efficient than Ethereum or Bitcoin.
The physical artworks were created by hand in 2016 using enamel paint on handmade paper. Each artwork is numbered, titled, stamped, and signed by the artist on the back. Additional authenticity features on the artwork paper include a watermark, a microdot and a hologram containing a portrait of the artist. On each artwork, no colour is repeated twice. The colour of some spots on a particular artwork may appear to be similar, but they will actually be different shades. The titles are generated from machine learning being applied to some of the artist's favourite song lyrics.
The application period starts on 14 July 2021 at 3pm BST and lasts for one week. Successful applicants will be notified in the week after the application period closes. Each NFT is $2,000 and payment can be made using credit or debit cards as well as the following cryptocurrencies: Bitcoin (BTC), Ethereum (ETH), USD Coin (USDC) and Dai (DAI).
The NFTs will be distributed from July 29 2021. Nobody will receive a physical artwork at the outset. Two months after the NFTs are allocated, collectors will be presented with a choice: to keep the NFT or exchange it for the physical artwork. They will have one year, until 3pm BST on 27 July 2022 to decide to keep either the digital NFT or the physical artwork. If they have not exchanged their NFT in that period, the physical artwork will be destroyed. Similarly, if they have exchanged it in that period, the NFT will be destroyed. There will be an exhibition of the 'burned' artworks (i.e. those relating to NFTs that have not been redeemed) before they are ultimately destroyed.
When Damien Hirst heard about NFTs three years ago, he decided to bridge the gap between the physical art world and the world of NFTs. Damien Hirst views The Currency as not just constituting individual works of art on paper and as NFTs but also the whole project as a work of art in which people participate by buying, holding and selling the artworks. The Currency challenges the concept of value through money and art. An experiment in belief, every participant is confronted with their perception of value, and how it influences their decision. The Currency tests the boundaries of the digital and physical world and our role in both. Ultimately, the collector decides how to use their art/currency. The limited time of the exchange period ensures that even doing nothing is doing something.
Learn more on heni.com

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13 июл 2021

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Комментарии : 100   
@over1498
@over1498 2 года назад
"I've never understood money" -white guy, set for life, worth a few hundred million.
@scapingby
@scapingby 2 года назад
what does his colour have to do with it?
@over1498
@over1498 2 года назад
@@scapingby to bait insecure white guys into making that comment word for word every time
@scapingby
@scapingby 2 года назад
@@over1498 i'm Indian
@over1498
@over1498 2 года назад
@@scapingby sure you are bud. if you say so in RU-vid comments it's indisputable, good luck with that
@scapingby
@scapingby 2 года назад
@@over1498 I'm honestly Indian i'm just curious why you dislike white men. I'm here to learn.
@art_means_artificial
@art_means_artificial 3 года назад
hirst is the best marketing warrior ever!
@happynewyear6240
@happynewyear6240 2 года назад
Interesting, its like his works are solely created to be sold
@danielgothits
@danielgothits 3 года назад
love this, just bought one and expect secondary market to be insane
@cryptolunatic8672
@cryptolunatic8672 3 года назад
How much was minting ? if you dont mind me asking
@mhohner4826
@mhohner4826 2 года назад
I imagine 12.50 per sq foot
@BrklynBread
@BrklynBread 2 года назад
"When I let go, it comes to life"
@aahnafahmed52
@aahnafahmed52 2 года назад
Someone please explain this to me. Im not trying to be ignorant but how does this makes sense
@rich2583
@rich2583 2 года назад
Art people are stupid
@Partoftheratpack
@Partoftheratpack Год назад
It doesn’t. It’s shite
@Vernon_B
@Vernon_B 3 года назад
Was able to grab one, thanks Damien!
@LaTigerGenesis
@LaTigerGenesis 3 года назад
great first three videos, y'all!
@walther9161
@walther9161 3 года назад
Hmmm colored dots on a white background… my five year old did the same thing this summer in arts and crafts… I guess we need to sell her paintings too? This is way over the top folks.
@visigoth3696
@visigoth3696 3 года назад
That’s not the point
@MelmothForever
@MelmothForever 3 года назад
Lucky you! You raised a little Damien Hirst, and the world doesn't know... Well, go ahead and make sure she gets the fame and wealth she deserves! Get her represented by a art gallery, and here come the millions!
