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Honestly; Hugh and Ryan doing masses of well done PR and coming across as genuinely enthusiastic and engaged in speaking with *everyone* played a huge part in this. From Canada, to NZ, to Australia to China, outside of the fantastic work done by others this amazing junket was a large factor in such a strong early opening. This shouldn’t go unnoticed.
@@mathsalot8099 exactly. Far more engaging than a panel of people sitting around a stage being called to speak by a monotone voice then going onto to sit down with an interviewer they barely remember for exactly 3-5 minutes. Hugh & Ryan, (and Shaun as well) were genuinely passionate goofballs for extended periods in interviews and instead of there only being maybe one 20+ minute chat with them online there are 10s with all sorts of outlets & institutions. I was so surprised by the pace they have kept up, especially Ryan since he was involved with Post up until they locked the film.
I just saw Deadpool & Wolverine at a noon showing (Monday), and the theatre was 1/3 full. At noon. On a Monday. It was great to see people coming out for it!
My theater was full on a Tuesday, I went to a 4 pm showing expecting to be mellow, but no. I arrived 40 before showing and it was a one hour queue at the candy shop (9 cashiers were open) Missed the first scene but really wanted popcorn Never seen it as full on a weekday before This was in Mexico (Oaxaca)
This weekend, the theaters in my area were the busiest I've seen them in years. They were so busy that it took a lot of effort to find a showing at any time that wasn't sold out. It was exciting even though it messed up our plans to see Twisters and d&w the same day. I'm in a pretty rural area, so this was rare even before the closures.
On the Franchise Tracker: MCU chart, you should be able to eliminate the space between rows to give you 1-2 more rows worth of films. After that, it'd be reducing the space between columns AND the column width to get one more column in. Adding two more rows (the easier addition) gets you to 45 films, after which you could add another column of 9 for 54, which would probably be your maximum without reducing the font (which you may have to do if you reduce the column width, but hard to tell from this vantage point). Sorry for being a nerd. :P
The Fabulous Four's poster looks absolutely hilarious to me, Better Midler's arms look photoshopped in and the entire thing looks like the CEO needed a poster but everybody forgot that it had to be made so he got his intern to make one but they'd never touched a computer before and cranked it out in ten minutes
Glen Powell said it recently “when people say a genres dead, it just means there is an audience not being catered to”. Superhero fatigue didn’t exist, give that audience what they want and they show up.
It sucks that it looks like Twisters is not gonna do as well as we hope given the international crowed is not there for this one like they were for the original but hats off to it for making another $35M or so domestically up against the juggernaut that is DP3. What an insane thing we are about to see with that movie!
@@ther3aper561 me too because I had predicted that maybe just maybe it would make a little above 500 million making it the newest $1 billion franchise but I don’t even think it’s going to get close to 500 at this point
Watched it for the first time yesterday evening. Almost a week after the premiere here in Sweden and my theater was almost packed. Can't remember when that happened last time. It's also the first movie in years I'm contemplating watching a second time in theater.
@@DanMurrellMoviesHey Dan, please make a video on domestic and worldwide collection of all the franchises both nominal and adjusted with inflation. Secondly, if possible can you do that for the studios and media giants also [including pre post merger if any]
Just shows how starved for good entertainment we’ve been. And if most parents are anything like me, the wave of younger kids is coming. I wasn’t going to take my younger teenagers to see it blind, but now that I’ve seen it I plan to go back with them.
I think a big part of deadpools success vs other blockbusters even marvel ones is the marketing. Most marvel movies get announced on a slate. Other blockbusters get announced on shareholder calls. Deadpool and wolverine got announced by a very excited ryan reynolds and hugh jackman on a youtube video posted to ryans personal channel. Both of them did alot to promote it. There is always so much enthusiasm in the marketing behind these films from ryan, i think thats part of what made the first one succeed. This time we had hugh jackman too. I don't think that studios are willing to put in the effort to create enthusiasm like that most of the time
It'll be interesting to see if Deadpool and Wolverine is much more frontloaded as both a Rated R and Comicbook movie. I hope it has long legs but historically those two genres don't
I don't think D&W will earn more than Inside Out 2. If I were to guess it will hold like Endgame because so many people went to see on opening weekend specifically to get ahead of spoilers.
Once again: A Domestic / Intl split in the Worldwide Top 5 would be great. Here it would underline very efficiently that while Twisters remains mostly a domestic play (>70%), D&W is relatively balanced and DM4 and IO2 bring in around 70% of their gross from the international market.
