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This video emerged on the cusp of the Iraq war, encapsulating the dire warnings and protective intentions Madonna had voiced, which were already starting to materialize. She faced severe repercussions, including death threats to her family and personal harm, from those who opposed her stance. Despite the risks, she steadfastly advocated against the war in Iraq, aiming to prevent it through her message. This piece serves as a poignant anti-war statement regarding the 2003 invasion of Iraq, a testament to her courage. Unlike anyone else, Madonna stood at the forefront, undaunted and pioneering, championing the harms of modern war.
except she was completely daunted. this isn't the video she released. she changed it to that boring flags video. she saw what happened to the dixie chicks and was completely daunted. even this recently re-released video isn't the original release. the original had a different ending, where that grenade is caught by a george w. bush look-a-like. he then reveals it's a lighter and uses it to light the cigar of a sadam hussain look-a-like. she should have just released the original video. she ended up with her worst performing album at that time anyway. might as well have the credibility of _truly_ being an undaunted pioneering champion.
According to Madonna, the main concern was about her personal safety rather than a hesitation to take any action. She also pointed out that the timing of its release was not suitable. That particular video, featuring a resemblance of both Bush and Saddam Hussein, was aired on television for approximately 24 hours before it was withdrawn.
@@MrJ0NE5 madonna, by 2002, was no stranger to personal safety concerns. why else would she have "a bodyguard of five..."? the timing of the video was perfect. she knew it. her plan was to do it. she got daunted. maybe somewhere in america the video was released for 24 hours, but my memory of it was that it got canned before release. i saw clips of it on entertainment tonight and stuff, but i didn't see the whole video until the invention of youtube. and i was looking. i bought the canadian cd maxi. i bought the 12" promo. i was there day one shaking at the gates of the record store for the limited edition album where the stamps would clue themselves to the plastic cd tray trapping the cd forever but i bought the regular edition too anyway so it was fine. she should have just stuck to her guns. it was the first time she'd cowered to social pressure, so her fans were left feeling weird, and the people who already hated her from her years of antics were left feeling accomplished. it was madonna's most generic era. it was her housewife, soccer mom era. it was her oprah era. she was literally anti-madonna in this era. but it still is one of my favorite albums of hers.
The video is about the superficiality of media. You see war and celebrity life side by side in the same channel and if you want you can change the channel and it goes away. That's what the fashion show in the video is portraying, with the models dressed as soldiers and horrible things happening in the artificial light of TV. The news become entertainment and entertainment becomes news. The modern world.
I was hired by Madonna to be in this. Im the first runway model. I remember hearing this song the first time on set when we did the rehearsal. I absolutely loved it. The hair stood up on the back of my neck feeling adrenaline while hearing the song booming while Madonna was directing every detail. Wow to be 20 and working with the queen.
@@oofbeet it was. My older cousin got me hooked on Madonna when she gave me her "You can dance" tape on my 6th birthday. I love writing and recording my own songs now.
In 2003, Madonna released American Life, her ninth studio album. The lead single was precisely the track that gives the album its name, which began to be sold in March 2003, achieving success on music charts around the world. In the same year, the singer would release the music video, which was censored shortly after and which, now, twenty years later, was published on the singer's RU-vid account, in 4K. The censored version of the video was designed in 2002 to be anti-fashion and anti-war propaganda. The clip begins with a fashion show in which the models are dressed in camouflage clothing. Another moment shows the singer and other women preparing to invade the event. We then see Middle Eastern children being bullied by soldiers on the catwalk. Towards the end, the public has fun as injured and disabled people walk on the catwalk. The singer invades the space with a car, uses a water cannon against those watching and ends the clip by throwing a grenade at a man who looks like the American president of the time, George W. Bush.
The song is a general statement on American consumerism and materialism and Madonna rethinking her priorities. The video takes that concept and specifies it as an anti-war message at the time of the Iraq War. Essentially saying the American elite sit and watch war as entertainment (fashion show in this case) while people and children are being blown up. Upon the expected release of the video, artists who were speaking out were being censored by radio (Dixie Chicks) and Madonna received death threats to her family so she pulled the video and released a watered down video simply of her in the military outfit singing in front of multiple country flags. There are several alternate video edits including one where she throws the grenade to a George W Bush and Sadam Hussain lookalike and Bush catches the grenade and lights a cigar with it. You seemed to get most of it. Madonna is a brilliant artist.