@jeremychenault5260
@jeremychenault5260 Месяц назад
But your not Damien hirst so theres that marketing scheme
@AndrewJosephActor
@AndrewJosephActor 3 года назад
Did a machine or team of people place all the dots on all of those pieces? Surely Damien didn’t do the whole 10,000? Does anybody know
@reuben8912
@reuben8912 3 года назад
It would have been his assistants and then he manually signs them all. That’s how he usually does it
@trashed8889
@trashed8889 3 года назад
@@reuben8912 how pointless artist that dont even do their own art , guess we are paying for the autograph
@adam4709
@adam4709 3 года назад
I got one thank u Damien this is a piece of art history
@denb6060
@denb6060 3 года назад
what is the title of yours ?
@andrikpozos6194
@andrikpozos6194 2 года назад
Lmao he didnt even make it himself just a money scheme he litterly said its an experiment in belief lol he loves robbing people for momey
@lawrencefrost9063
@lawrencefrost9063 Год назад
It's a joke, the jokes on you. You got fooled to pay for absolutely nothing.
@tris0913
@tris0913 Год назад
no. its not
@paulkirby4266
@paulkirby4266 Год назад
The kings clothes more like !!!
@kennylindahl2885
@kennylindahl2885 2 года назад
The most interesting art is not about what it looks like but what the ideas behind it is. If you study art and art history then you can begin to understand this perspective. But with that being said, you don't have to understand. You can think he is a con artist (scammer) if you want, that's fine with me. He can be both an artist and a con artist, depending on you perspective. If you can't appreciate the art then you are likely to take the "he is a scammer" perspective. The point is that there are multiple perspectives and they are all true, but it does not mean that he is not really an artist generally speaking.
@PassportGods
@PassportGods 2 года назад
Creative.
@davidsaluk9726
@davidsaluk9726 5 месяцев назад
Let’s do some dots.
@redmaskart2023
@redmaskart2023 Год назад
NFT - eine riesige Chance für Künstler, auch ohne Zerstörung.
@alternativevoice2541
@alternativevoice2541 3 года назад
I think I know about Art and I get the idea behind this but why dots? It's a social experiment but the painterly element is (to me) weak. I look at the work of someone like Stephen Willats for example which deals with social structures more convincingly.
@babaoriley04
@babaoriley04 3 года назад
“I never really understood money”…No shit.
@MichaelFlynn0
@MichaelFlynn0 2 года назад
he was lying - everything he does is based on return - either financial or to cement his brand.
@darenreynolds8824
@darenreynolds8824 4 месяца назад
Is this a spoof ? Im waiting for noel fielding to appear .
@457vinylclub4
@457vinylclub4 3 года назад
crazy interesting project
@pundrick
@pundrick 3 года назад
Love the concept 😍 physical all the way for me
@montanaheaventush
@montanaheaventush 3 года назад
wished id seen this when it hit youtube.. too late now. Bum
@ADONISindeed
@ADONISindeed 3 года назад
This is exceptional. In concept all the way through to the dissemination of the pieces. This is a masterful artistic presentation. Bravo, and congratulations to the winners.
@cvekris8177
@cvekris8177 3 года назад
Brilliant accountant.
@dinocool6392
@dinocool6392 3 года назад
😎
@jacquesolivierholzer
@jacquesolivierholzer 3 года назад
applied for two, and if I get them, I'll choose the pysical option, just like my other Hirst print and pieces.
@MikeDamazo
@MikeDamazo 3 года назад
Is there a WIP video to show he actually did all 10k or will we only get the b-roll?
@reuben8912
@reuben8912 3 года назад
It would have been his assistants and then he manually signs them all. That’s how he usually does it
@markhooper4532
@markhooper4532 Год назад
Winnie Wallace.. He sure is a bit of a doodler.
@michaelhayward8914
@michaelhayward8914 3 года назад
Awesome idea
@graemejones2061
@graemejones2061 3 года назад
NFT, Not Fu>king There ..Keep the Paper
@rikeshpatel1237
@rikeshpatel1237 3 года назад
the NFT will forever exist on the blockchain. One minted, it cannot be destroyed. the paper can be lost, stolen, or destroyed. that being said I'm taking the paper.
@graemejones2061
@graemejones2061 3 года назад
@@rikeshpatel1237 the paper can be insured as well, happy days
@tris0913
@tris0913 Год назад
@@rikeshpatel1237 the nft is a jpg image u will never be able to touch
@romanowskiart
@romanowskiart 11 месяцев назад
I’m sorry , art insanity.
@duudleDreamz
@duudleDreamz 3 года назад
Dots on a white piece of paper?? Sure that would give me deep vivid feelings of .... being ripped off. Yet more BS from an artist that make "Wolf of Wall St" types look like angels.
@art_means_artificial
@art_means_artificial 3 года назад
hirst is the best marketing warrior ever!
