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Email marketing trends 2023 

Kasey Luck
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Do you already have an email marketing strategy planned for 2023?
👍 Start on Klaviyo for free: bit.ly/3pPzRH0
In this video, I share top email marketing trends that will allow you to stand out and make the customers open your emails? What is the best email design? How to employ AI in your email marketing and personalize your emails?
Videos I mentioned:
SMS Marketing Tutorial for Beginners → • SMS Marketing Tutorial...
Never use SMS Bump! This is why → • Never use SMS Bump! Th...
🎁 Start on Klaviyo for free: bit.ly/3pPzRH0
🚀 Useful materials
• Use our blueprints for your e-commerce email flows: flowmaster.vip
• Steal the best subject lines (my personal vault): luckandco.agency/subject-line...
🎬 More videos on email marketing:
• Why you should start email marketing in 2023 → • Why you should start e...
• Common email marketing problems. How to solve them? → • Common email marketing...
• Email marketing secrets 2023. What’s working now → • Email marketing secret...
☎️ Stay connected:
• Luck & Co Agency: luckandco.agency
• Kasey's LinkedIn: / shares
Chapters:
00:00 Introduction
00:54 Minimalism
01:28 Advanced email personalization
02:49 Employ AI
03:45 Replace generic Call to action
04:27 Interactive emails
05:04 Short-form emails
05:58 Say goodbye to open rates
06:25 Focus on privacy
06:58 Add SMS marketing to the mix
#kaseyluck #emailmarketing #emailmarketingtrends

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10 июл 2024

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Комментарии : 14   
@jesrinredulla
@jesrinredulla Год назад
Generic call to actions definitely get old. I've found action oriented CTAs work wonders! Something like "Get my X discount" never fails lol. Keep up with the vids Kasey 🙌
@KaseyLuck
@KaseyLuck Год назад
yep, that's a great one! I generally like throwing a number in the CTA, it catches attention 👌
@Armywill5
@Armywill5 Год назад
I really appreciate all the information on your videos. I want to learn everything I can about Email & SMS Marketing for Ecommerce so I can become a freelancer and maybe have my own agency. I want to learn from you and I see you have a course on the CXL website. Could you please advise me on how to buy just your course or would you recommend that I buy the Ecommerce Marketing Minidegree?
@mp34054
@mp34054 Год назад
Hey Kasey, great summary and thanks for sharing. Regarding plaint text emails, would you recommend a certain campaign type for these?
@KaseyLuck
@KaseyLuck Год назад
Thanks Michael! The best campaign types for plain text emails: letter from the founder, a follow-up about a product launch or a big sale, re-engagement email, an email asking for feedback (in abandoned cart or post purchase flow), a summary email of the latest product launches, etc.
@KaseyLuck
@KaseyLuck Год назад
Let me know if this is what you were asking about!
@mp34054
@mp34054 Год назад
@@KaseyLuck Thanks Kasey and seems like almost all campaigns would benefit! ;-) Thanks again
@KaseyLuck
@KaseyLuck Год назад
@@mp34054 yep, almost!
@KaruChocolates
@KaruChocolates Год назад
Thank you, for the information, I have a question, do you have any video explaining how to personalize emails on Klaviyo?
@KaseyLuck
@KaseyLuck Год назад
not yet, but it's on our list!
@KaruChocolates
@KaruChocolates Год назад
@@KaseyLuck Thank you, and how to add GIFs to SMS would be great tooo 😁
@KaseyLuck
@KaseyLuck Год назад
@@KaruChocolates that one is easy! You just need to upload a GIF to the sms the same way you’d upload an image. What platform are you using for sms marketing?
@KaruChocolates
@KaruChocolates Год назад
@@KaseyLuck I use Klaviyo. It says that it is very heavy. I have tried to reduce its weight in many ways, but it still doesn't work.
@KaseyLuck
@KaseyLuck Год назад
Yeah it has to be a small enough file. Have you tried Ezgif? I use it to optimize my GIFs. If the size is the issue, you just gotta get it smaller, through reducing dimensions and also losing some quality (optimization)
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