Great reaction man, keep it up. Also this is the director’s cut, the “edited” version if I remember correctly has a slightly different end. But yes more Madonna stuff - as you can see she means business with her videos 💪🏼
Man , im kind of in shock, you know, im kind of a fan since 92, ive seen all her videos, except this one, never got me interested, and now, ive just watched this with your reaction, worst ,im at work, and my boss just came to tell me something as soon as the video finished, hat to pause it, and he got me at zomby mode. The endind of this was too much, i mean, madonna had always made history with her videos, she knows exactly all the codes and the ways, she is a master at working with the best and this one, i mean, she went straight to the shock factor, and it totally delivers, its about how we go for our dreams and goals and then get (some) rich, enjoy, go after luxury, etc etc but we dont want to see the reality of those who were not so fortunate like us to be born in places without wars and conflict. Man this really got me in total shock mood for real
American Life is, for me, Madonna's best album in terms of its bold mix of instrumentals and lyrics. Mixing Folk (melancholic) with an EDM that was not fully used in 2002/2003 and that encouraged other artists to mix. I believe that Kesha or Lady Gaga and even Britney's Blackout have influences on Madonna's album. It is pure philosophy and poetry. Madonna uses Dialectic and Materialism in the lyrics and rhythms, mixing dualities such as light and shadow, exposing the contradictions and trying to deal with them. It's an album that sounds much more intimate, transparent and confessional than any previous or subsequent one. Madonna won me over at that time because if there's one thing I love, it's EDM and Philosophy/Critical Science. She did something that no one would have imagined would be done: an American criticizing the dominant ideology of his own country and system. Hollywood is not as explicit as the song of the same name, but it is surprising precisely because it leaves the mystery in the air regarding the reality behind the scenes. Nothing Fails is an ode to what love means (respect, gratitude, bonding, security, etc.). Mother and Father outlines sad lyrics about her life in childhood and adolescence through ballad synthesizers. Die Another Day is a thinking consciousness that seeks to survive after every awakening Madonna launches several phrases that reference authors and themes from philosophy and science. Bold phrases. Madonna embodies the proletarianized worker who tries to subsist in the system. No artist of Madonna's level and position would dare to leave her comfort zone, take such a risk on society (and that part of it already hates her) and produce another album so outside of the Matrix. And she paid the price like she paid with Erotica. This album deserved a Grammy and deserves to be recognized among the best of the best for its courage and consistency in quality and concept. In pop, for me, it's an academic manual on how to be honestly great in techniques. But it's that thing, it requires talent and love for what you do. Unfortunately, few people have the sensitivity, perception, imagination, intelligence, knowledge, experience and wisdom to be able to taste and feel all the complexity and depth of this album. It is necessary to understand the political and social context from 2001 to 2003 to further understand the album and recognize Madonna's greatness.
This is about the Iraq war when the USA invaded Iraq because they (Iraq) supposedly had "concealed arms of mass destruction" (that were never found because they didn't have it). The fashion show is a comment on how the was is a industry for the US and they have to keep on having war to justify the amount of money they spend on the military and defense. Also in the name of "a Freeworld" but just look at how they left Iraq, they turned their backs to all the people there who wanted a democratic country and left the place destroyed and hopeless. This song is about that. This is not even the real "uncensored version", there is one ending where a George Bush look-a-like uses the grenade at the end of the video to light a cigar, so this was not well received in the US at the time. She edit down the video and the version she released at the time was only the scenes of her wearing the cap and singing to the camera while flags of all countries would appear behind her.
This video is a masterpiece. It's a strong critique to the industry of war, people making money and laughing while other people are suffering. The industry of war is showed as fashion industry. And how the Americans treated other ethnicities, like middle eastern people, Vietnamese... she was always in favor of love, peace and defending minorities.
I remember when we went to Wembley arena in London in 2006 to see her Confessions Tour. We were super lucky we had two seats right at the end of the Runway that went out into the audience. But they were filming that nights show for TV/DVD release. An American woman from the touring company Live Nation said that if we stayed in our first seats our view would constantly be blocked by this huge TV camera moving up and down so, she gave us tickets for the 3rd row right at the vet front. There was a small stage platform above the left and right sides of the stage. When she was performing on the right hand stage she was literally right in front of us. We have reached out and touched the stage. When she appeared to perform Live to tell, which is my favourite M song of all time the audience went crazy! Also the cross looked so stunning and beautiful all lit up.
No. I wouldn't recommend this guy to watch any. Do you really think he would actually feel the impact and emotion behind this particular song?.....don't think so.
Her 'God Control' video might render you a little speechless as well. She does not hold back at presenting uncomfortable truths in her art, and we're all better for it!
Madonna has always been fearless in using her music/shows/videos to call out the hypocrisies of our culture in general regardless of how many fans she loses or records she didnt't sell for doing so. This was her protest over our initial invasion of Iraq that we all knew was based on a lie and this video was censored, she had to release a tame version without the war scenes. Even decades later she's still doing it most recently with her video for her 2019 song God Control that depicts a night club mass shooting indirecly referencing the one that actually happened at a club called Pulse not long before that.