@MichaelFlynn0
@MichaelFlynn0 2 года назад
im with you - hirst is a marketing genius and a lousy artist.
@baconegggandcheese
@baconegggandcheese 2 года назад
These should be 100 ETH at least. This man pushed art to newer heights throughout his career
@lawrencefrost9063
@lawrencefrost9063 Год назад
I hope this is a joke. What the fuck is wrong with the human race.
@masterdonada
@masterdonada 3 года назад
hand made but just not his hands
@user-mz3ni8yu4v
@user-mz3ni8yu4v 2 года назад
CLB
@adolphbastendorff6212
@adolphbastendorff6212 3 года назад
Let art happen 👁️‍🗨️👁️‍🗨️
@33akachi10
@33akachi10 3 года назад
Interesting idea. I wish NFT's were not so taxing on the environment. Esp since he made 10k of them. sigh... I just wish it looked cooler. Why can't "contemporary art" look cool? Why must the image be mundane dots on a piece of paper. Of all the things to do, sporadic dots on paper.
@user-qu7ud9qq5y
@user-qu7ud9qq5y 3 года назад
this was made on a sidechain that is specifically not taxing on the environment
@hyun-woopark3790
@hyun-woopark3790 3 года назад
This is a very interesting comment. "sigh... I just wish it looked cooler. Why can't "contemporary art" look cool?" I want to frame it as an artwork.
@UserHuge
@UserHuge 3 года назад
because it's proof of craft, not of invention.')
@33akachi10
@33akachi10 3 года назад
​@@UserHuge it still needs to look cool. If you want to be an academic become a professor instead. Even as a concept, it still poses the question of "have's vs. have nots." 1. Access. To participate in this little experiment one needs to have money to spend/invest 2. Information. Many people are still confused or don't really understand NFT's or anything dealing with the blockchain 3. Secondary market. Honestly I see many people using this as an opportunity to just make more money. People will sell it immediately to make a profit. 4. Greed. At some point people/institutions will find a way to buy a lot of these. There is no way around it. Eventually many of them will end up in the hands of only a few people. 5. "The Hustle." So what's stopping someone from getting the original, waiting for the NFT to be destroyed and then making their own NFT out of it? hmm...
@33akachi10
@33akachi10 3 года назад
It's still pretty bad lol. Sidechain, Blockchain, the way nft's and digital currency works is really bad for the environment. There may be "better" ones, but it's still a lot.
@-PrepicsLife-
@-PrepicsLife- Год назад
Bruh this thing is my irl name heni
@SaSa-fs8sb
@SaSa-fs8sb Год назад
Buy physical gold and silver
@HolographicSweater
@HolographicSweater 3 года назад
very funny, i get it
@sarahbell-yl5ym
@sarahbell-yl5ym Год назад
C=
@DouwedeJong
@DouwedeJong 2 года назад
So Damien. Are you ready to destroy the art work? Can I come and watch?
@boshtrew8469
@boshtrew8469 3 года назад
90-95% will opt for the physical item and burn the NFT.
@tyrem
@tyrem 3 года назад
Well... I am going for the NFT for that reason!
@chachachazki
@chachachazki 3 года назад
It's actually such a poignant social experiment in speculation
@TheMrMaxm
@TheMrMaxm 3 года назад
If it was known that 90-95% would burn the NFT and do physical copies, the NFT would be more desirable because there would be less digital copies making them more rare. That’s the whole experiment. Whether you believe in one or the other and if you believe in one enough to burn the other.
@MichaelFlynn0
@MichaelFlynn0 2 года назад
@@TheMrMaxm no - it means that everyone realizes the NFT has no value regardless of scarcity. The value is in the actual work of art ... that you can hold in your hand.
@TheMrMaxm
@TheMrMaxm 2 года назад
@@MichaelFlynn0 ok boomer
@paulbennett1097
@paulbennett1097 Год назад
Nice to hear he's burning his art, best thing to do with a pile of shite😂😂😂
@dillydally7327
@dillydally7327 2 года назад
This guy is the worlds greatest con artist, his work is awful. I did this kind of art in primary school.
@j.p.9295
@j.p.9295 3 года назад
This guy can only paint dots and call himself an artist. CON ARTIST more likely .
@UserHuge
@UserHuge 3 года назад
you think the hand-made paper was made by one else??
@torvaldalexander4906
@torvaldalexander4906 Год назад
Copied it, stole it anyway
@massimilianoazzara9257
@massimilianoazzara9257 Год назад
Scammer
@tris0913
@tris0913 Год назад
wtf. nfts really are a joke
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