Longlegs was tied to Deadpool at drive-ins. More than half the audience left before (or during) the movie and Twisters was tied to the Bikeriders again. Three cars were watching when I left after Longlegs.
have you ever done a MCU Phase tracker? like tracking how each phase's movies totals compare to each other? would be interesting to see how the phases as a whole have progressed over time
What are people thinking, then (Dan included if you're here): will Deadpool and Wolverine gross more worldwide than Inside Out 2 by the end of its run?!
Notwithstanding its incredible opening, it would be unprecedentedly shocking for it to pass 1.5 billion. Both super hero movies and R rated movies generally see fairly steep drop-offs compared to opening weekends - even when word of mouth is strong - while animated movies leg out extremely long. That why despite D&W greatly outcrossing Inside Out 2 in the opening weekend, it will probably outgross D&W pretty comfortably in the end. Although, time will ultimately tell
That's not a fair takeaway from that chart. Almost a third of Gen Zers aren't old enough to buy a ticket so that demographic isn't properly represented at all. Many Gen Zers who saw the movie would be counted as older because someone else bought the ticket for them
I don’t know how they accurately tell the demographics of the people watching the movie, unless they have someone at each theater guessing and submitting these numbers, how do we accurately estimate age groups?
Love seeing the spike in movie theater attendance for this movie… I’ve noticed that several of the old Cinemagic theaters around me have recently reopened as Apple Cinemas theaters… I don’t remember this in your recent video about theater chains and was wondering if you knew anything about this and why Apple is choosing now to get into the brick and mortar theater business
As a millennial, I will basically always show out for Hugh Jackman Wolverine. I loved the animated series as a young kid and being able to see a live action movie as a pre-teen was impactful. So, sorry to Hugh Jackman but I will watch him until he's 90 if that's what he wants to do. But I did a double feature with Twisters (my second time), and plan on a double feature next weekend (Twisters and Trap). It's been a fun few weekends at the movies.
Question for Dan: I don't know whether you have enough data to answer this, but has 3D made a difference with Inside Out 2 and Deadpool & Wolverine? They were the first 3D movies I had noticed in years around here (meaning Finland) besides some small documentaries.
Well, I don't know about Finnland, but ever since the MCU started doing 3D releases, they never stopped, and I believe the same holds true for Disney overall. I am very much annoyed by most (all?) other studios deciding pretty exactly ten years after Avatar had kicked off this era of 3D film that they didn't want to do them anymore. The last few outside Disney that I know of were ones that were supposed to come out in 2020 and got delayed to varying degrees, including Dune Part 1, but adding insult to injury, Dune Part 2 inconsistently made a version for an extra wide screen format instead. All that said, Disney US annoyingly stopped selling 3D Blu-rays after Civil War, and Disney UK stopped after Endgame, too.
When you talk about the grosses of Illumination/Pixar/Marvel, I think you should call it 'Studio Tracker' rather than 'Franchise Tracker' because there is a subtle difference between the two but your choice
It makes so much sense that the audience skews towards people in their 30s and 40s, we have already reached the 20 year nostalgia cycle with the X-men movies, and Hugh Jackman as Wolverine. That character was huge in their teens. I feel kinda old now.
Yeah, probably a part of the problem of pre-DW MCU woes is 10 movies in just 3 years compared to 23 movies over 11 years. Obviously, that's been said before, but that chart really paints the picture.
Also all the Disney+ stuff, especially when they started making the movies heavily dependent on some of the Disney+ shows. In Phase 1/2, it was relatively easy to catch up on previous movies by reading the Wikipedia plot summary or just via cultural osmosis if you didn't remember them (I think I saw Avengers 1 having only seen Iron Man); now movies are not only following on from Disney+ shows (Dr. Strange in the Multiverse of Madness, Captain America: Brave New World), they're using major characters introduced in those shows, sometimes minor characters (The Marvels). Ironically, they're running into the exact same problems as the comics: cosmic retcons, impenetrable "lore", too many different characters, no believable stakes to the 37th "end of the world" plot, eleventy zillion alternate universes and continuities, etc.
I think there is a less than 5% chance that D&W ends up grossing more than Inside Out 2 either domestically or globally, but that shouldn’t take away how impressive this opening was
43:00 I think The Boys biggest strength is that it is treated creatively as a SHOW not a movie. I know some of you like the shows that feel like extra long movies but I & many others want shows to be shows NOT segmented movies!