The original original video had the hand grenade land in Bush Jr's hand (president at the time) and he lit his cigar from it. At least I think I remember correctly. It's been 20 something years and that version is almost impossible to find. This one is hard hitting enough though. And got her blacklisted from the US music scene for a long time. This album and single tanked here because they just couldn't accept the truth.
G'day it's Steven from down under again A thought provoking song, and the longer version is my preferred music video even though its more graphic. A poignant subject and clearly a political though well meaning statement, sadly we've become a very decensitised world. ALL HAIL THE QUEEN OF POP!
Looking forward to your reaction to Madonna's Like a Prayer music video... You'll find it interesting.. Premiered in 1989 on MTV the night after Pepsi world premiered Madonna's Pepsi commercial using Like a Prayer song in commercial. Pepsi pulled the commercial off the air, pulled out of being her world tour sponsor because of people threatening to boycott Pepsi. Religious groups criticized Madonna and the music video for its Catholic themes/imagery in the music video. Two different themes, same song... You'll understand why....
Awesome reaction! I like how Madonna's videos maximise the medium. And I noticed that about how her voice is mixed too. Some artists, like Kylie, use 100% of the stereo space (please do Kylie Minogue "Chocolate" at some point) and I've noticed Madonna never strays far from the centre but she'll double and triple the heck out of her vocals to the point that ypu can't sing along to her music because she's singing the root and the 3rd but it's basically imperceptible.
cool reaction to what's now a timeless video as its equally relevant now. The director cut is very close to the original version for the lead single off her album released during the war in Iraq. At that time The Dixie Chicks bad mouthed Bush about the war and were pulled off radio stations and blacklisted. Madonna pulled the original version (it included a Bush look-alike in the fashion show audience) and released a much tamer version - her in a military uniform singing in front of a background of changing flags, resulting in a very lame video for the 1st single off her new album. Most were aware of the original version- although it was pulled, she still received backlash and minimal radio play. Her previous release was a #1 album with a huge #1 hit song, Music, and included a few other successful singles, American Life was highly anticipated. The drama with the video resulted in her lowest charting lead single ever, it peaked at 37 in the US mainly from sales and not radio play. Outside the US it did very well - Canada #1, UK #2. Other than her hit Bond song released prior to the album, the other US singles suffered the same fate - even the scandalous kiss with Britney at the MTV awards didn't help her single they performed. US radio barely warmed back up to her, so obvious with Hung Up, the lead single from her next album - it holds the Guinness record for being #1 in 41 countries yet in the US it peaked at #7 but it was her 36th top 10 tying her with Elvis for the most top 10s - she has since broke that tie.
She's always been known for her videos and used them strategically until American Life which is among her most controversial. If interested in why she is considered controversial yet a superstar, react to Like a Prayer (prior to the video release she did an extended pepsi commercial, it debuted worldwide to billions. It was very well received, Pepsi gave her 5 Mill for the commercial and was to sponsor of her tour - the next day she debuted her video, Pepsi dropped her and church excommunicated her - better than any song promotion she could do and one of her biggest hits, often considered the best pop song of all time), the uncensored Erotica (although she was huge on MTV, they only played it 3 times after midnight), Justify My Love (MTV refused to air it, it became the first video released on VHS, broke records and sold millions) and Guy Richie directed What it Feels Like a Girl (very violent). There are many more but these are the most controversial.
I have the official VHS promo of this video, where the original ending shows the hand grenade being caught by the then President George Bush, and him using it as a lighter for his cigar.
The vídeo was filmed 1 month before the the Irak war started but the vídeo was released 1 month after so it had an offensive impact in the usa and she was crucified for this
The song was written about how she came to the realisation when she had kids that what she had been chasing through her fame wad all really BS. The talent shows like X Factor and Pop Idol where people were chasing and attaining instant fame. Yes, the video was an anti Iraq war comment. You should check out the live version from the Re-invention Tour. Its the video x 100! ❤❤
This was the original video she changed it becaus3 of 5he gulf war was not acceptable to show this video in its original format this video . Another one was made as this video is too graphic
It is as if you were pressured to criticize it negatively when you were not even certain of what it was about. My advice would be to fully analyze and understand it before stating wrong pre-judgments.
I don’t think you watched the full video lmao. I was actually very interested in this video (aside from the jokes I implied) but my reaction is of this for a reason. It’s a FIRST impression :)
I don’t do research on much of things I react to because I want a genuine “first impression”. It’s for me to then do research after or have the comment section give info on it :)