There are some episodes in The Boys which have a story have a beginning and ending inside the episode. In this day and age this is a rarity for 8 episode seasons. I mean, you want to watch the boys and their enemies face off mutated animals? There's an episode of that. Or how about Homelander torturing the people who raised him? Also one episode. They don't separate over 3 or 4 episodes, they're self contained. It helps on rewatching the episodes later. It's serialised with some touces of episodic. Compare that to Acolyte. Even House of the Dragon, as good as it is, has some problems with pacing due to how it's structured.
excellent video as always. A thought occured while watching, that a chart covering budgets might be a useful thing to have on the show. Maybe it could be a simple as "Here's the 10 highest budgets of the year" or perhaps a top 10 for "Most profitable movie of the year" based on those calculations that you do for some films
That road to recovery chart is wild. Channing Tatum can do great in a movie, as long as no one knows hes in it XD Dan, maybe you cant sleep because youre sleeping in jeans with the lights on
can we get that chart showing the total cumulative box office gross for 2024 against pre and post covid 19 averages? i'd like to see how much deadpool v wolverine helped claw back to those berserker levels
Kevin Costner's Horizon didn't just fall out of the Top 10. It fell off completely because it looks like All the theaters dropped it. Didn't even last 1 month.
Good job Dan like always. One thing I do disagree with you though however is that I don't think Deadpool would have been an even more smash hit if it was PG. I would certainly not see it if it was PG. I'm glad they stuck with the R rating kept Deadpool true to his character and Logan
Looking at the streaming charts looks like The acolyte was a big failure, any chances of you talking about what's happening with star wars? Cuz it's been a long time since any project was universally well received (maybe since the mandalorian S2) and now it looks like all the licences on Lucasfilm side are dead, i mean Willow failed, Indiana Jones failed, The acolyte failed, what's left?
Concerning your Franchise Tracker, you'll probably have to divide it by groupings of release dates, phases, rtc. Or group sub-$100 million opening weekend films together.
The yellow suit helped, all of a sudden everyone thought it was kid friendly and took the whole family. I saw kids as young as 3 years old at my theater.
Went to a Sunday matinee at AMC and they were already sold out of the popcorn buckets. It’s frustrating because everyone talks about the death of movie theaters- and they’re passing up easy opportunities to make a ton of money.
The 2019 Lion King is technically the highest grossing animated film of all time but I digress. One live scene doesn't make it a live action movie, or we might as well call Christopher Reeve's Superman film an animated movie for having one animated scene at the beginning of the movie.
No they were not. This is the exception. One or two blips does not a pattern make. But hopefully studios will get a clue and note that the problem is not with viewers. Put out good stuff and we will show up in droves to support it.
Hey Dan.... my first time commentating on your channel. ( your the best movie trivia shcmoedown champion of all time). My question is not about money but actual ticket sales??? How many people see these movies
Before "Deadpool and Wolverine" I considered "Across the Spider-verse" the best multiverse movie. After seeing the movie twice Deadpool and Wolverine has taken that title for me. Honestly thinking about going to go see the movie again today lol
Fly me to the moon really picked a terrible time to come out. Shouldve done a memorial day release instead imo. How do you compete with inside out, despicable me, deadpool, and twisters? Short answer: you don’t.
Deadpool and Wolverine is a lightening in a bottle r rated comic book movie. This film is destined to make a ridiculous amount of money and make $1 billion.
This is it. Millennial and 2000s nostalgia has hit peak mainstream, expect nothing but "legacy" sequels and prequels for the next 5+ years. We've had a few already (Bad Boys, Gladiator 2, Beverly Hills Cop, Top Gun, Ghostbusters, l etc.), but Hollywood has tasted blood, and it will run *every* franchise it has left into the dirt.
So when we're looking at the box office numbers on a Monday, we're comparing 3 days of box office of a movie that just opened to 7 days of box office for a movie that's in week 2, 3, 4 etc.?
Slight spoilers here: I think the writers of Deadpool/wolverine also expected Furiosa to be a bigger hit hence the hence the fairly extended sequence in the mad max world and Furiosa and MadMax jokes and references. Basically, you were not alone in predicting more success for Furiosa than it actually accomplished. I fear those Furiosa call backs will get dated very quickly. Same with some of the meta marvel commentary about Marvel being at its low point etc. It is very much a movie of the moment. Kids in 20 years will be lost by more than half of the references. This might feel like to them how police academy feels to me now
